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Learning to Learn: fighting cognitive biases

Learning to Learn: fighting cognitive biases | UX Design | Scoop.it
Critical thinking is an increasingly important skill that has been overlooked by many as information becomes more accessible and superfluous.
Armony Hren's insight:

1. The Hard-Easy Bias – the pattern of overconfidence in easy situations and under confidence in difficult situations.
2. Irrational Escalation – compounding a bad investment, because “it’s already bad.”
3. The Observer-Expectancy Effect – when expectations influence outcome.
4. Reactance – the desire to do the opposite of what you’re asked or advised, simply to prove your freedom of choice.

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Rescooped by Armony Hren from La communication autrement
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Psychologie cognitive et Neurosciences: Mayer (2009). théorie de l'apprentissage multimédia - les douzes principes

Psychologie cognitive et Neurosciences: Mayer (2009). théorie de l'apprentissage multimédia - les douzes principes | UX Design | Scoop.it
Mayer (2009).théorie de l'apprentissage multimédia - les douzes principes Multimedia learning principes conception web design principe cohérence principe signalisation principe redondance principe continuité contiguité spatiale principe continuité...

Via Dominique Marot
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Rescooped by Armony Hren from design thinking for innovation by education
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Cognitive Overhead, Dieter Rams & Extreme Users for your UX | TechCrunch

Cognitive Overhead, Dieter Rams & Extreme Users for your UX | TechCrunch | UX Design | Scoop.it

Why Your Product Isn’t As Simple As You Think

Ever heard of Cognitive Overhead ?

“How many logical connections or jumps your brain has to make in order to understand or contextualize the thing you’re looking at.”-- David Demaree

Test it on extreme users !

"The very young and the very old are even more sensitive to cognitive overhead, as their brains aren’t accustomed to the sort of logical leaps our products sometimes require. Grandparents and children make great cognitive overhead detectors.

When you can’t find old or young people, drunk people are a good approximation."


Via Rajesh, Paris-Est d.school
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Paris-Est d.school's curator insight, April 24, 2013 6:11 AM

Jack-of-all-trades but Master-of-none syndrom ? 

 

"By trying to appeal to everyone and adding features left, right and centre, you actually dilute your message and could end up with a complex, bloated product." -- Lack of Focus, one of the 10 common mistakes startups make in their UX, more on NetMagazine http://bit.ly/NediAj