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TV Everywhere
Television meets internet, social networks, computing & assorted devices. Hijinx ensue.
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Microsoft Inks Deals To Bring HBO Go, Bravo, BBC And More To Xbox 360

Microsoft Inks Deals To Bring HBO Go, Bravo, BBC And More To Xbox 360 | TV Everywhere | Scoop.it

Hyping its Xbox 360 gaming console as "the entertainment center of the living room," Microsoft announced that it has struck new partnerships with nearly 40 content owners and pay-TV operators worldwide, including HBO, Bravo, Syfy, NBC's Today, Comcast and Verizon in the U.S.  Both Comcast and Verizon separately announced their Xbox hookups Tuesday. The cable operator plans to make several thousand video-on-demand titles available via the console, while FiOS TV subscribers will be albe to access a selection of 26 live TV channels.  Internationally, new Xbox pay-TV partners include: Telefónica in Spain; Rogers On Demand in Canada; Televisa in Mexico; ZDF in Germany; and MediaSet in Italy.  On the content front, Xbox 360 will add access for U.S. subscribers to its Xbox Live service from Bravo, Crackle, Epix, Syfy, TMZ, NBC's Today, UFC, and HBO Go. Non-U.S. content partners include: the BBC, Channel 4, Channel 5 and LoveFilm in the U.K.; Antena 3, RTVE and Telefónica in Spain; Televisa in Mexico.

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Xbox May Add Cable TV Service to its Roster

Xbox May Add Cable TV Service to its Roster | TV Everywhere | Scoop.it

Microsoft plans to offer cable TV service from Verizon and Comcast through Xbox Live as soon as next week, according to a Bloomberg report. The plan apparently goes beyond just cable TV, as Microsoft is said to be in talks with almost two dozen content providers to bring more streaming music, sports, movies and TV to the gaming console.  Content from Comcast, Verizon and HBO, among others, would join streaming apps from Netflix, Hulu and AT&T's U-Verse, which can already be accessed via Xbox Live.

...If the Comcast and Verizon reports are true, it will signal that Microsoft has opted to work with the cable companies rather than challenge them head-on for control of the living room.  Microsoft isn't just interested in being a distribution channel for TV. It has been working to make the Xbox the go-to console for all sorts of information, communication and entertainment channels for some time.

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Microsoft: The Xbox is an entertainment platform

Microsoft: The Xbox is an entertainment platform | TV Everywhere | Scoop.it
The software giant says it plans to market the Xbox as an 'entertainment brand' in the coming months, rather than a gaming platform.
Though Microsoft's Xbox brand has been synonymous with gaming since the original console's launch in 2001, the software giant is shifting its focus to entertainment.
"Xbox is the gateway to games, music, movies, and TV shows--in short, it is central to entertainment," Frank Shaw, Microsoft's vice president for corporate communications, wrote on his company's blog yesterday. "Put simply, Xbox [equals] entertainment and is core to our entertainment strategy."
It might make some sense when one considers the importance of non-gaming activity on the Xbox 360. According to Shaw, 40 percent of all Xbox activity has nothing to do with games whatsoever. Moreover, Shaw says that the average gamer watches 30 hours of video on his or her Xbox each month, a figure that he claims, "is growing fast."
Microsoft's entertainment options come through its Xbox Live service. In addition to providing online gaming and video game downloads, the service offers movies and television shows. The platform also boasts Netflix streaming, Hulu Plus, and ESPN content, among other services.
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It’s official: Verizon bringing live TV to the Xbox 360

It’s official: Verizon bringing live TV to the Xbox 360 | TV Everywhere | Scoop.it

We’ve known that this was coming, but today it has been consummated: Verizon is bringing a ‘FiOS TV-powered entertainment experience’ to Microsoft’s Xbox 360 console. Previous rumors included a similar deal landing soon with Comcast, which we anticipate being announced shortly.  Verizon has prepared an application for the Xbox that will allow its FiOS TV and Internet customers who are also Xbox LIVE Gold subscribers to view its television offerings on Microsoft’s console. The application itself has been designed to function with the Kinect, and will allow for full use sans a controller.  Content that will be be available is described as follows: A ‘selection’ of ‘popular’ content in high definition. It is, however, described as ‘multichannel.’

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Microsoft unveils live TV streaming for Xbox 360

Microsoft unveils live TV streaming for Xbox 360 | TV Everywhere | Scoop.it
Microsoft confirmed the recent rumors and announced a new streaming TV implementation for the Xbox 360 today at its pre-E3 2011 keynote. The Kinect and Bing-powered voice search that can pull in content from online sources like Hulu, Netflix and Xbox Live Marketplace, will also work with live TV from IPTV partners. So far that list only includes Sky in the UK, Foxtel in Australia and Canal+ in France, but users there will be able to search across all the services and view them directly through the console itself. There's no word on any US-based partners but if we had to guess AT&T's U-verse will probably be first in line again. One thing you will be able to watch in the US -- PPV UFC fights, streamed directly to the Xbox 360.
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Rumor? Hulu Plus Coming to Xbox 360 This Friday

Rumor? Hulu Plus Coming to Xbox 360 This Friday | TV Everywhere | Scoop.it
Hulu Plus is finally making its way to the Xbox 360 this week, if the rumors are to be believed, and its unveiling will be followed by a month-long contest.
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