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Mills & Boon characters will email you back in new transmedia tale (Wired UK)

Mills & Boon characters will email you back in new transmedia tale (Wired UK) | #transmediascoop | Scoop.it
After more than 100 years, the Mills & Boon franchise is crafting itself a digital future through a dedicated ereader app and now a desktop and social media storytelling platform, The Chatsfield
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Wired takes a look at The Chatsfield.

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The art of telling stories over multiple platforms in a common storyworld
Curated by Simon Staffans
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Big Brands & the Awakening of the Docile Consumer – Collective Journey

Big Brands & the Awakening of the Docile Consumer – Collective Journey | #transmediascoop | Scoop.it
As opposed to the linear, didactic Hero’s Journey employed by brands for the past century, Collective Journey is signified by the rise of porous, fully participative, nonlinear meta-narratives.
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The Collective Journey continues, looking at how everyone is now a storyteller, and the challenges brands are facing trying to grasp this new reality:  "As opposed to the linear, didactic Hero’s Journey employed by brands for the past century, Collective Journey is signified by the rise of porous, fully participative, nonlinear meta-narratives."
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Location based and engaging – telling stories through your everyday world

Location based and engaging – telling stories through your everyday world | #transmediascoop | Scoop.it
I will hazard a guess that very few readers of this blog missed that Pokemon Go was a bit of a success last year. It was great fun. For a while, for me, but for far longer for other people. And if Pokemon Go showed one thing, it was that Augmented Reality could work extremely…
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Some thoughts on one of our recent projects
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Children’s Media in the Digital Age

Children’s Media in the Digital Age | #transmediascoop | Scoop.it
Erika Bachis, a student at the University of Nottingham, United Kingdom, and founder of children’s media startup Marabhale Pictures, recently asked me a number of interesting questions about…
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Jeff on media, children, digitalization and the future
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Shaping the new art form – virtual reality in 2017

Shaping the new art form – virtual reality in 2017 | #transmediascoop | Scoop.it
Michel Reilhac has a long and distinguished career in all forms of art and media. I met him the first time at one of the Pixel Labs, while he was leading the film strategy for ARTE France. He was recently appointed CEO of Dutch production house Submarine. Here are his thoughts on what 2016 amounted…
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An interview with Michel Reilhac, CEO of Submarine Channel, on what 2016 was like in the world of VR especially, and what we can expect from 2017.
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Turning Games into Literature: An Interview with Starlight Runner's Jeff Gomez And Narrative Limited's Edwin McRae

Turning Games into Literature: An Interview with Starlight Runner's Jeff Gomez And Narrative Limited's Edwin McRae | #transmediascoop | Scoop.it
If you’ve been following my articles over the past several months, you should have noticed a reoccurring theme of mine. If you haven’t, just quickly: I have a passio
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Interesting interview as always
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Cults, chaos, and community: how The Tension Experience rewrote the rules of storytelling

Cults, chaos, and community: how The Tension Experience rewrote the rules of storytelling | #transmediascoop | Scoop.it
The future of immersive entertainment is here, and it is bloody
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"A dramatically engaging, layered story experience that breathed new life into the ideas of transmedia storytelling, it raised the bar for the kind of emotional experiences that people can expect from the world of immersive theater — and it pulled it all off by making the audience part of the storytelling itself."
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Transmedia’s Transitions – Immerse

Transmedia’s Transitions – Immerse | #transmediascoop | Scoop.it
I don’t have children myself. My brother has children that I smile at from afar on Facebook. I keep an eye on them and make sure they’re okay. Transmedia isn’t mine either, but I keep an eye on her…
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Another good read on transmedia of today - growing up!
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The Science Behind the Power of Storytelling

The Science Behind the Power of Storytelling | #transmediascoop | Scoop.it
a skilled storyteller can actually compel others to act by manipulating their emotions.
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"A skilled storyteller can actually compel others to act by manipulating their emotions."
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Using Transmedia Storytelling to Increase Serendipity in Informal Learning

Using Transmedia Storytelling to Increase Serendipity in Informal Learning | #transmediascoop | Scoop.it
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On utilising transmedia in a learning setting
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Is Transmedia Storytelling The Future Of Recruiting?

Is Transmedia Storytelling The Future Of Recruiting? | #transmediascoop | Scoop.it
Today’s recruiting is different. The old transactional models aren’t necessarily gone, but they’re augmented by an entirely new set of approaches and platforms borrowed from marketing. That’s right; recruiters are now marketers.
Simon Staffans's insight:
Not sure if purists label this "transmedia", but interesting take on recruiting in today's landscape
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Digital Jam Sessions: Falling into #Transmedia #VR 

Digital Jam Sessions: Falling into #Transmedia #VR  | #transmediascoop | Scoop.it
@jeremycdalton of @PwC_UK joins @VirtualSarahJ of @covcampus @Jeff_Gomez and @LegionMOfficial to discuss the fusion of #Transmedia with #VR and the future of multi platform #storytelling. The Digital Jam Sessions cover a combination of different industries and expertise to create unique discussions, views and collaborations that create a new “digital melting pot” of diverse flavoursome topics. We’ll be focusing on entertainment and new startups but you'll also find topic areas such as #AR (augmented reality), #VR (virtual reality), #movies, #games, #mobile, #tech, #wearables, #ARG, #Immersive entertainment and much more. You never know who we'll get into the mix.
Simon Staffans's insight:
Brilliant people talking virutal reality, transmedia and more
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Transmedia journalism expands storytelling for deeper impact

Transmedia journalism expands storytelling for deeper impact | #transmediascoop | Scoop.it
The emerging production model plays to public media’s strengths: robust distribution on broadcast and online platforms, high-quality content and talented professionals who can adapt to new opportunities.
Simon Staffans's insight:
On the impact of transmedia development and production methods on journalism
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A look inside how Here Be Dragons is pioneering VR storytelling

A look inside how Here Be Dragons is pioneering VR storytelling | #transmediascoop | Scoop.it
Here Be Dragons is a term for describing dangerous or unexplored areas. It's also the new name of Chris Milk's VR creative studio, formerly know as Vrse,..
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Interesting venture in the field of VR
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The Collective Journey Story Model Comes to Television

The Collective Journey Story Model Comes to Television | #transmediascoop | Scoop.it
At the end of Season One of Game of Thrones, Ned Stark, the noble and just Lord of Winterfell (and closest thing to a hero the series had to offer) was shockingly beheaded at the whim of amoral…
Simon Staffans's insight:
On the Collective Journey in everyday entertainment
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When It Comes to Story, You’re Not Getting It

When It Comes to Story, You’re Not Getting It | #transmediascoop | Scoop.it
The Hero’s Journey was vital to the survival of our species. Ancient storytellers explained the terrifying unknown, instructed us in the hunt, reassured us that if we behaved in certain ways, the…
Simon Staffans's insight:
"Any one or few of these narrative elements is fine, but far too often we are seeing them clustered in our stories, and that makes even the funniest, most action-packed, or emotional story feel both too familiar, and somehow out of touch with our 21st century lives."
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Grappling with the Collective Journey

Grappling with the Collective Journey | #transmediascoop | Scoop.it
An Interview with Jeff Gomez about a Vital New Narrative Model Jeff Gomez, CEO of New York production studio Starlight Runner, apparently loves, and has always loved, a challenge. In the 1970s, while many shy imaginative high school students were fighting imaginary monsters in store-bought Dungeons & Dragons modules, Jeff was running off-script, inventing entire…
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Jeff in great detail on the Collective Journey and its challenges, and on the importance of thorough media literacy... and more. Excerpt from "One Year in Now Media vol VI".
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One Year in Now Media Vol VI

What was the year in media like in 2016? And what should we look out for in 2017? Featuring a compilation of blog posts from 2016 and interviews with some of t…
Simon Staffans's insight:
The annual wrap up of the year that was, along with a look ahead at 2017 - focusing on all things media and featuring some really neat people.
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Brad Tollefson's curator insight, January 9, 3:29 AM
thank you again simon! I wait for this every year like I'm sure many do. Nice version!

 
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How Red Dead Redemption Lead Designer Is Changing Storytelling In VR

How Red Dead Redemption Lead Designer Is Changing Storytelling In VR | #transmediascoop | Scoop.it
The Lead Designer from Rockstar's Red Dead Redemption speaks out about his latest VR projects and how he plans to change storytelling for the better.
Simon Staffans's insight:
"There are stories that just feel like they want to be games or movies and now I’m excited to tell new stories with this new VR format. We have a great tool, but we don’t quite know what to do with it yet. I’m very excited to create new experiences as a sort of middle ground between AAA video games and 360-degree panoramic film making.”
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Hey, look! It’s another Transmedia debate! | The Loosefishery

Hey, look! It’s another Transmedia debate! Sometime yesterday, my feed starting being deluged with links to essays about transmedia. “Wow! Is it 2009 again?,” I thought. Nope, but it turns ou
Simon Staffans's insight:
Well, yes, it feels like 2009 again a bit :)
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Transmedia: Art Forms Created in Real Time – Immerse

Transmedia: Art Forms Created in Real Time – Immerse | #transmediascoop | Scoop.it
Andrea Phillips answered the question What’s Happened to Transmedia? recently, and having been in the middle of it all, I’ve been chewing on that ever since. I don’t disagree with any of her points…
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Very in-depth and good read on where transmedia has gone - not to mention from where it came
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The Power of True Stories

The Power of True Stories | #transmediascoop | Scoop.it
I recently read an interesting article on storytelling by Jonathan Gottschall. I’ve been for a long time - like Gottschall, apparently - quite fascinated by the power a well-crafted and well-told story can have, in almost any sort of circumstances. In my line of work - creating, developing and producing everything from TV shows to…
Simon Staffans's insight:
Thoughts - also with regards to a lot of recent events - on the necessity of not only telling good stories but also true stories
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How virtual reality is changing the game in healthcare

How virtual reality is changing the game in healthcare | #transmediascoop | Scoop.it
UK hospitals are turning to simulation and the virtual world to train healthcare professionals in medical procedures
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A logical step
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The Psychology of Audience Engagement: Balancing Fan Desires and Producer Vision in the Age of Entitlement

The Psychology of Audience Engagement: Balancing Fan Desires and Producer Vision in the Age of Entitlement | #transmediascoop | Scoop.it
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Interesting stuff on how to engage an audience
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Read it and bleep: is virtual reality the future of storytelling?

Read it and bleep: is virtual reality the future of storytelling? | #transmediascoop | Scoop.it
The inaugural Future of Storytelling festival afforded a glimpse at a new era of narrative collaboration. Are notions like reader, author and page a thing of the past?
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Guardian report from the "Future of storytelling" festival last week
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How To Tell Better Mobile Stories From The Man Creating Them One Pandemic And Smart Object At A Time

How To Tell Better Mobile Stories From The Man Creating Them One Pandemic And Smart Object At A Time | #transmediascoop | Scoop.it
Lance Weiler can move you...or make you run for your life with the massive (and often collaborative) experiences he and his team create. Always candid, Weiler discusses how brands can improve their storytelling and the technology he sees opening up the storytelling space.
Simon Staffans's insight:
Interview with Lance Weiler
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