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How Users Interact On Pinterest [Wishpond Study] - Social News Daily

How Users Interact On Pinterest [Wishpond Study] - Social News Daily | Trend0matic | Scoop.it
How Users Interact On Pinterest [Wishpond Study]
Social News Daily
Just like Facebook, LinkedIn, Twitter and other networks, Pinterest users have their own unique ways of communicating thanks to the networks decidedly visual design.

Via Manlio Mannozzi, Panicos Kamasia , Mau, donhornsby, Cendrine Marrouat - www.socialmediaslant.com
TrendOMatic's insight:

Plaatjes ipv faces...

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Courtney Jones's comment, February 18, 2013 1:23 PM
Rescooped by CourtneyJones from CJ Digital Media Consulting onto Creative Business Branding
Linda Alexander's curator insight, February 18, 2013 8:10 PM

Interesting stats on pinterest.  I love this visual tool! 

Angela Watkins's curator insight, February 20, 2013 11:58 AM

Creativity - Information/Knowledge - Great avenues for Marketing for idea/hobby/cause/biz/ministry.

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INFOGRAPHIC: What Makes People Sold On Brands On Facebook?

INFOGRAPHIC: What Makes People Sold On Brands On Facebook? | Trend0matic | Scoop.it

Pretty much any company worth its salt has a Facebook presence. After all, there are more than 1 billion people on the site, so it makes sense to go where the audience is.

 

But why do people like Facebook brand pages?

Find out more at this infographic...


Via Lauren Moss, John van den Brink, Cendrine Marrouat - www.socialmediaslant.com
TrendOMatic's insight:

De toegevoegde waarde van Facebook is sharing!

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Mercor's curator insight, February 18, 2013 1:48 PM

Rescooped by John van den Brink from visualizing social media onto AtDotCom Social media

TrendOMatic's curator insight, February 19, 2013 10:10 AM

Het gaat niet om volgen maar delen via Facebook!

Philippe Trebaul's curator insight, March 2, 2013 6:44 AM
INFOGRAPHIC: What Makes People Sold On Brands On Facebook ?

"Pretty much any company worth its salt has a Facebook presence. After all, there are more than 1 billion people on the site, so it makes sense to go where the audience is.


But why do people like Facebook brand pages?

Find out more at this infographic"...
























INFOGRAPHIC: What Makes People Sold On Brands On Facebook? via @MYDstudio http://sco.lt/...

Rescooped by TrendOMatic from SOCIAL MEDIA, what we think about!
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10 Creative Ways to Market on Pinterest | Jeffbullas's Blog

10 Creative Ways to Market on Pinterest | Jeffbullas's Blog | Trend0matic | Scoop.it
Pinterest is a fast emerging visually oriented social network that provides a platform that can bring out the creative marketer. So how can you market your business on Pinterest whether you are a B2B or a B2C company?

Via Martin Gysler
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France Lafleur's curator insight, February 13, 2013 7:07 PM

Le pouvoir attractif des images et Pinterest.

Joakim Baage's curator insight, February 22, 2013 10:29 AM

Make sure images are part of your content marketing mix!

TalkativeMedia's curator insight, March 12, 2013 3:31 PM

Pinterest is a "must" for today's small business. If you have a niche market, you cannot afford to be without a Pinterest profile.  

Rescooped by TrendOMatic from Fresh 'Social Business' News from theMarketingblog
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Research : Mobile devices such as smartphones, tablets and laptops account for just 1.2% of total viewing | TheMarketingblog

Research : Mobile devices such as smartphones, tablets and laptops account for just 1.2% of total viewing | TheMarketingblog | Trend0matic | Scoop.it
The future of media may be mobile but on-the-move television is still in its infancy accounting for three minutes of viewing a day, according to industry

Via Will Corry
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Rescooped by TrendOMatic from Business in a Social Media World
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How Users Interact On Pinterest [Wishpond Study] - Social News Daily

How Users Interact On Pinterest [Wishpond Study] - Social News Daily | Trend0matic | Scoop.it
How Users Interact On Pinterest [Wishpond Study]
Social News Daily
Just like Facebook, LinkedIn, Twitter and other networks, Pinterest users have their own unique ways of communicating thanks to the networks decidedly visual design.

Via Manlio Mannozzi, Panicos Kamasia , Mau, donhornsby, Cendrine Marrouat - www.socialmediaslant.com
TrendOMatic's insight:

Plaatjes ipv faces...

more...
Courtney Jones's comment, February 18, 2013 1:23 PM
Rescooped by CourtneyJones from CJ Digital Media Consulting onto Creative Business Branding
Linda Alexander's curator insight, February 18, 2013 8:10 PM

Interesting stats on pinterest.  I love this visual tool! 

Angela Watkins's curator insight, February 20, 2013 11:58 AM

Creativity - Information/Knowledge - Great avenues for Marketing for idea/hobby/cause/biz/ministry.

Rescooped by TrendOMatic from Digital Delights
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Internet Time Blog : 50 suggestions for implementing 70-20-10

Internet Time Blog : 50 suggestions for implementing 70-20-10 | Trend0matic | Scoop.it

Via Ana Cristina Pratas
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How Users Interact On Pinterest [Wishpond Study] - Social News Daily

How Users Interact On Pinterest [Wishpond Study] - Social News Daily | Trend0matic | Scoop.it
How Users Interact On Pinterest [Wishpond Study]
Social News Daily
Just like Facebook, LinkedIn, Twitter and other networks, Pinterest users have their own unique ways of communicating thanks to the networks decidedly visual design.

Via Manlio Mannozzi, Panicos Kamasia , Mau, donhornsby, Cendrine Marrouat - www.socialmediaslant.com
more...
Linda Alexander's curator insight, February 18, 2013 8:10 PM

Interesting stats on pinterest.  I love this visual tool! 

TrendOMatic's curator insight, February 19, 2013 10:06 AM

Plaatjes ipv faces...

Angela Watkins's curator insight, February 20, 2013 11:58 AM

Creativity - Information/Knowledge - Great avenues for Marketing for idea/hobby/cause/biz/ministry.

Rescooped by TrendOMatic from Business in a Social Media World
Scoop.it!

INFOGRAPHIC: What Makes People Sold On Brands On Facebook?

INFOGRAPHIC: What Makes People Sold On Brands On Facebook? | Trend0matic | Scoop.it

Pretty much any company worth its salt has a Facebook presence. After all, there are more than 1 billion people on the site, so it makes sense to go where the audience is.

 

But why do people like Facebook brand pages?

Find out more at this infographic...


Via Lauren Moss, John van den Brink, Cendrine Marrouat - www.socialmediaslant.com
TrendOMatic's insight:

Het gaat niet om volgen maar delen via Facebook!

more...
Mercor's curator insight, February 18, 2013 1:48 PM

Rescooped by John van den Brink from visualizing social media onto AtDotCom Social media

TrendOMatic's curator insight, February 19, 2013 10:19 AM

De toegevoegde waarde van Facebook is sharing!

Philippe Trebaul's curator insight, March 2, 2013 6:44 AM
INFOGRAPHIC: What Makes People Sold On Brands On Facebook ?

"Pretty much any company worth its salt has a Facebook presence. After all, there are more than 1 billion people on the site, so it makes sense to go where the audience is.


But why do people like Facebook brand pages?

Find out more at this infographic"...
























INFOGRAPHIC: What Makes People Sold On Brands On Facebook? via @MYDstudio http://sco.lt/...

Rescooped by TrendOMatic from Marketing Strategy and Business
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15 Important Tips To Help You Keep Your Customers

15 Important Tips To Help You Keep Your Customers | Trend0matic | Scoop.it

Excerpted from article:
"According to the Harvard Business School, increasing customer retention rates by 5 percent increases profits by 25 percent to 95 percent.
In order to help you increase your own retention rates, we’ve compiled a list of our 15 favorite tips (backed by academic research and case studies) on increasing customer loyalty, divided into five easy-to-browse sections.

- Communication
It’s hard to create loyal customers if they aren’t paying attention to you. Given this fact, below are our favorite bits of research on clear communication with customers.
1. Stand for something;
2. Utilize positive social proof;
3. Invoke the inner ego;

- Selling
If customers don’t enjoy your selling process, they’ll likely never do business with you again. Thus, selling to customers the “correct” way is an integral part of creating customer loyalty. Below are a few studies to help you improve the process.
4. Use the words they love to hear;
5. Reduce pain points and friction;

- Reciprocity
Reciprocity is the social construct that makes the world go ’round… or in your case, keeps your customers coming back. The premise is simple: Go above and beyond for customers and get rewarded with repeat business. The execution, however, can be trickier, so below is a compilation of interesting research on how to improve reciprocity with your customers.
6. Realize that budget is negligible;
7. Utilize surprise reciprocity;
8. Make it personal;

- Support
This one is a no-brainer: You can’t create a tribe of loyal customers without an exceptional customer service experience that keeps them coming back. In this section, we’re going to bust a few customer service myths wide open, as well as tackle some important things you need to keep in mind when offering support online.
9. Speed is secondary to quality;
10. Customers enjoy businesses who know them;
11. Choose the right platform;
12. Make it a communal effort;

- Loyalty Programs
The key to creating customer loyalty programs that work is to know why customers use them and what gets customers to keep using them. Below you’ll find consumer research that answers these questions.
13. Get people started;
14. Get ideal customers to be VIPs;
15. Label your customers..."

Each tip is analyzed with more information. Read full article here:
http://www.convinceandconvert.com/social-media-marketing/15-important-tips-to-help-you-keep-your-customers/

 


Via Giuseppe Mauriello
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Rim Riahi's curator insight, March 14, 2013 1:56 AM

According to the Harvard Business School, increasing customer retention rates by 5 percent increases profits by 25 percent to 95 percent.
In order to help you increase your own retention rates, we’ve compiled a list of our 15 favorite tips (backed by academic research and case studies) on increasing customer loyalty, divided into five easy-to-browse sections.

Gaurav Pandey's curator insight, March 14, 2013 7:42 PM

Excellent post.

 

I'd like to add a few thoughts here: 

 

Customer retention is all about value creation and engagement. Don't make it all about your brand, some fun and entertainment such as polls, infographics, sweepstakes, pictures, videos etc. go a long way in retaining interest in your brand.

 

With the overload of one-dimensional posts on social pages of brands, it's even more important for marketers to go that extra mile  to gauge the pulse of your community. That said, you have to build a community first.

 

Social networks and communities are different, although there may be some overlap. It's these communities which will really provide momentum to your campaigns. By brining like-minded people together as part of these communities, businesses come across as more transparent and supportive than agressive. This is because in a community individuals come together and that gives them the power to decide collectively, to spread the word and take actions which are not forced on them.


If brands recognise this, they will understand that building communities and not just social networks is the way forward. Community building takes more than a few promoted posts and luring customers in with discount coupons, it takes sustained effort at building trust. And if a company manages to achieve this, the rewards are plentiful as their customers will then act as their brand ambassadors helping spread the message organically.

 

So my advice to marketers is be open, be responsive, be socially responsible and build trust through sustained effort. 

Please let me know your thoughts.

 

Cheers! 

Steve Bosworth's curator insight, March 27, 2013 12:47 AM

Excellent piece - read Convince and Convert #leadership 

Rescooped by TrendOMatic from Vibe - bringing life to brands
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Mobile Twitter Users Are More Engaged With Brands

Mobile Twitter Users Are More Engaged With Brands | Trend0matic | Scoop.it
New research from Twitter and Compete reminds us that mobile-social networkers represent a sweet spot in brand marketing.

Via Emma Dixon
TrendOMatic's insight:

Zet je merk in de markt via Twitter!

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