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The art of getting IT

The art of getting IT | #transmediascoop | Scoop.it
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A post I wrote for the Media Writers Association, looking at the audience, revenue and collaboration.

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The art of telling stories over multiple platforms in a common storyworld
Curated by Simon Staffans
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Grappling with the Collective Journey

Grappling with the Collective Journey | #transmediascoop | Scoop.it
An Interview with Jeff Gomez about a Vital New Narrative Model Jeff Gomez, CEO of New York production studio Starlight Runner, apparently loves, and has always loved, a challenge. In the 1970s, while many shy imaginative high school students were fighting imaginary monsters in store-bought Dungeons & Dragons modules, Jeff was running off-script, inventing entire…
Simon Staffans's insight:
Jeff in great detail on the Collective Journey and its challenges, and on the importance of thorough media literacy... and more. Excerpt from "One Year in Now Media vol VI".
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One Year in Now Media Vol VI

What was the year in media like in 2016? And what should we look out for in 2017? Featuring a compilation of blog posts from 2016 and interviews with some of t…
Simon Staffans's insight:
The annual wrap up of the year that was, along with a look ahead at 2017 - focusing on all things media and featuring some really neat people.
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Brad Tollefson's curator insight, January 9, 3:29 AM
thank you again simon! I wait for this every year like I'm sure many do. Nice version!

 
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How Red Dead Redemption Lead Designer Is Changing Storytelling In VR

How Red Dead Redemption Lead Designer Is Changing Storytelling In VR | #transmediascoop | Scoop.it
The Lead Designer from Rockstar's Red Dead Redemption speaks out about his latest VR projects and how he plans to change storytelling for the better.
Simon Staffans's insight:
"There are stories that just feel like they want to be games or movies and now I’m excited to tell new stories with this new VR format. We have a great tool, but we don’t quite know what to do with it yet. I’m very excited to create new experiences as a sort of middle ground between AAA video games and 360-degree panoramic film making.”
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Hey, look! It’s another Transmedia debate! | The Loosefishery

Hey, look! It’s another Transmedia debate! Sometime yesterday, my feed starting being deluged with links to essays about transmedia. “Wow! Is it 2009 again?,” I thought. Nope, but it turns ou
Simon Staffans's insight:
Well, yes, it feels like 2009 again a bit :)
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Transmedia: Art Forms Created in Real Time – Immerse

Transmedia: Art Forms Created in Real Time – Immerse | #transmediascoop | Scoop.it
Andrea Phillips answered the question What’s Happened to Transmedia? recently, and having been in the middle of it all, I’ve been chewing on that ever since. I don’t disagree with any of her points…
Simon Staffans's insight:
Very in-depth and good read on where transmedia has gone - not to mention from where it came
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The Power of True Stories

The Power of True Stories | #transmediascoop | Scoop.it
I recently read an interesting article on storytelling by Jonathan Gottschall. I’ve been for a long time - like Gottschall, apparently - quite fascinated by the power a well-crafted and well-told story can have, in almost any sort of circumstances. In my line of work - creating, developing and producing everything from TV shows to…
Simon Staffans's insight:
Thoughts - also with regards to a lot of recent events - on the necessity of not only telling good stories but also true stories
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How virtual reality is changing the game in healthcare

How virtual reality is changing the game in healthcare | #transmediascoop | Scoop.it
UK hospitals are turning to simulation and the virtual world to train healthcare professionals in medical procedures
Simon Staffans's insight:
A logical step
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The Psychology of Audience Engagement: Balancing Fan Desires and Producer Vision in the Age of Entitlement

The Psychology of Audience Engagement: Balancing Fan Desires and Producer Vision in the Age of Entitlement | #transmediascoop | Scoop.it
Simon Staffans's insight:
Interesting stuff on how to engage an audience
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Read it and bleep: is virtual reality the future of storytelling?

Read it and bleep: is virtual reality the future of storytelling? | #transmediascoop | Scoop.it
The inaugural Future of Storytelling festival afforded a glimpse at a new era of narrative collaboration. Are notions like reader, author and page a thing of the past?
Simon Staffans's insight:
Guardian report from the "Future of storytelling" festival last week
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How To Tell Better Mobile Stories From The Man Creating Them One Pandemic And Smart Object At A Time

How To Tell Better Mobile Stories From The Man Creating Them One Pandemic And Smart Object At A Time | #transmediascoop | Scoop.it
Lance Weiler can move you...or make you run for your life with the massive (and often collaborative) experiences he and his team create. Always candid, Weiler discusses how brands can improve their storytelling and the technology he sees opening up the storytelling space.
Simon Staffans's insight:
Interview with Lance Weiler
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What's Happened to Transmedia?

I got an email in my inbox a week or two ago asking the titular question.
It's been haunting me ever since. "

Simon Staffans's insight:
"The genie is out of the bottle and can never be returned" Good stuff from Andrea.
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Dr. Pamela Rutledge's curator insight, September 29, 2016 12:32 PM

Transmedia has always had a rocky definition. It may, however, be moving more from a definable thing to a perspective on how to approach communication--whether entertainment, marketing or education.  To me, it has always represented a more accurate user-centered design that reflects how the human brain receives and gathers information and makes meaning of experience--through multiple channels.  It's not surprising that the pioneers of transmedia experiences have moved to the edge of the storytelling envelope, such as VR.  It is where the attention and money are focused given that the opportunities are unknown and thus, full of promise.  As Andrea's article points out, transmedia strategies were not uniformly able to create a viable business model that supported many creative endeavors.  At the same time, the fundamental shifts in the media landscape that impact consumer expectations and demands, not to mention the flood of choice, suggest that awareness of the need for multi-platform engagement only grows.  To me, this suggests that the fundamentals are more important, even if they "only" provide a foundation for thinking about strategies and projects in the way Simon describes.

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What Fans Need to Know about Transformative Use: A Conversation with Rebecca Tushnet (Part One)

What Fans Need to Know about Transformative Use: A Conversation with Rebecca Tushnet (Part One) | #transmediascoop | Scoop.it
Simon Staffans's insight:
On limitations re: fan creations
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The Digital Evangelist Leading Google's Storytelling Movement

The Digital Evangelist Leading Google's Storytelling Movement | #transmediascoop | Scoop.it
A successful pitch must give equal weight to the data and how it will impact the company’s business.
Simon Staffans's insight:
Storytelling - the one tool you absolutely need.
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Barbara Ganley's curator insight, September 27, 2016 8:03 AM
Google's storytelling formula: Care. Do. Impact.
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Shaping the new art form – virtual reality in 2017

Shaping the new art form – virtual reality in 2017 | #transmediascoop | Scoop.it
Michel Reilhac has a long and distinguished career in all forms of art and media. I met him the first time at one of the Pixel Labs, while he was leading the film strategy for ARTE France. He was recently appointed CEO of Dutch production house Submarine. Here are his thoughts on what 2016 amounted…
Simon Staffans's insight:
An interview with Michel Reilhac, CEO of Submarine Channel, on what 2016 was like in the world of VR especially, and what we can expect from 2017.
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Turning Games into Literature: An Interview with Starlight Runner's Jeff Gomez And Narrative Limited's Edwin McRae

Turning Games into Literature: An Interview with Starlight Runner's Jeff Gomez And Narrative Limited's Edwin McRae | #transmediascoop | Scoop.it
If you’ve been following my articles over the past several months, you should have noticed a reoccurring theme of mine. If you haven’t, just quickly: I have a passio
Simon Staffans's insight:
Interesting interview as always
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Cults, chaos, and community: how The Tension Experience rewrote the rules of storytelling

Cults, chaos, and community: how The Tension Experience rewrote the rules of storytelling | #transmediascoop | Scoop.it
The future of immersive entertainment is here, and it is bloody
Simon Staffans's insight:
"A dramatically engaging, layered story experience that breathed new life into the ideas of transmedia storytelling, it raised the bar for the kind of emotional experiences that people can expect from the world of immersive theater — and it pulled it all off by making the audience part of the storytelling itself."
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Transmedia’s Transitions – Immerse

Transmedia’s Transitions – Immerse | #transmediascoop | Scoop.it
I don’t have children myself. My brother has children that I smile at from afar on Facebook. I keep an eye on them and make sure they’re okay. Transmedia isn’t mine either, but I keep an eye on her…
Simon Staffans's insight:
Another good read on transmedia of today - growing up!
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The Science Behind the Power of Storytelling

The Science Behind the Power of Storytelling | #transmediascoop | Scoop.it
a skilled storyteller can actually compel others to act by manipulating their emotions.
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"A skilled storyteller can actually compel others to act by manipulating their emotions."
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Using Transmedia Storytelling to Increase Serendipity in Informal Learning

Using Transmedia Storytelling to Increase Serendipity in Informal Learning | #transmediascoop | Scoop.it
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On utilising transmedia in a learning setting
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Is Transmedia Storytelling The Future Of Recruiting?

Is Transmedia Storytelling The Future Of Recruiting? | #transmediascoop | Scoop.it
Today’s recruiting is different. The old transactional models aren’t necessarily gone, but they’re augmented by an entirely new set of approaches and platforms borrowed from marketing. That’s right; recruiters are now marketers.
Simon Staffans's insight:
Not sure if purists label this "transmedia", but interesting take on recruiting in today's landscape
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Digital Jam Sessions: Falling into #Transmedia #VR 

Digital Jam Sessions: Falling into #Transmedia #VR  | #transmediascoop | Scoop.it
@jeremycdalton of @PwC_UK joins @VirtualSarahJ of @covcampus @Jeff_Gomez and @LegionMOfficial to discuss the fusion of #Transmedia with #VR and the future of multi platform #storytelling. The Digital Jam Sessions cover a combination of different industries and expertise to create unique discussions, views and collaborations that create a new “digital melting pot” of diverse flavoursome topics. We’ll be focusing on entertainment and new startups but you'll also find topic areas such as #AR (augmented reality), #VR (virtual reality), #movies, #games, #mobile, #tech, #wearables, #ARG, #Immersive entertainment and much more. You never know who we'll get into the mix.
Simon Staffans's insight:
Brilliant people talking virutal reality, transmedia and more
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Transmedia journalism expands storytelling for deeper impact

Transmedia journalism expands storytelling for deeper impact | #transmediascoop | Scoop.it
The emerging production model plays to public media’s strengths: robust distribution on broadcast and online platforms, high-quality content and talented professionals who can adapt to new opportunities.
Simon Staffans's insight:
On the impact of transmedia development and production methods on journalism
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A look inside how Here Be Dragons is pioneering VR storytelling

A look inside how Here Be Dragons is pioneering VR storytelling | #transmediascoop | Scoop.it
Here Be Dragons is a term for describing dangerous or unexplored areas. It's also the new name of Chris Milk's VR creative studio, formerly know as Vrse,..
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Interesting venture in the field of VR
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TheGrill 2016: Can Data Drive Storytelling? Van Toffler and Charlie Corwin Weigh In

TheGrill 2016: Can Data Drive Storytelling? Van Toffler and Charlie Corwin Weigh In | #transmediascoop | Scoop.it
"
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On data, storytelling and the connection between the two
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The Resurgence Of Storytelling | Huffington Post

The Resurgence Of Storytelling | Huffington Post | #transmediascoop | Scoop.it
the fastest learning happens when strong emotions are linked to memories.
Simon Staffans's insight:
"The fastest learning happens when strong emotions are linked to memories." On the power of storytelling.
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