For those who believe that user experience can be handed off as a deliverable—likewireframes—this process might make a little sense. For UX practitioners, however, the end product is the user experience, so the UX team needs to be involved all along the way, up until the very end, ensuring the final product is the best experience it can be. The UX team can’t just pass off a concept and turn it loose. They have to stay involved. They have to lead, and not in the traditional authoritarian sense, but with humility and bycommunicating the importance of user-focused design to the entire project team.
In the past, I’ve written about the value of UX organizations and UX leadership. The conversation with Vitorio brought to light yet another role within the larger UX community: the UX Connector. As I am defining the role, the UX Connector knows the local leaders of various organizations, keeps track of and posts UX events across organizations, and maintains a bird’s eye view of the community as a whole. The UX Connector’s web and social media resources are often the first stop for those new to a particular geographic area and help them get a lay of the land. Their communications also supply short-term visitors with current UX happenings while they are in town.
Through my involvement in Cooper U’s Design Leadership course, I’ve learned techniques to repeat the success of these leaders. These skills and practices are vital to selling a vision, uniting a team, and achieving organizational consent. The following overview touches on some of my favorites — which are simple, yet powerfully effective.
We've been seeing an intense pressure on businesses to rapidly make sense of customer needs and demands, then incorporate that feedback into new or existing products. For today's designers, it can be challenging to make well-informed decisions about the
So you have a killer idea and you are ready to sell through your UX vision. You’ve got various internal and external stakeholders that you need to get on board. They have varying levels of technical savvy and involvement. But in a world of cross-channel experiences with an ever-growing number of touchpoints, communicating a vision can be a challenge.
A preview of the talk I'll be giving at the 2014 IA Summit in San Diego. An introduction to the web of data, and how the BBC and other organisations create products which remix original content with third-party data.
You probably already know by now that you should speak with customers and test your product ideas before building them. What you probably don’t know is that you might be making some of the most common mistakes when running your experiments.
The value of content strategy is hard to measure and even harder to forecast. For many content strategists, the hardest part of the job isn't even the content strategy work itself! It's getting your hands untied so that you can help the organization or client take action.
Data is what sets you free. By learning how to tell the story of your content and audience with data, you'll be able to move onward from just TALKING about content strategy to actually DOING it!
The demand for user experience designers has skyrocketed. Interest in UX as a career has soared along with that demand. Every UX designer gets asked how to get into the career, but the sad fact is that there’s no real answer to that question. Although demand is high, that demand is only for designers with 2-3 years of experience or more. There are simply not enough experienced designers to fill these positions, and this experience gap is a barrier to offering potential designers a consistent path from interest to employment.
Many have observed that design is a craft... How do you learn a craft? Education and practice. Apprenticeship is a model that fits that bill well, and during the summer of 2013 The Nerdery's UX team put it into practice. I want to share our program's successes and failures, our challenges and solutions, and some of the nitty-gritty details that made it go. The goal of this presentation is to make it easier for UX teams in other organizations to implement their own apprenticeship programs, which will ultimately make it easier for interested, talented, and passionate people to become UX designers.