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Jay Z Buys 100 Copies of Nipsey Hussle's "Crenshaw" Mixtape [PHOTO]

Jay Z Buys 100 Copies of Nipsey Hussle's "Crenshaw" Mixtape [PHOTO] | music blogs | Scoop.it
The old saying goes that game recognizes game and when Jay Z rapped that he can't knock the hustle he really meant it! Rapper Nipsey Hussle raised some eyebrows when he announced that he'd be selli...
Enzo Sancho-Davila's insight:

amazing business strategy, i can't say it enough.

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Nipsey Hussle's #1 Fan Puts No Price On $100 Album - Music, Celebrity, Artist News | MTV.com

Nipsey Hussle's #1 Fan Puts No Price On $100 Album - Music, Celebrity, Artist News | MTV.com | music blogs | Scoop.it
'If it's an artist I really connect to and they motivate me, no price is too high,' fan Louis Gray tells MTV News.
Enzo Sancho-Davila's insight:

Exhibit A of his true core fans purchasing the album. As i mentioned before that his true fans will buy the album

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Nipsey Hussle: Will His Next Album Be $100 Too? - Music, Celebrity, Artist News | MTV.com

Nipsey Hussle: Will His Next Album Be $100 Too? - Music, Celebrity, Artist News | MTV.com | music blogs | Scoop.it
'I'ma definitely pay attention to the game and adjust my business model accordingly,' Nip tells MTV News about planning for Victory Lap.
Enzo Sancho-Davila's insight:

It's crazy to me that he's selling his album currently for $100. But it almost challenges his real fans to make a good decision.

 

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Jay Z Purchases 100 Copies Of Nipsey Hussle's "Crenshaw"

Jay Z Purchases 100 Copies Of Nipsey Hussle's "Crenshaw" | music blogs | Scoop.it
Jay Z Purchases 100 Copies Of Nipsey Hussle's "Crenshaw". Jay Z supports Nipsey Hussle by copping 100 "Crenshaw" mixtapes, for a total of $10,000.
Enzo Sancho-Davila's insight:

Jay-Z is an amazing business man, so if he bought some of these mixtapes, it's for a reason. i believe that the business has changed and has new rules

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Nipsey Hussle Breaks Down His $10,000 Album Transaction With Jay Z: Watch Now - Music, Celebrity, Artist News | MTV.com

Nipsey Hussle Breaks Down His $10,000 Album Transaction With Jay Z: Watch Now - Music, Celebrity, Artist News | MTV.com | music blogs | Scoop.it
'I felt like it was a good risk, and it ended up working out,' Nipsey told MTV News about pricing Crenshaw at $100.
Enzo Sancho-Davila's insight:

another really imformative article. I personally almost think it was a good move too in the music business... 

 

Pros & Cons

 

pro- The album will most likely sell to his loyal fans.

con- no one else will pay $100 for his album

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