Some accredited colleges ill start accepting MOOC certificates as transfer credit. They'll see it as a tool for marketing and building enrollment. This is already starting to happen. Pressure to accept MOOC credits will build and gradually move up the higher-education food chain. Public officials eager to offer credible low-cost options to parents and students fed up with rising college prices will pile on. Many will question the quality of MOOC's, but that's the great thing about empiricism—courses can be evaluated and knowledge assessed.