Why app creators shouldn't put form before function
SUMMARY: Today's application developers tend to focus on making their products visually beautiful rather than functional, product design expert Chloe Bregman writes. But that trend -- which Bregman calls "pretty first" -- is a bad idea, since even the prettiest apps will fail if they're bug-ridden or simply not helpful. "Focus on creating a useful product first. ... [D]on't fine-tune each pixel," Bregman advises.
The app has a bevy of cool features, serving up trailers, news and other snippets of info about the upcoming movie. The most intriguing feature however is the augmented reality aspect, involving virtual scavenger hunt in which players will use their smartphones to scan photos and other imagery, use audio and location-based services to unlock new content and earn points. For example, after clicking on the maps portion of the app, I’ve been directed to visit the future site of Starfleet Academy in San Francisco, which will no doubt use location-based services to unlock a new feature.This app is the first commercially distributed app to feature the use of some of Qualcomm’s new tech, the Gimbal platform and Qualcomm Vuforia augmented reality tool.
UXSORT is a card sorting tool that allows user experience professionals or marketing managers to plan card sorting activities, manage participants and cards, collect card sorting data, analyze data, and create a report.
Robert Scoble and Shel Israel's new book, The Age of Context, brings to light a new reality that most of us are starting to sense: a future brought together by the commonality of the use of the technologies of mobile devices, sensors, data...