UXploration
56.2K views | +1 today
UXploration
Explore the art of UX persuasion.
Your new post is loading...
Your new post is loading...
Scooped by Mario K. Sakata
Scoop.it!

UX Stories Communicate Designs

Help internal audiences empathize with users and buy into your design goals with well-crafted stories that build insight and focus on users and their needs.
more...
No comment yet.
Scooped by Mario K. Sakata
Scoop.it!

Design for What Matters With Content Strategy

Designing for the web can be exhausting. Between arguing over which department gets to be on the homepage and explaining why a 47-page PDF won't work online,...
more...
No comment yet.
Scooped by Mario K. Sakata
Scoop.it!

Some Simple Models for User Context - The Understanding Group

Some Simple Models for User Context - The Understanding Group | UXploration | Scoop.it

We tend to gravitate toward concrete tasks because they’re closer to the concreteness of the systems we’re focusing on making. But we have to always keep in mind that the artificial, binary, logical nature of the machinery can only roughly approximate the complexity of the organic, analog behaviors and needs of actual people.

more...
No comment yet.
Scooped by Mario K. Sakata
Scoop.it!

Contextualization is the Key to Delivering Powerful, Personalized Digital Experiences | UX Magazine

Contextualization is the Key to Delivering Powerful, Personalized Digital Experiences | UX Magazine | UXploration | Scoop.it

By uncovering the critical moments of truth that can make or break an experience and providing context for what happened before and after each moment, companies can benefit from their understanding of general and specific user behaviors to provide the most relevant, engaging, and personal experience possible.

more...
No comment yet.
Scooped by Mario K. Sakata
Scoop.it!

There Is No Mobile Internet! | Smashing Magazine

There Is No Mobile Internet! | Smashing Magazine | UXploration | Scoop.it
Why we need to forget the idea of a mobile Internet and start thinking about how to create seamless online communications instead, irrespective of device.
more...
Michael Allenberg's curator insight, February 26, 2013 8:45 AM

This is soooooo true! One web, device agnostic thinking is the only way to evolve the Intranet.

Cláudio Braune Gusmão's comment, February 26, 2013 2:59 PM
In Brazil people have afraid of being mugged using mobile devices, include tablets, in transit so they don't use regularly. Unfortunatelly.
Mario K. Sakata's comment, February 28, 2013 9:34 AM
That's very interesting to hear!
Scooped by Mario K. Sakata
Scoop.it!

There is No Spoon: The Construct of Channels - Adaptive Path

There is No Spoon: The Construct of Channels - Adaptive Path | UXploration | Scoop.it

The information needs to be consistent between video, kiosk screen, mobile and physical retail space. The information is cross-channel, but the experience is not. The experience, to the customer, is singular.

more...
No comment yet.
Scooped by Mario K. Sakata
Scoop.it!

Designing Screens Using Cores and Paths - Boxes and Arrows: The design behind the design

Designing Screens Using Cores and Paths - Boxes and Arrows: The design behind the design | UXploration | Scoop.it

To lay out paths, first place goals at natural points of interest. Then connect the goals to one another to form the paths.

more...
No comment yet.
Scooped by Mario K. Sakata
Scoop.it!

How to Define Context for Product Designers

How to Define Context for Product Designers | UXploration | Scoop.it
Context is a revolution in the way we design mobile products. You may not see it yet, but trust me, it’s coming.
more...
No comment yet.
Scooped by Mario K. Sakata
Scoop.it!

Build It With The User in Mind: How to Design User Flow

Build It With The User in Mind: How to Design User Flow | UXploration | Scoop.it
Tweet Tweet If you enjoyed this post, subscribe to updates Get actionable conversion advice in your inbox. Email once a week. Unsubscribe at any time with a single click.
more...
No comment yet.
Scooped by Mario K. Sakata
Scoop.it!

Designing with context : Cennydd Bowles

Designing with context : Cennydd Bowles | UXploration | Scoop.it

The internet is now part of our world. Millions of devices – PCs to smartphones, consoles to wristwatches – act as a canvas, bringing it into the lives of a truly diverse audience across the globe.

more...
No comment yet.
Scooped by Mario K. Sakata
Scoop.it!

Customer Journey Mapping: Part I - the basics

Customer Journey Mapping: Part I - the basics | UXploration | Scoop.it
Customer journey mapping is now synonymous with customer and user experience projects. Designing one can help employees understand the end to end journey for the customer and improve understanding ...
more...
No comment yet.
Scooped by Mario K. Sakata
Scoop.it!

Brand as Context in Interaction Design | UX Magazine

Brand as Context in Interaction Design | UX Magazine | UXploration | Scoop.it

Consider the brand as another context within which your design will live. While we look at issues of culture or use as considerations for context within our design, we also need to see the brand as a type of context. It is important to realize that the people our products and services will reach might already have this context created for them, whether that’s through exposure to the brand itself, popular opinion, or commentary about the brand or competing brands.

http://uxmag.com/articles/brand-as-context-in-interaction-design

more...
No comment yet.