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Как проверить новости на правдивость. Е-книга для журналистов и блогеров. Бесплатно

Как проверить новости на правдивость. Е-книга для журналистов и блогеров. Бесплатно | Ukr-Content-Curator | Scoop.it
]Verification Handbook – это полное руководство по проверке цифрового контента, авторами которого выступили ведущие журналисты BBC, Storyful, ABC, Digital First Media и других экспертов области.
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Want Visibility? Tell Your Readers To Go Away (by showing them where cool things are)!

Want Visibility? Tell Your Readers To Go Away (by showing them where cool things are)! | Ukr-Content-Curator | Scoop.it

Via Robin Good
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Robin Good's curator insight, April 30, 6:24 AM



"If you can be a guide, a clearinghouse, a trusted place from where to learn, appreciate and understand more, there is no amount of outbound links that is going to counter the magnetic force you will express to those who are interested in what you are pointing to."


This is why the fear every company has about content curation -  talking about *others* in the same field - has not only no reason to exist, but it is also downright counterproductive as soon as others start using it.


Content curation is a venue to make sense of existing information to facilitate access, discovery, comparison, understanding, both on the side of who curates as well as on the one of those who benefit from it.


Part of my inspiration in becoming so passionate and interested in content curation, has been ignited by a post that appeared in 2004, on Robert Scoble's popular tech blog. 

In it, I read: "It's the new marketing... Instead of being desperate and saying "look at me look at me" you tell your readers to get lost.

Go someplace else.


What's the philosophy?


Those sites will take you to the coolest stuff on the Internet. And by doing that, Engadget and Gizmodo have BECOME the coolest places on the Internet. Just like Craig's List, Google, eBay."


Takeaway: The more valuable resources, info and tools you share with your audience/community the more trustworthy and reputable you will appear in their hearts and eyes. 

"Send your visitors away" is a simple but valuable content marketing advice and it is at the heart of what a good content curator does. Finding and sharing great resources that would have otherwise gone unnoticed. 

 


Read more:

http://www.masternewmedia.org/news/2004/11/03/want_some_attention_tell_your.htm 


Robert Scoble original post: http://radio-weblogs.com/0001011/2004/10/31.html#a8544 


See also this slide deck I did in 2007: http://www.slideshare.net/RobinGood/be-your-own-boss 
(check slides 21-22) 


Image credit: Showing direction by Shutterstock






Ken Dickens's curator insight, April 30, 12:14 PM
Great explanation of why a Content Curation strategy is one of the best ways to build brand preference. We call this a "Give to Get" strategy. It builds relationships and trust. -Ken www.2080nonprofits.org
Helen Teague's curator insight, May 1, 9:20 AM

From Robin Goode's scoop note: "

"If you can be a guide, a clearinghouse, a trusted place from where to learn, appreciate and understand more, there is no amount of outbound links that is going to counter the magnetic force you will express to those who are interested in what you are pointing to."


This is why the fear every company has about content curation -  talking about *others* in the same field - has not only no reason to exist, but it is also downright counterproductive as soon as others start using it.


Content curation is a venue to make sense of existing information to facilitate access, discovery, comparison, understanding, both on the side of who curates as well as on the one of those who benefit from it.


Part of my inspiration in becoming so passionate and interested in content curation, has been ignited by a post that appeared in 2004, on Robert Scoble's popular tech blog. 

In it, I read: "It's the new marketing... Instead of being desperate and saying "look at me look at me" you tell your readers to get lost.

Go someplace else.


What's the philosophy?

 

Those sites will take you to the coolest stuff on the Internet. And by doing that, Engadget and Gizmodo have BECOME the coolest places on the Internet. Just like Craig's List, Google, eBay."

 
Takeaway: The more valuable resources, info and tools you share with your audience/community the more trustworthy and reputable you will appear in their hearts and eyes. 

"Send your visitors away" is a simple but valuable content marketing advice and it is at the heart of what a good content curator does. Finding and sharing great resources that would have otherwise gone unnoticed. "

 


Read more:

http://www.masternewmedia.org/news/2004/11/03/want_some_attention_tell_your.htm ;

 

Robert Scoble original post: http://radio-weblogs.com/0001011/2004/10/31.html#a8544 ;

 

See also this slide deck I did in 2007: http://www.slideshare.net/RobinGood/be-your-own-boss ;
(check slides 21-22) 

 

Image credit: Showing direction by Shutterstock



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Curate Your Favorite Content Into Visual Topic Channels with Topik.in


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Stephen Dale's curator insight, April 27, 8:34 AM

A news curation tool. A possible alternative to Scoop.it. Easier to use, but not as feature rich (e.g. lacks some of Scoop.it social sharing and publishing options)

 

Reading time: 5 mins

Joyce Valenza's curator insight, April 27, 8:39 AM

A new curation tool, similar to Scoop.it, without the discover features.  Simple and promising for creating on-the-fly boards and organizing topical content. via @robingood

Stephanie Diamond's curator insight, April 27, 11:33 AM

Worth a look

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How to Embed a Tweet Into a Blog Post

How to Embed a Tweet Into a Blog Post | Ukr-Content-Curator | Scoop.it
Last night I received an email from someone who had a question about sharing Tweets. She had seen my post about QR codes in which I shared a Tweet that had a picture in it.

Via Yashy Tohsaku, steve batchelder
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Курс "Профессиональная подготовка интерактивного учебного контента" ЭБС "Университетская библиотека онлайн" читать электронные книги

Курс "Профессиональная подготовка интерактивного учебного контента" ЭБС "Университетская библиотека онлайн" читать электронные книги | Ukr-Content-Curator | Scoop.it
Курс
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Content Curation & SEO: Do’s and Don’ts | Content Marketing Forum

Content Curation & SEO: Do’s and Don’ts | Content Marketing Forum | Ukr-Content-Curator | Scoop.it
Content curation is the practice of finding, organizing, annotating and sharing the best and most relevant third-party content for your audience. There’s no doubt that curation is a growing trend i...
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It's Time to Create Content That Customers Actually Want

It's Time to Create Content That Customers Actually Want | Ukr-Content-Curator | Scoop.it
Remember: It's not about you -- it's about them.
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How to Produce Better Content Ideas

People often ask me 'how do you come up with ideas?' It's a tough question. Ideas just come to you, right? I disagree. Learn from our successes and failures…
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Изыскание, накопление, обработка и анализ информации

Изыскание, накопление, обработка и анализ информации | Ukr-Content-Curator | Scoop.it
Уникальная авторская методика изыскания, накопления, обработки и анализа информации. Превращаем рутинную работу с текстом в творческий и высокотехнологичный процесс.
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Content Ideas - That Help Users, Get Traffic, Shares and Links

Content Ideas - That Help Users, Get Traffic, Shares and Links | Ukr-Content-Curator | Scoop.it
Hundreds of ideas to push your content strategy, learn how content need not just be marketing content, but an integral part of your communication strategy.
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Презентация на тему: "РЕАЛИЗАЦИЯ МЕТОДИКИ СМЕШАННОГО ОБУЧЕНИЯ ПО МОДЕЛИ «ПЕРЕВЕРНУТЫЙ КЛАСС» НА УРОКАХ ИНФОРМАТИКИ 1 Ремизова Елена Георгиевна Государственное бюджетное образовательное.". Скачать б...

Презентация на тему: "РЕАЛИЗАЦИЯ МЕТОДИКИ СМЕШАННОГО ОБУЧЕНИЯ ПО МОДЕЛИ «ПЕРЕВЕРНУТЫЙ КЛАСС» НА УРОКАХ ИНФОРМАТИКИ 1 Ремизова Елена Георгиевна Государственное бюджетное образовательное.". Скачать б... | Ukr-Content-Curator | Scoop.it
РЕАЛИЗАЦИЯ МЕТОДИКИ СМЕШАННОГО ОБУЧЕНИЯ ПО МОДЕЛИ «ПЕРЕВЕРНУТЫЙ КЛАСС» НА УРОКАХ ИНФОРМАТИКИ 1 Ремизова Елена Георгиевна Государственное бюджетное образовательное.
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80 Twitter Tools for Almost Everything

80 Twitter Tools for Almost Everything | Ukr-Content-Curator | Scoop.it

Twitter is chaos, but in the midst of this beautiful mess is a ton of data that if you can understand it. If you ever wanted the complete Twitter toolbox this is the post for you. It's got 80 Twitter tools that can help you do everything you need in this busy social media channel.


Via Jeff Domansky, Cendrine Marrouat - SocialMediaSlant.com, steve batchelder
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Willem Kuypers's curator insight, April 20, 1:50 AM

Twitter est un outil qui a changé pas mal de choses pour la diffusion de l'information. La preuve est l'ensemble des logiciels et sites qui se sont greffés dessus.

Adam J. Kovitz's curator insight, April 30, 9:53 AM

Great Post!

Jean McKinney's curator insight, May 2, 1:59 PM

"Twitter is chaos" -- a very good point.  And that's why tools to cut through the clutter are so essential.  this is really useful for writers and publishers who consider Twitter a key to their publishing and marketing efforts.

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11 Content Curation Tools Every Marketer Needs

11 Content Curation Tools Every Marketer Needs | Ukr-Content-Curator | Scoop.it
Content curation is necessary for finding relevant information for your audience and sharing it through your communication channels. Whether you are a beginner or advanced, check out these tools to help you stay on top of your content.
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Blog Content Curation: Your New Blog BFF - Heidi Cohen

Blog Content Curation: Your New Blog BFF - Heidi Cohen | Ukr-Content-Curator | Scoop.it
Want to augment your blog content? Then add the 5 most popular forms of blog content curation to increase your content and your reach. Examples included.
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Why Content Curation Should be in Your Skillset

Why Content Curation Should be in Your Skillset | Ukr-Content-Curator | Scoop.it
Curation can boost your profit and help your people grow. It can save millions, reduce frustration, and boost the velocity of information in your organization. It starts in a gallery. You expect th...
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Content Curation Tools - International Journalism Festival 2015

My personal selection of content curation tools that I like and use the most for my own work. Presented at International Journalism Festival of Perugia on Apr…

Via Juan Jesús Baño Egea
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Marco Favero's curator insight, April 28, 3:01 PM

aggiungi la tua intuizione ...

Alessio Carciofi's curator insight, April 29, 4:21 AM

A great collection 's tool  for Content Curation Marketing by @Robin Good via @Juan Jesús Baño Egea

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7 Tips And Tricks For Effective Content Curation

7 Tips And Tricks For Effective Content Curation | Ukr-Content-Curator | Scoop.it
Have your clients ever asked you, what is content curation? Maybe they've seen it or heard of it, but just didn't know what it was called.
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Olga Senognoeva's curator insight, April 24, 10:47 AM

добавить ваше понимание ...

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How Content Curation Ties Into Creation

How Content Curation Ties Into Creation | Ukr-Content-Curator | Scoop.it
A constant content flow that has the power to keep you and your brand in the public eye is an invaluable asset. Nonetheless, the process of creating fresh,
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The Best Tool to Collect, Organize & Publish Your Favorite Links - The Google Bookmark Manager

The Best Tool to Collect, Organize & Publish Your Favorite Links - The Google Bookmark Manager | Ukr-Content-Curator | Scoop.it

Via Robin Good
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Lori Wilk's curator insight, November 9, 2014 1:00 PM

I love tools that can help me #organize what I've got and to be a more #effective #online #business person.

Mr Tozzo's curator insight, November 28, 2014 6:09 AM

The Best Tool to Collect, Organize & Publish Your Favorite Links - The Google Bookmark Manager

Nedko Aldev's curator insight, April 5, 12:23 PM

 

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Как растет аудитория соцсетей в Украине, России, Турции и других странах (инфографика)

Как растет аудитория соцсетей в Украине, России, Турции и других странах (инфографика) | Ukr-Content-Curator | Scoop.it
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Olga Senognoeva's curator insight, April 19, 12:08 PM

добавить ваше понимание ...

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Content Curation Takes Time

Content Curation Takes Time | Ukr-Content-Curator | Scoop.it

Learn more:

 

https://gustmees.wordpress.com/2013/04/25/learn-every-day-a-bit-with-curation/

 

https://gustmees.wordpress.com/2014/02/20/curation-tips-and-tricks-with-scoop-it-rescoop-and-tags/

 

https://globaleducationandsocialmedia.wordpress.com/2014/01/19/pkm-personal-professional-knowledge-management/

 


Via Robin Good, Gust MEES
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Filomena Gomes's curator insight, April 18, 9:52 AM
Robin Good's insight:

 

 

Notwithstanding the viral content-marketing tam-tam keeps selling the idea of content curation as a miracle-shortcut to work less, produce more content and get all of the benefits that an online publisher would want to have, reality has quite a different shade.

To gain reader's attention trust and interest, it is evidently not enough to pull together a few interesting titles while adding a few lines of introductory text.

 

Unless your readers are not very interested themselves into the topic you cover, why would they take recomendations from someone who has not even had the time to fully go through his suggested resources?

Superficially picking apparently interesting content from titles or even automatically selecting content for others to read is like recommending movies or music records based on how much you like their trailers or their cover layouts.

 

Can that be useful beyond attracting some initial extra visibility?

 

How can one become a trusted information source if one does not thoroughly look and understand at what he is about to recommend?

This is why selling or even thinking the idea of using content curation as a time and money-saver is really non-sense.

Again, for some, this type of light content curation may work in attracting some extra visibility in the short-term, but it will be deleterious in the long one, as serious readers discover gradually that content being suggested has not even been read, let alone being summarized, highlighted or contextualized.

Content curation takes serious time.

 

A lot more than the one needed to create normal original content.

To curate content you need to:

Find good content, resources and references. Even if you have good tools, the value is in searching where everyone else is not looking. That takes time.

Read, verify and vet each potential resource, by taking the time needed to do this thoroughly.

Make sense of what that resource communicates or represents / offers and be able to synthesize it for non-experts who will read about it.

Synthesize and highlight the value of the chosen resource within the context of your interest area.

Enrich the resource with relevant references, and related links for those that will want to find out more about it.

Credit and attribute sources and contributors.

 Preserve, classify and archive what you want to curate.

Share, distribute, promote the curated work you have produced. Creating it is not enough.


(While it is certainly possible to do a good curation job without doing exactly all of the tasks I have outlined above, I believe that it is ideal to try to do as many as these as possible, as each adds more value to the end result you will create.)

 

These are many more steps and activities than the ones required to create an original piece of content.

Curation is all about quality, insight and attention to details.

It is not about quantity, speed, saving time, producing more with less.

 
Robert Kisalama's curator insight, April 18, 11:37 AM

truly Curation should not be  merely aggregating different links without  taking off time to reflect indeed it is very to end up like some one buying clothes impulsively only to realise you could have done without some of them.

Nedko Aldev's curator insight, April 19, 2:24 PM

 

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Content Curation & SEO: Do’s and Don’ts | Content Marketing Forum

Content Curation & SEO: Do’s and Don’ts | Content Marketing Forum | Ukr-Content-Curator | Scoop.it
Content curation is the practice of finding, organizing, annotating and sharing the best and most relevant third-party content for your audience. There’s no doubt that curation is a growing trend i...
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ЧТО ВАЖНО ДЛЯ СОЗДАНИЯ КАЧЕСТВЕННЫХ МАТЕРИАЛОВ В ДАТА-ЖУРНАЛИСТИКЕ? - Журналистика данных

ЧТО ВАЖНО ДЛЯ СОЗДАНИЯ КАЧЕСТВЕННЫХ МАТЕРИАЛОВ В ДАТА-ЖУРНАЛИСТИКЕ? - Журналистика данных | Ukr-Content-Curator | Scoop.it
Перевод интервью с четырьмя журналистами, опубликованный в ESONLINEBLOG В рамках моего исследования я подписался на рассылку “data-driven-journalism — List about Data Driven Journalism and Open Data in Journalism” и задал несколько вопросов о дата-журналистике другим членам этой рассылки. Четверо из них любезно ответили. Я хотел бы познакомить вас с их мнениями и опытом в журналистике данных. …
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Introducing Curator, a new way to find and display great Twitter content | Twitter Blogs

Introducing Curator, a new way to find and display great Twitter content | Twitter Blogs | Ukr-Content-Curator | Scoop.it
Media publishers can now seamlessly search, filter and curate Twitter content across any screen.
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