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How UX Design Has Changed The World

UX design (or user experience design) is becoming an increasingly important field for business owners around the world. Good UX design can make a website man...
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Service Blueprints: Laying the Foundation

Service Blueprints: Laying the Foundation | UXploration | Scoop.it

You may be familiar with customer journey mapping, which is a tool that allows stakeholders to better understand customer interactions with their product or service over time. The service blueprint contains the customer journey as well as all of the interactions that make that journey possible.

Because of this, service blueprints can be used to better deliver a successful customer experience. Think of it this way: you can look at a building, and you can read a description, but to build the building you need more than an image or description. You need the instructions – the blueprint.

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Content strategy - Beyond the wireframe (UX Bristol 2014)

A workshop for UX designers and researchers. Have you ever experienced that sinking feeling at the end of a project when you realise the content that’s been lo…
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Mobile Onboarding: A Beginner’s Guide

Mobile Onboarding: A Beginner’s Guide | UXploration | Scoop.it
The purpose of these onboarding screens — also referred to as walkthroughs — is to introduce the app and demonstrate what it does. Given that these are often the first set of screens with which users interact, they also set the users’ expectations of the app.
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The Difference Between Information Architecture (IA) and Navigation

The Difference Between Information Architecture (IA) and Navigation | UXploration | Scoop.it
IA is the information backbone of the site; navigation refers to those elements in the UI that allow users to reach specific information on the site.
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The Most Fundamental Concept in Usability

The Most Fundamental Concept in Usability | UXploration | Scoop.it

There are a number of methods to improve the usability of an interface.  While it's hard to identify one overarching concept that's fundamental to the whole idea of usability, I think there's one that underlies most methods and desirable outcomes.  That concept is that the developer is not the user.  

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Journey Maps and Personas as Interfaces

Journey Maps and Personas as Interfaces | UXploration | Scoop.it

Personas and journey maps can be impactful tools to your UX design and development process. However, as UX professionals, we have to remember that a persona or journey map is an interface. As with any interface, we have to know the context of use and the user base in order to determine if a journey map and/or persona is the appropriate tool.

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Empathy In Creativity and Design Thinking

Empathy In Creativity and Design Thinking | UXploration | Scoop.it
A look at how empathy is needed in all domains these days, especially for business innovation and design thinking.
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Revisiting Proto-Personas for Executive Alignment

Revisiting Proto-Personas for Executive Alignment | UXploration | Scoop.it

Design is an iterative progress, ideas might seem good on the surface but they can always be made simpler, better, and more effective. This collaborative exercise sets a great precedent for the rest of our engagement as we will present and iterate many more times as we design and develop meaningful experiences for our users that also perform for our clients.

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Transforming Customer Experience: From Moments to Journeys

Why do companies need to manage the entire customer experience? New analysis reveals that the entire customer journey - the series of interactions with a brand…
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Fjord Service Design Academy: A business case for transformative serv…

Fjord Service Design Academy: A business case for transformative serv… | UXploration | Scoop.it
Nancy Birkhölzer and Melanie Wendland from Fjord’s Service Design Academy delivered a keynote at the Service Design Conference organized by the German chapter …
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Effective Minimalism in Experience Design

Effective Minimalism in Experience Design | UXploration | Scoop.it
When used effectively, minimalism can really drive home a site's design. Writer Tara Hornor walks us through a few good (and not-so-good) minimalistic websites.
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Integrating Human-Centered Design to unlock a step-change in value creation

Integrating Human-Centered Design to unlock a step-change in value creation | UXploration | Scoop.it
In today’s digital environment, every company wants to be the disruptor, and Human-Centered Design (HCD) is the way to get there. Unlike traditional strategy, which is often linear, slow, and product-driven, HCD enables companies to build agile businesses, products, and experiences that meet users’ ever-evolving needs. This infographic illustrates the three key phases of HCD: understand, visualize, realize.
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How to Use Persona Empathy Mapping

How to Use Persona Empathy Mapping | UXploration | Scoop.it

Persona Empathy Mapping is a workshop activity that builds empathy, gains alignment around user needs, goals, and pain-points, and bridges the gap between personas and design concepts. 

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Judith Jassogne's curator insight, July 6, 8:34 AM

Great Idea to go further with Persona ! thanks a lot !

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Creating Outstanding Experiences for Digital Natives

Creating Outstanding Experiences for Digital Natives | UXploration | Scoop.it

Digital Natives blame the product or technology, not themselves, if anything goes wrong.

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5 New Design Careers for the 21st Century

5 New Design Careers for the 21st Century | UXploration | Scoop.it
Given the urgent, complex challenges our world faces, expect to see more design jobs emerging.
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The expert guide to experience mapping

The expert guide to experience mapping | UXploration | Scoop.it
Analysing the end-user journey isn't new in digital design. But as websites and digital products become more interconnected across channels and devices, it's increasingly important to find sources of insight about end-users' interactions with your digital product or service.
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UX Without Users Is Not UX

UX teams are responsible for creating desirable experiences for users. Yet many organizations fail to include users in the development process.
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Crossing the Great UX–Agile Divide

Crossing the Great UX–Agile Divide | UXploration | Scoop.it

The silver bullet is a cultural change rather than a technological change. It is a paradigm shift—a software industrial revolution based on reusable and interchangeable parts that will alter the software universe as surely as the industrial revolution changed manufacturing … I use a separate term, software industrial revolution, to mean what object-oriented has always meant to me: transforming programming from a solitary cut-to-fit craft, like the cottage industries of colonial America, into an organizational enterprise like manufacturing is today.

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Getting Revenue From Unhappy Customers

Getting Revenue From Unhappy Customers | UXploration | Scoop.it

Bad profits are a ticking time bomb. Customers who are dissatisfied with the service or quality of a product are not only less likely to repurchase it, they are also more likely to tell their friends about the bad experience.

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Samuel Pavin's curator insight, August 4, 1:35 AM

As startups tend to show it these days, quality has to come back in the mix and the time bomb sales should definitely be banned ... at least not encouraged.  

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Breaking Web Design Conventions = Breaking the User Experience

Breaking Web Design Conventions = Breaking the User Experience | UXploration | Scoop.it
Bucknell University caused a stir with its unconventional responsive redesign, but at a high cost to usability, as shown in tests with students and parents.
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Crafting a UX Strategy for Wearables and the Mobile Mainframe

Presented at Madison+UX 2014 Google Glass, Samsung Gear, MetaWatch, Fitbit Flex, and a whole host of other wearable devices are weaving a connectivity web with…
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How to Choose the Right UX Metrics for Your Product

How to Choose the Right UX Metrics for Your Product | UXploration | Scoop.it
Choosing the right UX metrics for your product can be a tough challenge. The HEART framework by Google can help you proceed with confidence.
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Enterprise Information Architecture

Enterprise Information Architecture | UXploration | Scoop.it

Effective Utilization of Information Assets. Enterprise Information Architecture (EIA) is an Information Architecture for optimizing the web-based on an overall bird’s-eye view of one’s company or organization—Enterprise.

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Structuring a New Collaborative Culture

Structuring a New Collaborative Culture | UXploration | Scoop.it
Collaboration is crucial in creative ventures, yet building a culture that allows it to flourish can be tricky—particularly in traditional, hierarchically minded organizations. But with a little tweaking, any space has the potential to become a hotbed of connected thinking. As Rosie Manning learned recently, true collaboration thrives in an environment built on trust, openness, and flexibility.
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Secrets of the Creative Brain

Secrets of the Creative Brain | UXploration | Scoop.it
A leading neuroscientist who has spent decades studying creativity shares her research on where genius comes from, whether it is dependent on high IQ—and why it is so often accompanied by mental illness. 
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