#transmediascoop
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#transmediascoop
The art of telling stories over multiple platforms in a common storyworld
Curated by Simon Staffans
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The Transmedia Experience - D.I.C.E. 2012

The Transmedia Experience - D.I.C.E. 2012 | #transmediascoop | Scoop.it
A new type of advertising brings virtual worlds to life in unique and interactive ways according to 42 Entertainment's Alex Lieu.
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Making Transmedia Make Money - Jennifer Wilson - StoryLabs Podcast Ep.5 | StoryLabs

Making Transmedia Make Money - Jennifer Wilson - StoryLabs Podcast Ep.5 | StoryLabs | #transmediascoop | Scoop.it
Making Transmedia Make Money - Why you are unlikely to make any money unless you are willing to deal with the small stuff, lots of it.
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003: Joe Lidster – The BBC’s Sherlock and Transmedia Done Right | StoryForward Podcast

003: Joe Lidster – The BBC’s Sherlock and Transmedia Done Right | StoryForward Podcast | #transmediascoop | Scoop.it

In this special episode of StoryForward, co-host Steve Peters talks with Joe Lidster, a television writer best known for his work on Torchwood, The Sarah Jane Adventures and most recently, the online story content for the BBC series Sherlock, starring Benedict Cumberbatch and Martin Freeman. They talk about the unique process behind the TV show, which, in true transmedia storytelling fashion, simultaneously spans your television screen, multiple websites and more.

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Teaching Old Brands New Tricks with Transmedia Storytelling (2/2)

Henri Weijo (PhD candidate at Aalto University School of Economics, Department of Marketing) explores transmedia storytelling, showing how many of its practices...
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New Edition of StoryCentered Features Part 2 of Brian Seth Hurst's Interview with Story Architect, Lance Weiler | InteractiveTV Today

This edition of StoryCentered features the second part of Hurst's interview with story architect, LANCE WEILER (http://www.lanceweiler.com), described by Wired Magazine as "one of 25 people helping to re-invent entertainment and change the face of Hollywood," and by Businessweek as "one of the 18 who changed Hollywood."

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Transmedia Storytelling Around the World: Inga von Staden | Transmedia Storytelling Berlin

Transmedia Storytelling Around the World: Inga von Staden | Transmedia Storytelling Berlin | #transmediascoop | Scoop.it

Inga von Staden is a media expert, innovation mediator, dialogue facilitator andcoach. She directs the four-year-studies programm Interactive Media at the Filmakademie Baden-Württemberg training students to develop and produce transmedia content. We met at Cross Media Net Lab 2011 at DokLeipzig, an event that she moderated.

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Ad crafting updated, the basics of transmedia planning

What if the days of “integrated” advertising were over? People have shown they can get together to share news and data about what they love.
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Social TV: Building an Organic Experience

This year's Superbowl was a new high-water mark for social activity around television - and for media coverage of the potential of tools that allow users to interact with each other - and ultimatel...
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Modern Mythology: The Story of a Transmedia Revolution (Part 2)

Modern Mythology: The Story of a Transmedia Revolution (Part 2) | #transmediascoop | Scoop.it

After years of study, I've come to realize that contemporary storytelling—books, film, television (and to a significant extent, even live theater)—are a completely passive medium. They are narratives that lack interaction and any kind of participation from their audience. These mass-produced mediums of entertainment are more appropriately labeled "story-showing,” then storytelling.

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002: Mike Monello – The Tightrope Between Creative, Commerce and Clients | StoryForward Podcast

002: Mike Monello – The Tightrope Between Creative, Commerce and Clients | StoryForward Podcast | #transmediascoop | Scoop.it

In this episode, Mike Monello, who is best known for his work on everything from The Blair Witch Project to Game of Thrones, gives us a rare behind-the-scenes glimpse into the Blair Witch mythology and how to navigate the fine line between creative storytelling, marketing and clients.

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Participation should be the heart of transmedia storytelling – Transmedia Storyteller

There have been a couple of recent posts from others on transmedia and on participation. For me, participation is where the audience “does something” – however small that “do” might be. Those other posts argue that participation is co-creation… but we already have a word for that, it’s called co-creation. For me, participation is also voting for a poster design or gathering in a park to role-play or sharing a link.

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Steve Rubel talks transmedia and content aggregation SoCon12

Steve Rubel gives the keynote address at Kennesaw State's Social Media Un-conference (SoCon12) presented by the Center for Sustainable Journalism.
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Modern Mythology: The Story of a Transmedia Revolution (Part 1)

Modern Mythology: The Story of a Transmedia Revolution (Part 1) | #transmediascoop | Scoop.it

After more than thirty years of fits and starts, a storytelling revolution is finally about to begin. Naturally, the catalyst was a book; surprisingly, however, it was a high school text book...

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The Narrative Design Explorer

The Narrative Design Explorer | #transmediascoop | Scoop.it

Today’s master is the none other than Christy Marx. Christy is a lifelong lover of the written word, her works have spanned media formats and franchises ranging from “The Twilight Zone” and “Babylon 5″ to ”Elfquest”, “Spider-man”and “The Lord of the Rings”. She is a regular staple of the IGDA’s Game Writer’s Special Interest Group and speaker at UBM’s Game Developer’s Coferences. She is currently exploring the edge of storytelling in emerging media as ”Narrative Designer” at Zynga.

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Supercalifragilisticexpialidocious: The five pillars of transmedia

Supercalifragilisticexpialidocious: The five pillars of transmedia | #transmediascoop | Scoop.it

On many occasions a full-fledged transmedia project cannot be successfully developed and implemented – at least not one that would realize the full potential of transmedia storytelling – without there being people representing all these different areas of expertise present from the very beginning.

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What is Transmedia? — Transmediator

What is Transmedia? — Transmediator | #transmediascoop | Scoop.it
Transmediator interviews Liz Rosenthal, co-founder of Power to the Pixel and a leading authority on what's happening around the world in regards to innovations in storytelling.
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A Transmedia Look at the Biophilia Live Tour and Education Series | TransChordian

A Transmedia Look at the Biophilia Live Tour and Education Series | TransChordian | #transmediascoop | Scoop.it

As part of Björk’s Biophilia project, Björk has released a music album, an app album, and a traditional music video. I have been anxiously awaiting the arrival of the live tour, the culmination of the project, and was lucky enough to see her performance Monday night, as well as the educational exhibit at the New York Hall of Science.

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Transmedia: The Experience of the Future? - Situated Research Blog

Transmedia: The Experience of the Future? - Situated Research Blog | #transmediascoop | Scoop.it
With the former glory of old, linear media fading, Melody Ayres-Griffiths examines just what the new media artform known as 'transmedia' is, and how it will engage an increasingly discerning ye...
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Why I'm Not Jumping On Your Transmedia Platform - Deus Ex Machinatio - Andrea Phillips

Every once in a while, I get an invitation or press release from another new technology platform promising to be the future of transmedia storytelling. I always receive them with a rapid-pulse surge of enthusiasm, and sometimes even with fervent promises to check them out and make something for them right away. (No specific platforms named here to protect the guilty -- that's me!)

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Supercalifragilisticexpialidocious: Starting out in transmedia - 5 points of advice

Supercalifragilisticexpialidocious: Starting out in transmedia - 5 points of advice | #transmediascoop | Scoop.it

But what if you don’t have a company? What if you don’t have a track record or a network of contacts? What if what you have is a brilliant idea for a transmedia project, and nowhere to turn? The situation differs, naturally, depending on where in the world you are situated. Here though, some points that can help a bourgeoning transmedia storyteller on the way:

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MORE TO THE STORY with Sparrow Hall – What Is Transmedia?

MORE TO THE STORY with Sparrow Hall – What Is Transmedia? | #transmediascoop | Scoop.it
Transmedia storyteller and brand director Sparrow Hall defines transmedia storytelling, illustrating how a narrative can travel across multiple mediums, including books, ebooks, film, music and social networking sites.
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Silverstring Media » The Audience and the Story

Silverstring Media » The Audience and the Story | #transmediascoop | Scoop.it

There are all sorts of forms of storytelling, and all sorts of relationships between “author” and “audience.” When we talk about transmedia, we often talk about the role of the audience (as well we should), and giving control of the story over to the audience. We also talk a lot about “story” versus “world.” But what is the ideal relationship? I don’t think there’s only one, and I think it’s important we remember that.

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Creatively Failing Forward - David Varela - StoryLabs Podcast Ep.4 | StoryLabs

Creatively Failing Forward - David Varela - StoryLabs Podcast Ep.4 | StoryLabs | #transmediascoop | Scoop.it
Creatively Failing Forward – Using two key properties, Sony XI ARG and Lewis Hamilton Secret Life ARG, this talk looks at the nature of interactive, finding need and developing community thinking.
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Moving Filmmakers to a Transmedia Business Model « Culture Hacker

Moving Filmmakers to a Transmedia Business Model « Culture Hacker | #transmediascoop | Scoop.it

I’ve been working with two entertainment properties and a media start-up the past couple of months and I wanted to share the business models I developed to explain where we’re heading.

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Transmedia: A new instructional literacy

Transmedia: A new instructional literacy | #transmediascoop | Scoop.it
Storytelling is a powerful way of making learning stick. Moving from canned instruction to a narrative engages learners and helps them connect what's being taught to their own mental models. Allowi...
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