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Rescooped by Jörg Linder from New Customer - Passenger Experience
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Listen up: There is a major job still to be done in mobile travel

Listen up: There is a major job still to be done in mobile travel | User Experience | Scoop.it
Mobile is transforming many industries, travel probably as much as any. The out-of-home, often in unfamiliar places, nature of travel has made it almost a perfect fit for mobile as a technology.

Via Eric_Determined / Eric Silverstein
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Eric_Determined / Eric Silverstein's curator insight, September 4, 2013 3:02 AM

It's about offering the best #customer #experience at every touch point troughout a passenger #journey.

 

Glenn addresses these points and provides a valuable example below:

 

"The key is tying convenience and context to the mobile experience. For many travel companies, the short term focus should be on matching their mobile offering to things that actually impact the traveler’s experience post-booking.

Many of these post booking interactions can not only generate quite a bit of revenue, but can also comprise a lot of the profit potential for a travel supplier:

1. Support the whole trip

2. Use location and context as upsell triggers

 

Here’s an example: A traveler has a flight at 9am from their local airport. The airline knows when they are leaving and what time they should arrive at the airport.

Now with mobile you have their location and you can tap into traffic reports and in some airports, the length of the security line queue.

So it would be pretty easy to figure out whether the traveler would be crunched for time when they get to the airport. If so, push out an offer to purchase expedited security lines that anticipates their need.

This is an opportunity to derive revenue while reducing stress. I’d buy that every time."

 

Share your thoughts and examples how you used your mobile while traveling, and what you'd like to see in the near future.

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Stellenangebot: Junior User Experience Designer (m/w) (Frankfurt ...

Stellenangebot: Junior User Experience Designer (m/w) (Frankfurt ... | User Experience | Scoop.it
Stellenangebot: Junior User Experience Designer (m/w), D&B Interactive GmbH, Frankfurt: Digitale Kommunikation Stellenangebote für Designer, Grafiker, Fotografen, Multimedia und Werbung.
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Prototyping Interfaces: Interaktives Skizzieren mit vvvv: Amazon.de: Jan Barth, Roman Stefan Grasy, Mark Lukas, Markus Lorenz Schilling, Jochen Leinberger: Bücher

Prototyping Interfaces: Interaktives Skizzieren mit vvvv: Amazon.de: Jan Barth, Roman Stefan Grasy, Mark Lukas, Markus Lorenz Schilling, Jochen Leinberger: Bücher (@romeophoto RT "If you are interested in design, you should definitely check out 'Prototyping...
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How are companies identifying customer experience 'pain points'?

How are companies identifying customer experience 'pain points'? | User Experience | Scoop.it
An excellent customer experience is a vital as companies look to gain an edge over competitors, yet many still lack a complete understanding of the issues facing customers.
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iOS 7: interface, not art

iOS 7: interface, not art | User Experience | Scoop.it
Some comments on the negative responses to iOS7
Jörg Linder's insight:

yes: If you truly believe that design is how it works, then you have to use iOS 7 to determine whether or not it works.

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Gamification at Work: Designing Engaging Business Software

Gamification at Work: Designing Engaging Business Software | User Experience | Scoop.it
Gamification is becoming a common buzzword in business these days. In its November 2012 press release, Gartner predicts that by 2015, 40% of Global 1000 organizations will use gamification as the primary mechanism to transform business operations.
Jörg Linder's insight:

Gamification might offer huge opportunities for improving business software. Looking foward to this book :)

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User Experience "Der Nutzer muss jederzeit Fehler machen dürfen " - Golem.de

User Experience "Der Nutzer muss jederzeit Fehler machen dürfen " - Golem.de | User Experience | Scoop.it
User Experience "Der Nutzer muss jederzeit Fehler machen dürfen "
Golem.de
Jochen Peketz: User Experience ist die komplette Erfahrung im Umgang mit einem Produkt, in unserem Fall natürlich dem Spiel.
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eResult sucht: Senior User Experience Consultant & Teamleitung ...

eResult sucht: Senior User Experience Consultant & Teamleitung ... | User Experience | Scoop.it
Usabilityblog ist ein Wissensportal mit Studien, Methodenbeschreibungen, Praxistipps und Interviews mit Experten zu den Themen Usability und User Experience.
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Buchvorstellung: Multiscreen Experience Design - Design Tagebuch

Buchvorstellung: Multiscreen Experience Design - Design Tagebuch | User Experience | Scoop.it
Design Tagebuch Buchvorstellung: Multiscreen Experience Design Design Tagebuch Unternehmen, die ihren Kunden im Sinne einer positiven User Experience (UX) einen nutzbringenden digitalen Service bieten möchten, sollten diese auch verstehen, müssen...
Jörg Linder's insight:

scheint ein interessantes buch zu sein 

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Marriott steps (un)squarely into Starwood territory with rebrand and co-creation platform

Marriott steps (un)squarely into Starwood territory with rebrand and co-creation platform | User Experience | Scoop.it
Marriott Hotels, with over 500 properties in nearly 60 countries, has unveiled a full-on rebrand and rethink of its positioning.

Via Eric_Determined / Eric Silverstein
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Eric_Determined / Eric Silverstein's curator insight, June 18, 2013 5:16 PM

It's refreshing to see a brand like @Marriott implement a comprehensive rebrand. Engaging customers to help with new features and services. Understanding the scope of changes needed across all product and service offering.

 

While this may seem like a large investment, they understand the need to position the #brand and #experience for today and tomorrow's traveler.

 

This is particular important as you have new competition coming from the #Collaborative #Economy, with businesses like @AirBnB

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iOS7 Phone GUI PSD

iOS7 Phone GUI PSD | User Experience | Scoop.it
The PSD is a well organized, labeled and layered PSD full of editable shape layers. Most people find it useful for mocking up apps.
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Framer: Open-Source-Prototyping mit Photoshop-Integration - t3n Magazin

t3n Magazin Framer: Open-Source-Prototyping mit Photoshop-Integration t3n Magazin Framer: Open-Source-Prototyping mit Photoshop-Integration Je früher benutzbare Ergebnisse bei der Entwicklung von Apps und Webseiten zur Verfügung stehen, desto...
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Interessantes Prototyping-Tool für Photoshop

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