When I was in high school, I desperately wanted to sign up for the Columbia House Record Club, but my mother wouldn’t let me. “You don’t understand,” I pleaded. “If I sign up now, I can get the Greatest Hits of 1998 – including Celine Dion’s It’s All Coming Back to [...]
Google plans to create high-resolution drought mapping for the mainland United States as part of a White House effort -- to be unveiled Wednesday -- to give communities more data to help them prepare for climate change.
While an Internet user's IP address is often visible, significant effort is required to convert that into a real-life identity. So imagine what would happen if you could type the IP address of an Internet user into a web browser and receive his phone number in return. Unbelievably, that happened this week.
A new breed of companies are not being dictated to by traditional industry dynamics. They are seeking to control their customers’ entire experience, often leveraging the infrastructure of unwitting incumbents to do so.
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