Metro is a design style and language developed by Microsoft. Products like Zune, Windows Phone, Xbox and the soon to be released Windows 8 follow the Metro design style. The design style's main objective is to remove any chrome and extra decoration and allow users to interact directly with content. It's all about the content and the beauty of simplicity. It's Microsoft's hope that the Metro style will allow users to have the same experience everywhere - on phone , tablet and desktop. There will only be slight differences due to the nature and specificities of each device but the design and aesthetic will be recognizable and branded as Metro.