UXploration
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UXploration
Explore the art of UX persuasion.
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Device inertia and momentum behavior make users seem lazy

Device inertia, momentum behavior, and selective attention are common behaviors that make users seem lazy. However, interface design is the cause for these error-prone user paths.
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The Personality Layer | Smashing UX Design

The Personality Layer | Smashing UX Design | UXploration | Scoop.it
In this article, we will look at some strategies you can follow, as well as some examples found in the wild, plus a few projects in which the consistent use of emotional design results in a great personality.
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Designing Personality

Designing Personality | UXploration | Scoop.it

We can simplify this idea as follows:

What you say or think + What you do = Personality

And from a UX designer’s perspective:

User Interface + Functionality = Product Personality

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Mike Donahue's curator insight, January 15, 2014 8:44 AM

If you're site/product were a person would you hang out with them? When we design a personality for our sites or products we define those qualities and then we have to make sure our site our product lives up to them.