wants to be your social TV guide online | TV Everywhere |
New site is trying to bring users the best movie and TV recommendations across a number of online video services, leveraging their interests and social graph to surface streaming videos that they might be interested in. has attempted to build up an “uber social discovery platform” that taps into all of your favorite online subscription services, like Netflix and Hulu Plus. It then matches your interests up against your social graph, ranking recommendations based on interests of your friends and friends of friends. By doing so, tries to have it both ways: On the one hand it automates recommendations, but on the other hand it leverages the trust from matching tastes of your friends.