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How the 2012 presidential campaign will affect social media strategies for 2013

How the 2012 presidential campaign will affect social media strategies for 2013 | US Politics | Scoop.it

As businesses look at their plans for 2013 its time for them to seriously consider adopting a maturity model for social media. For many marketers social media is looked upon as an immature media, but when Nielsen titles its 2012 report “Social Media is Coming of Age” perhaps its time to stop treating social media as a wild child and instead approach it as the rapidly maturing media that it is.

Adopting a maturity model for social media will require businesses to evolve their thinking and approaches, as well as their use of resources, in order to take advantage of social media as a mature media form. One way might be to adopt some of the strategies that Obama For America campaign used in the 2012 presidential campaign.

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5 Biggest Issues for the 2012 Presidential Election

5 Biggest Issues for the 2012 Presidential Election | US Politics | Scoop.it
The economy, Iran, and Super PACs will all weigh heavily on this election.
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Ten factors that will determine the presidential election victor (UPDATED)

Ten factors that will determine the presidential election victor (UPDATED) | US Politics | Scoop.it
Now that the debates are over, the presidential horse race enters its home stretch. With Mitt Romney and Barack Obama locked in a statistical tie ten days before Election Day, both presidential ca...
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James Robinson's curator insight, October 16, 2013 10:48 AM

Good factors to use, support with examples..

James Robinson's comment, October 16, 2013 10:53 AM
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Kara long's curator insight, March 20, 2014 7:32 AM

 

This article discussed ten factors that played an import part in who won the election for the Presidency. Some of these factors included women, swing state suburbs, and social media. All these factors played an important part on how different states would vote and which candidate would earn more votes.

Rescooped by Harry Tyson from US Elections and Voting Behaviour
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Demographics of How Groups Voted in the 2012 Presidential Election

Demographics of How Groups Voted in the 2012 Presidential Election | US Politics | Scoop.it
Demographic breakdown of how groups voted during the 2012 Presidential election. Candidates include Barack Obama, and Mit Romney.

Via James Robinson
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James Robinson's curator insight, October 8, 2013 4:43 PM

This article links with the work we did at the end of year 12, which might prove a bit too distant for all our brains to recall. It covers the main groups in the 2012 Presidential Election, and which way they voted. This information could be useful in a wide variety of essays, and invaluable when picking out key  examples when it comes to revision!

Ellie Kime's curator insight, October 16, 2013 10:00 AM

Super fun thing from James as per

Rescooped by Harry Tyson from American politics
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More than $1 billion apiece raised to elect President Obama, candidate Mitt Romney in 2012 campaign cycle

More than $1 billion apiece raised to elect President Obama, candidate Mitt Romney in 2012 campaign cycle | US Politics | Scoop.it

by KRISTEN A. LEE (Daily News)

 

Call them the $1 billion men.

 

The final fundraising tallies for President Obama and Mitt Romney each topped $1 billion after a last-minute surge of money from mega-donors like Sheldon Adelson.

 

Final campaign finance reports filed with the Federal Election Commission show that the 2012 election broke the $2 billion mark to become the most expensive presidential race in American history.

Mitt Romney’s donors alone gave nearly $86 million to bolster his losing campaign in its final weeks. That included $33 million to pro-Romney political action committees from Adelson, the billionaire casino mogul.

 

In total, Adelson and his wife, Miriam, poured $95 million into the effort to elect Romney and other Republican candidates over the course of the election.

 

Adelson recently told The Wall Street Journal that he planned to double his roughly $100 million investment in Republican causes by the next election cycle.

 

That goal could be complicated, however, by troubles at his casino company, particularly tussles with the federal government over tax revenues and government probes into possible violations of the Foreign Corrupt Practices Act, which targets money-laundering and international bribery.

 

The main super PAC backing Romney, Restore Our Future, raised $22 million in the race’s final stretch, bringing its campaign total to $152 million.

 

The Adelsons added $10 million to that final fundraising surge, as well as $23 million to Karl Rove’s pro-Romney super PAC American Crossroads.

 

The pro-Obama super PAC, Priorities USA Action, took in $15 million in the final weeks of the campaign.

 

Although the massive haul didn’t get Romney into the White House, his national finance chairman, Spencer Zwick, still declared a victory, describing the fundraising effort as “the most successful in Republican Party history.”


Via Michael Charney, Olly Ray Dawson, Francesca Suter
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West Virginia 2014 US Senate Race to Feature Rare Matchup ...

West Virginia 2014 US Senate Race to Feature Rare Matchup ... | US Politics | Scoop.it
Tennant's candidacy not only puts back in play a seat that Republicans desperately need to pry back control of the Senate, but also sets up a matchup that is still a historical rarity in U.S. politics.
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Supreme Court Again Weighs Spending Limits in Campaigns

Supreme Court Again Weighs Spending Limits in Campaigns | US Politics | Scoop.it
The justices’ questions suggest some favor striking down overall limits for individual contributions to federal candidates and political party committees.

Via Chris O'Donnell
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James Robinson's curator insight, October 16, 2013 9:53 AM

credit to harry tyson :)

James and Drew's curator insight, December 1, 2013 6:34 PM

This article is about the politics in North America, mainly the USA. It is talking about spending limits on campaigns. 

Sam Burich's curator insight, February 13, 2014 12:38 PM

This article has a lot to do with our class because it is about regulations in our current political system.