Soundplay: the Meeting of Music and Games | TransMedia Thinking | Scoop.it

Laura Sterrit: " A transmedia campaign is only as good as its co-creators. Many originators—filmmakers, authors, musicians—are excellent at their art form, understanding how to use the medium to its best potential. Instead of forcing them to fumble through new and unknown platforms, it is much better to partner with creators who hold an expertise in those areas" ...


Via The Digital Rocking Chair