The key to a successful integrated marketing strategy One of the questions that keeps cropping up when I’m working with clients is what is the key to a successful integrated marketing strategy? The...
Wonyoung Kim's insight:
The author has highlighted to key points to a successful integrated marketing strategy and has broken down to 6 steps in order to understand what integrated marketing concepts and strategies are, so therefore, if connects to your own business to ensure that it is a good integrate marketing strategies.
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