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How People Really Use Mobile

How People Really Use Mobile | User Experience Content | Scoop.it

Seven primary motivationsThe reasons consumers use smartphones can be broken down into the goals listed at right, along with the average monthly minutes and percentage of interactions devoted to each.


Via Mario K. Sakata
Suzi Shapiro's insight:

And this use keeps changing1

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Danielle Uskovic's curator insight, May 29, 2013 5:27 AM

People are using their smart phones 46% of the time for "me time", 19% of the time for Socialising and 12% of the time for shopping. Great news for marketers that the percentage of time spent on shopping on their mobile is on the rise.

Mario K. Sakata's comment, May 30, 2013 3:24 AM
@Danielle, absolutely.
User Experience Content
How to understand the people who use your product
Curated by Suzi Shapiro
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Legibility, Readability, and Comprehension: Making Users Read Your Words

Users won’t read web content unless the text is clear, the words and sentences are simple, and the information is easy to understand. You can test all of this.

Via Mario K. Sakata
Suzi Shapiro's insight:

I don't know how many times I have had to remind someone,


"You are smart and you understand this topic.
Your clients (customers) may be just as smart,
but they may not know what you know,
or care as much as you care,
or have as much time to read your message.

 

So, make it easy for them.
That shows how smart you really are.
If you can make something complex seem easy to understand!"

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Five things road trips can teach us about UX

Five things road trips can teach us about UX - Backchannel - Medium
A designer maps out a vision that puts an end to “Are we there yet?”

Via Mario K. Sakata
Suzi Shapiro's insight:

A meaningful metaphor for designing for the user experience.

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Presumptive Design: Design Research Through the Looking Glass

Presumptive Design: Design Research Through the Looking Glass | User Experience Content | Scoop.it

Via Mario K. Sakata
Suzi Shapiro's insight:

An alternative process to convince designers that they may have it wrong.

You do have to test things at some point, and early is best.

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Google's Guide To Designing With Empathy

Google's Guide To Designing With Empathy | User Experience Content | Scoop.it
Designers can reach over 1 billion people just by keeping accessibility in mind, says Google's Astrid Weber and Jen Devins.

Via Mario K. Sakata
Suzi Shapiro's insight:

Disability can be permanent or temporary.

Make sure that as many people as possible can make use of your designs!

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Get better qualitative data on your user experience with microfeedback

Get better qualitative data on your user experience with microfeedback | User Experience Content | Scoop.it
reat products and user experiences aren’t created in a silo. The best products emerge from well-orchestrated collaborations between many teams. And each team member isn’t just an expert in their sp...

Via Mario K. Sakata
Suzi Shapiro's insight:

Simple is good!

Too many long surveys have reduced the effectiveness of attempts to gain insitghe on user behaviors.

Think small.

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Romain MAZUIR's curator insight, March 24, 2015 6:22 PM

Get better qualitative data on your user experience with microfeedback #H2MWP

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The Value of Customer Experience, Quantified

The Value of Customer Experience, Quantified | User Experience Content | Scoop.it

It’s time to stop the philosophical debate about whether investing in the experience of your customers is the right business decision. This isn’t a question of beliefs — it’s a question about the behavior of your customers. Connect the right data, and not only is it possible to quantify the impact of the difference between delivering a great experience and delivering a poor one — but it will demonstrate to everyone in your organization just how big that impact can be.


Via Mario K. Sakata
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CUBI: A User Experience Model for Project Success

CUBI: A User Experience Model for Project Success | User Experience Content | Scoop.it

We all want to be a part of compelling creative projects—projects that solve business problems and engage users through meaningful and valuable experiences. However, given tight budgets and timelines it's challenging to create genuinely innovative design, identify gaps in the process, and consider the variety of factors for effective user experience.


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Creating a Cultural Fit: Using ethnography with users and stakeholders

Creating a Cultural Fit: Using ethnography with users and stakeholders | User Experience Content | Scoop.it

The right design fits the company and its customers—a mismatch on either side results in fatal error.


Via Mario K. Sakata
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Rescooped by Suzi Shapiro from Visualization Techniques and Practice
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Worst Infographic | A collection and reviews of the worst infographics on the internet

Worst Infographic | A collection and reviews of the worst infographics on the internet | User Experience Content | Scoop.it
Reviews of the worst infographics on the internet. Know of a terrible infographic? Why not submit it for review?

Via Beth Kanter
Suzi Shapiro's insight:

Bad information and bad visuals make for confusion

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Beth Kanter's curator insight, June 13, 2013 12:27 PM

You can learn a lot from looking at bad examples as well as good ones.

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Visualizing Service Design

Visualizing Service Design | User Experience Content | Scoop.it
Roberta Tassi is a senior design researcher and interaction designer at frog Milan, with a deep background in information visualization and communication design. While working on her graduation
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How to Use Behavioral Design for Boosting Conversions (Using The Fogg Behavior Model)

How to Use Behavioral Design for Boosting Conversions (Using The Fogg Behavior Model) | User Experience Content | Scoop.it
Design impacts behavior. If you know how to impact behavior, you can design for behavior. Here's how to do it. Do you know BJ Fogg? You should. Dr.
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UX design, Service design and Design thinking

UX design, Service design and Design thinking | User Experience Content | Scoop.it
This is from 2009 but nevertheless useful. It is summing up the three basics, UX design, Service design and Design Thinking with images and cases and recources.

Via Mario K. Sakata
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Mobile magic moments: transform the trivial

Mobile magic moments: transform the trivial | User Experience Content | Scoop.it
When mobile or tablet design is executed well, the device feels like the extension of our bodies. Because interfaces respond even before we consciously give them a command.
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The best
prototyping tools — User Experience Design (UX)

The best prototyping tools - User Experience Design (UX) - Medium
Top prototyping tools available on the market

Via Mario K. Sakata
Suzi Shapiro's insight:

It is always good to check out the tools available and see if they fit your current needs.

You might find that a new tool allows you to do things you never thought possible!

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Type Sizes for Every Device

Type Sizes for Every Device | User Experience Content | Scoop.it

Via Mario K. Sakata
Suzi Shapiro's insight:

This common questions has many answers.

Paying attention to how close the object is gets away from the default to print standards.

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The empathy paradox

The empathy paradox | User Experience Content | Scoop.it

Via Mario K. Sakata
Suzi Shapiro's insight:

Oh yes!

Just being able to describe another person does not mean that you can think as they do - thus the need for real and continued observation and discussion with them!

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Crafting a Design Persona

Crafting a Design Persona | User Experience Content | Scoop.it
Meg Dickey-Kurdziolek shows you how to create a design persona that brings your brand’s personality to life.

Via Mario K. Sakata
Suzi Shapiro's insight:

Used to thinking about your clients?

Think about the persona for your own brand as well.

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Romain MAZUIR's curator insight, June 10, 2015 5:27 PM

Crafting a Design Persona #H2MWP

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Finding New Solutions in Old Philosophy | UX Booth

Finding New Solutions in Old Philosophy | UX Booth | User Experience Content | Scoop.it
Suzi Shapiro's insight:

A Very Interesting approach. Thoughtful.

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UX Maturity Model: From Usable to Delightful

UX Maturity Model: From Usable to Delightful | User Experience Content | Scoop.it
User Experience Magazine - The Magazine of the User Experience Professionals Association

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Balancing Product UX and Lean Execution : Dealing with these competing priorities at each stage of product development

Balancing Product UX and Lean Execution : Dealing with these competing priorities at each stage of product development | User Experience Content | Scoop.it

Via Mario K. Sakata
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Mario K. Sakata's curator insight, October 4, 2014 6:16 AM

It isn't possible to comprehend what good UX means in your case until you have dedicated users.

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Transitional Interfaces

Designers love to sweat the details. Much time is spent pixel-fucking buttons, form styles, setting type, & getting thos…
Suzi Shapiro's insight:

IT is not just about knowing the color or size. The best design makes sense to people because it meets their expectations about how the world works.

 

Here are a few illustrated examples that point out the effective use of animation to give the user a clue about what has or will happen.

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How People Really Use Mobile

How People Really Use Mobile | User Experience Content | Scoop.it

Seven primary motivationsThe reasons consumers use smartphones can be broken down into the goals listed at right, along with the average monthly minutes and percentage of interactions devoted to each.


Via Mario K. Sakata
Suzi Shapiro's insight:

And this use keeps changing1

more...
Danielle Uskovic's curator insight, May 29, 2013 5:27 AM

People are using their smart phones 46% of the time for "me time", 19% of the time for Socialising and 12% of the time for shopping. Great news for marketers that the percentage of time spent on shopping on their mobile is on the rise.

Mario K. Sakata's comment, May 30, 2013 3:24 AM
@Danielle, absolutely.
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5 UX Resources That Were Hot This Past Week

5 UX Resources That Were Hot This Past Week | User Experience Content | Scoop.it
Danielle Arad | Top Articles of the Week
Suzi Shapiro's insight:

Think about what is next.

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Rescooped by Suzi Shapiro from Practical Networked Leadership Skills
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How Much Data Is Created Every Minute? [INFOGRAPHIC]

How Much Data Is Created Every Minute? [INFOGRAPHIC] | User Experience Content | Scoop.it

Curated by Beth Kanter
http://www.bethkanter.org 

 

Next time you run a Google search, think about the fact that it’s just one of 2 million that Google will receive in that minute. In the same amount of time, Facebook users post 684,478 pieces of content. 

 

All the more reason to have good attention and focus while working online.  Otherwise, distraction sets in.

 



Via Beth Kanter
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Beyond Wireframing: The Real-Life UX Design Process | Smashing UX Design

Beyond Wireframing: The Real-Life UX Design Process | Smashing UX Design | User Experience Content | Scoop.it
There’s a lot of talk about wireframing, but what does our work look like beyond wireframing? Was I the only one with a simplified approach? What can we do to create successful designs? What does the process beyond ”the poster” look like?

Via Mario K. Sakata
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