#transmediascoop
41.7K views | +0 today
#transmediascoop
The art of telling stories over multiple platforms in a common storyworld
Curated by Simon Staffans
Your new post is loading...
Your new post is loading...
Rescooped by Simon Staffans from Transmedia: Storytelling for the Digital Age
Scoop.it!

‘Emma Approved’ Turns Its Plot Into A Real-Life Charity Drive [#Transmedia]

‘Emma Approved’ Turns Its Plot Into A Real-Life Charity Drive [#Transmedia] | #transmediascoop | Scoop.it

Via The Digital Rocking Chair
Simon Staffans's insight:

An interesting turn of events.

more...
The Digital Rocking Chair's curator insight, June 17, 2014 2:06 AM


Sam Gutelle:  "Pemberley Digital has established itself as a leader in transmedia YouTube entertainment. [...] With its latest transmedia tie-tin, Pemberley is leveraging its uniquely dedicated fanbase for a good cause."

Dr. Pamela Rutledge's curator insight, June 18, 2014 12:04 PM

Harnessing the power of narrative and the passions of fans has tremendous potential for innovative approaches to CSR.

Rescooped by Simon Staffans from Transmedia: Storytelling for the Digital Age
Scoop.it!

Initiative Vermisste Kinder [Missing Children's Initiative] or Transmedia at its finest.

Initiative Vermisste Kinder [Missing Children's Initiative] or Transmedia at its finest. | #transmediascoop | Scoop.it

Ntabo0: "Using several media channel to tell their story (across several platforms, complementing each other), they were able to engage and convert people into brand evangelist (active seekers in this case) and exponentially increase the search radius. This campaign is simply brilliant."


Via The Digital Rocking Chair
more...
No comment yet.
Rescooped by Simon Staffans from New Digital Media
Scoop.it!

Radically redefining TV [#Transmedia]

Radically redefining TV [#Transmedia] | #transmediascoop | Scoop.it
Fiona Milburn sits down with Ian Fowler and Holly Alexander of @radical.media to find out how audiences are driving the future of storytelling.

Via The Digital Rocking Chair, Matmi
more...
No comment yet.
Rescooped by Simon Staffans from Transmedia: Storytelling for the Digital Age
Scoop.it!

Skoll Lesson Five: Transmedia Storytelling Is a Key Skill for People Who Want to Change the World

Skoll Lesson Five: Transmedia Storytelling Is a Key Skill for People Who Want to Change the World | #transmediascoop | Scoop.it

Pat Mitchell: "There are epic, inspiring experiences of always bold, sometimes outrageous, entrepreneurs in remote and difficult places throughout the world, and these are stories optimally shared across many platforms."


Via The Digital Rocking Chair
more...
No comment yet.