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It's only been six months since we started blogging for The Big Idea, but it feels like it's been an action packed half-year.
Anna Jackson sums up the year on behalf of Transmedia NZ.
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Transmedia NZ supports the ongoing development of New Zealand’s Transmedia production community, creating opportunities for collaboration and innovation, and the sharing of knowledge and ideas.
Anna Jackson is currently undertaking a joint PhD at The University of Melbourne and the University of Auckland, researching innovation and change in New Zealand’s documentary production ecology.
Fiona Milburn is a partner in WireFrame Ltd which specializes in visual effects, transmedia, and technology based content for traditional and emerging platforms.
With media becoming pervasive and every one of us capable of making some degree of noise, how do you cut through a 'chaotic storm of omni-casting for many' to reach your target audience?
Fiona Milburn, from Transmedia NZ, interviews international transmedia luminary, Jeff Gomez.
Вам нужна система для навигации по информационному шторму и достижения вашей целевой аудитории независимо от того, какой экран они предпочитают. Transmedia-подход позволяет рассказчику обеспечить несколько точек доступа в мир истории...
As a creative practitioner, you're probably familiar with twitter as a key social media platform for marketing your projects to today’s internet-savvy audiences.But did you know it’s also a great storytelling tool?
Some great examples of twitter as a storytelling tool.
Fiona Milburn reviews Flat3, a new webseries and passion project from Ally Xue, JJ Fong, Perlina Lau and Roseanne Liang. Spoiler Alert: this review reveals some plot points you may prefer to discover whilst watching the webisodes themselves.
A great Kiwi web series!
This 2-day professional forum focuses on one of the country’s most dynamic and creative industries. Explore challenges and opportunities for local industry, including alternative funding models, marketing and distribution for iOS/Android, transmedia (multi-platform storytelling), brand-building, and design post-mortems from top local studios.
And, don't forget to check out the Transmedia panel on day 2 featuring Anna Jackson (Transmedia NZ), Helen Baxter (Mohawk Media), Andrew Smith and Theo Baynton (Pukeko Pictures), Greg Harman (Karactaz), and Brenda Leuwenberg (NZonAir).
Simon Staffans: "Brilliant as it looks, I thought I’d like to know some more. Here, for your perusal as well, a brief interview I did with Christy Dena" ...
An interesting audio-driven transmedia project from Australia.
Are you ready to explore the big picture? Fiona Milburn of Transmedia NZ has compiled a handy quick-start guide to ease the plunge into transmedia storytelling. Read More »
Transmedia NZ's latest blog post is now up on The Big Idea.
Myles McNutt: "While Syfy’s science fiction series Defiance has a narrative mythology rivaling that of its generic predecessors, it also has a production mythology" ...
This would be interesting even if it wasn't starring New Zealand-born actor, Grant Bowler.
Jaime Woo: "What if instead of acting merely as an online billboard for the documentary, the web itself was the platform?"
A look at the National Film Board of Canada's support of interactive documentaries, in particular Highrise. There is a lot of great work coming out of Canada, so this article is well worth a read.
Hugh Hart: "The makers of docs in contention for Oscar nominations talk about activating audiences after they leave the theater."
A look at the different ways documentary filmmakers are using online engagement to further real world goals.
How to convert an audience from observer to advocate for your cause.
Simon Britton: "Starting this week, MediaWave presents a multi-part series on the state of Transmedia collaborations in Australia" ...
A look at transmedia production "across the ditch" ....
This is an interesting set of articles aimed at traditional screen content creators thinking of moving into the digital space with transmedia storytelling:
Te Papa is delighted to announce its summer blockbuster exhibition, Game Masters, opening 15 December 2012. Featuring over 120 playable games across arcade, consoles, and PC, including Donkey Kong...
"The TFI New Media Fund provides funding and support to non-fiction, social issue media projects which go beyond traditional screens – integrating film with content across media platforms, from video games and mobile apps to social networks and interactive websites"
DRC: This fund is open to both U.S. and International producers.
Fiona Milburn: Worldwide, transmedia is still an emerging concept. This is especially so here in New Zealand where I’m often asked 'what is transmedia?' followed by, 'so, why transmedia?
Fiona Milburn ponders the "Why?" of transmedia.
It's a summary of things we already know if you have read something about Transmedia the alst years. But maybe it's complemantary for New Zealand. But it's a nice summary
Working in the creative sector today often means not only being a producer but also an entrepreneur.Whether you are a freelancer developing your existing business or a team with a big idea, incubators and accelerators can be a great way for...
Anna Jackson from Transmedia NZ looks at three New Zealand business incubators and accelerator programmes.
Holly Melancholy: Anna Jackson from Transmedia NZ talks to artist and creative entrepreneur Tanja Jade (AKA Misery) about her latest adventure, Holly Melancholy: The Interactive Game. Read More »
Tanja Jade (Misery) has created a "distinctive ‘storyworld’ – to use a transmedia term – inhabited by an endless assortment of weird and wonderful characters, spanning creative and commercial outlets ranging from street art to fashion, toys and other merchandise and animation".
Gamification, gamefullness and alternative reality sound like fun, but as Anna Jackson explains, they are important and serious gaming concepts."Using game design techniques and mechanics, almost any mundane activity can be made more appealing,...
Follow the link to check out Transmedia NZ's latest TBI blog post ...
MELBOURNE — Inside an enterprising Melbourne city co-working office on Bourke Street, the Australian crowdfunding platform Pozible is preparing for DocWeek, a live documentary crowdfunding event in Adelaide.
An interesting look at crowdfunding across the ditch.
Scott Macauley: "Want to decrease press interest and the size of your audience? Then do these seven things" ...
An interesting "what not to do" article.
"Two international game designers from giants of the industry, Blizzard and Valve, are presenting their experiences in gaming at Media Design School's Game Summit in February."
If last year's sold out event is anything to go by, you'll need to book early for this.
Meandering Margaux: "Mark Staufer (@MarkStaufer) promises a pioneering transmedia thriller with the launch of ‘The Numinous Place‘. Blending book, film and web-based narrative elements, Staufer’s quadrilogy will immerse participants in an interactive parallel world blurring traditional narrative entertainment and game play."
You can also listen to Kim Hill interview Mark Staufer over at Radio New Zealand ... http://www.radionz.co.nz/national/programmes/saturday/audio/2536148/mark-staufer-the-numinous-place
Haexagon Concepts: "We will soon release our second installment of the Asian Screen and provide new updates on trends and markets in Greater China and South-East Asia. Since the report will rather focus on industry insights and interconnected relationships we want to highlight specific projects mentioned within here in greater detail with direct links and videos. Hence, this post will be a small recap on what kind of transmedia projects came out during 2012 in HK."
Transmedia Neighbours: An interesting look at the state of transmedia production, or lack thereof, in Hong Kong.
In this month's Generator, [Tim Riley's] focused on creative entrepreneurs who make digital content and need to understand how to manage their stuff online.
An interesting set of articles on Digital Rights Management (DRM). The series includes useful exercises on conducting a digital rights audit and digital deal making.
Ande Schurr interviews Melanie Langlotz, a leader in the screen industry and general manager of post house Images & Sound. She shares why a filmmaker must think like a business person, and why we must market our screen industry together.
An insightful look at the New Zealand Screen Industry.
Filmmakers are artists and there is a lot of self doubt but also big entrepeneurs have self doubt. It you don't try you don't know what you can achive. Think like a business and that's not easy for an artist. May join with a partner who knows how to do business other suggestions
Fiona Milburn sits down with Ian Fowler and Holly Alexander of @radical.media to find out how audiences are driving the future of storytelling.