Transmedia + Storyuniverse
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Transmedia + Storyuniverse
Storyuniverses build on digital storytelling, spreading transmedia. Fiction supersedes reality
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Rescooped by Dorothea Martin from Transmedia: Storytelling for the Digital Age
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Zeega on New Ways of Digital Storytelling

Zeega on New Ways of Digital Storytelling | Transmedia + Storyuniverse | Scoop.it

MIT Open Documentary Lab:  "The first [in] our series of interviews with digital storytellers, realized in collaboration with Filmmaker, here are the team behind the interactive storytelling platform Zeega."


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Henrik Safegaard - Cloneartist's curator insight, March 11, 2013 5:55 AM

Zeega is revolutionizing web publishing and interactive storytelling for a future beyond blogs. With Zeega, you can use any media in the cloud, transform the entire screen into your playground, and share your interactive creations with the world.

cyneth's curator insight, March 11, 2013 2:58 PM

revolutionizing web publishing and interactive storytelling for a future beyond blogs. With Zeega, you can use any media in the cloud, transform the entire screen into your playground, and share your interactive creations with the world.

Barbara Truman's curator insight, April 5, 2013 7:50 AM

Sounds pretty powerful.

Rescooped by Dorothea Martin from Tracking Transmedia
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I'm Loving Catching this On the TTC: "Murder in Passing" whodunit unfolding on subway screens (with images, tweets). Storify

Murder in Passing is a whodunit for commuters, with new episodes appearing daily on Toronto’s subway platform screens and online, from Jan 7 – Mar 1, 2013 http://murderinpassing.com/ (Will Update)

 

Story

A bike courier has been murdered … and everyone in the town of Passing B.C. is a suspect! Suspects include his keen green boss, his troubled train conductor fiancé, his ambitious Chemistry professor, Passing’s anti-bike mayor and a CEO with Gramsci issues. Detective Epicene (with secrets of her own) must untangle a bewildering conspiracy involving bikes, cars, opera, gender and corporate greenwashing to expose the murderer…

DAILY ON TTC PLATFORM SCREENS AND BEYOND:

Starting Jan 7th, daily silent 30-sec episodes will be screened every 10 minFriday episodes will be repeated on Saturdays/SundaysMurder in Passing concludes with final episode on Mar 1stAdditional daily ‘fugue’ videos will appear online, following each episodeDaily ads placed in Metro paper, featuring additional clues (can also be found online)


FOLLOW THE CLUES:in each silent episode (on the subway screens and on this website)in each daily video ‘fugues’ (only online, after each silent episode)in daily Detective tweets (also appearing daily in Metro and on this website)read our blog to find out moreenter the contest by filling out our contest form


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Dorothea Martin's insight:

Wäre toll, so etwas Ähnliches mit dem BVG in Berlin zu versuchen :-)

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Rescooped by Dorothea Martin from How to find and tell your story
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Active Story System for Transmedia Storytelling | Robert Pratten

Design methodology for creating participatory transmedia stories

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Kim Zinke (aka Gimli Goose)'s curator insight, January 23, 2013 1:48 AM

Be sure to check out slide 7 on how to design the participatory storyworld and the various story worksheets & templates.

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What Great B2B Transmedia Storytelling Looks Like

What Great B2B Transmedia Storytelling Looks Like | Transmedia + Storyuniverse | Scoop.it
The phrase “transmedia storytelling” has been widely adopted in media/entertainment circles in the past few years. Originally used by Marsha Kinder, the concept was explored in-depth by Henry Jenkins in his 2006 book, ...
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Rescooped by Dorothea Martin from Transmedia: Storytelling for the Digital Age
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21st Century Play Dates: How USC Annenberg’s Innovation Lab brings together diverse communities to provoke innovation [#Transmedia]

21st Century Play Dates: How USC Annenberg’s Innovation Lab brings together diverse communities to provoke innovation [#Transmedia] | Transmedia + Storyuniverse | Scoop.it

Susan Resnick West:  "Over the past two years, we have been designing an innovation process we call “Think & Do.” These 6-hour workshops provide a formal but atypical ideation process through which people tackle provocative questions and develop new products and collaborations."

 

[Co-Authored by Erin Reilly, Jake de Grazia]


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The Digital Rocking Chair's curator insight, January 15, 2013 2:25 AM

An in-depth look at the development of USC’s Annenberg Innovation Lab's (AIL) new innovation process called Think & Do.  It looks like transmedia projects are natural outcomes of these collaborations.   Plus, there's a great resource list at the end of the paper for those wishing to try it themselves.

Necantis's curator insight, July 26, 2014 7:38 AM

Useful insights for the innohub skiing week

Rescooped by Dorothea Martin from #transmediascoop
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Broadcaster Twitter Strategies: The World’s Best Practices – exclusive white paper | | MIPBlogMIPBlog

Broadcaster Twitter Strategies: The World’s Best Practices – exclusive white paper | | MIPBlogMIPBlog | Transmedia + Storyuniverse | Scoop.it

From Twitter voting in Project Runway and the VMAs to Geordie Shore competitions, Vast Media presents the best uses of Twitter in TV of late.


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Rescooped by Dorothea Martin from Transmedia: Storytelling for the Digital Age
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Transmedia Theater Projects Tell The Stories Of Shakespeare's Tempest And Kafka's The Trial

Transmedia Theater Projects Tell The Stories Of Shakespeare's Tempest And Kafka's The Trial | Transmedia + Storyuniverse | Scoop.it

Kevin Holmes: "Felix Mortimer is a former member of Punchdrunk who has gone on to found RETZ with Simon Ryninks, and earlier this year the company performed an experimental version of Shakespeare’s The Tempest called O Brave New World, which took place over six months and across the physical and online worlds" ...


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Rescooped by Dorothea Martin from Transmedia: Storytelling for the Digital Age
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Digital storytelling: How to tell a story that stands out in the digital age

Digital storytelling: How to tell a story that stands out in the digital age | Transmedia + Storyuniverse | Scoop.it

Jasper Visser: "To address the most important issue first: there is no such thing as digital storytelling. There’s only storytelling in the digital age, and frankly speaking this isn’t much different from storytelling in the age of hunters, gatherers, dinosaurs and ICQ" ...


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ChelseyMarie's curator insight, January 18, 2013 8:10 PM

What the video! It's amazing.  Book Burn Pary!!! YESSS.

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Silverstring Media » Getting Writers to do Transmedia

First of all, not every story/property needs to be or deserves to be or should be made a transmedia property. Many—many!—stories are perfectly fine as traditional, mono-media properties, and are in fact better. While John Green’s The Fault in Our Stars has spawned tons of fan art and creations, I would never want it to be a transmedia property—I think it would ultimately take away from the experience of the main part, the novel....
What you’re asking is actually a couple different questions: You want to explain to someone the value of transmedia, and you want to know if a traditional writer actually needs to do anything different when writing for transmedia.

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Rescooped by Dorothea Martin from Stories - an experience for your audience -
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Transmedia Tuesday: Maybe You Should Drop Out of School - Mindhut - SparkNotes

Transmedia Tuesday: Maybe You Should Drop Out of School - Mindhut - SparkNotes | Transmedia + Storyuniverse | Scoop.it

Most transmedia stories are more or less fluff. Sure, they engage the reader/viewer/listener in a more challenging and sophisticated way than traditional stories, but in the end, the stories themselves are about ghosts, or aliens, or time-travel, or some other such escapist genre (To be clear, that's big part of why we love them). Every now and then, however, a transmedia story comes along to tackle something bigger, more serious, and more real. One such story is Ed Zed Omega, by Andi McDaniel and Ken Eklund.


Via Simon Staffans, Hans Heesterbeek
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Rescooped by Dorothea Martin from Transmedia: Storytelling for the Digital Age
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The 3 Pillars of Digital Storytelling

The 3 Pillars of Digital Storytelling | Transmedia + Storyuniverse | Scoop.it

Ingeborg van Beusekom: "Directing digital storytelling? What does that mean exactly? The word says it all: taking charge and thus taking control."

Directing digital storytelling means nothing more or less then attempting to build a conversation in time. In such a way that you control this conversation, to the extent possible in this virtual world. Hence the three pillars of Digital Storytelling.
The roadmap (interaction calendar)

The funnel (performance flow)

The dashboard (KPI monitor)


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October: Transmedia Storytelling

October: Transmedia Storytelling | Transmedia + Storyuniverse | Scoop.it
Every month, a daily progression of fundamentals on a post-production topic. October: Transmedia Storytelling.


"I created my own 7 Storyworld tenets because the work I do is much more Portmanteau (Alternative Reality Games) than Franchise.

They are:

- Pervasive
- Persistent
- Participatory
- Personalized
- Connected
- Inclusive
- Cloud-based"

via Simon Staffans

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Rescooped by Dorothea Martin from Transmedia: Storytelling for the Digital Age
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Four criteria for evaluating IP and transmedia potential

Four criteria for evaluating IP and transmedia potential | Transmedia + Storyuniverse | Scoop.it

Simon_Staffans: 'A quick post on one thing I’ve been looking into lately; with all the rage around multiplatform storytelling, transmedia storytelling etc, many of the examples and projects up right now are ”fresh”' ...


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Margaret Doyle's comment, October 6, 2012 1:18 PM
Solid insights to remember.
Rescooped by Dorothea Martin from FutureMedia
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Google Introduces “Find Your Way To Oz” HTML5 Chrome Experiment In Collaboration With Disney And Unit9 | TechCrunch

Google Introduces “Find Your Way To Oz” HTML5 Chrome Experiment In Collaboration With Disney And Unit9 | TechCrunch | Transmedia + Storyuniverse | Scoop.it
For a while now, Google has regularly worked with well-known brands like Cirque du Solei and others to launch advanced web-based experiences optimized for its Chrome browser. Today is Disney's turn.

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Rescooped by Dorothea Martin from Transmedia: Storytelling for the Digital Age
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Trion and Syfy redefine licensing with Defiance

Trion and Syfy redefine licensing with Defiance | Transmedia + Storyuniverse | Scoop.it

Steve Peterson:  "Trion SVP Nick Beliaeff on how this game and TV show developed together."


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The Digital Rocking Chair's curator insight, January 23, 2013 5:19 AM

An interesting look at the business model behind Defiance.


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Production Mythology, Release Reality: Syfy’s Defiance [#Transmedia] | Transmedia NZ

Production Mythology, Release Reality: Syfy’s Defiance [#Transmedia] | Transmedia NZ | Transmedia + Storyuniverse | Scoop.it
Myles McNutt: "While Syfy’s science fiction series Defiance has a narrative mythology rivaling that of its generic predecessors, it also has a production mythology" ...
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Rescooped by Dorothea Martin from #transmediascoop
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Transmedia Planning – Transmedia Storyteller

Plan for transmedia; Rob reposted Griffin Farley's excellent deck.


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Rescooped by Dorothea Martin from Transmedia: Storytelling for the Digital Age
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Simon Staffans: The audience is your channel

Simon Staffans: The audience is your channel | Transmedia + Storyuniverse | Scoop.it

"Now audiences can interact with - and even create - content, they can make or break it, argues MediaCity Finland's [Simon] Staffans" ...


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Sara Thacher

Sara Thacher | Transmedia + Storyuniverse | Scoop.it
Our interview with transmedia producer Sara Thacher. Sara makes adventures that often meander between the physical and the digital.

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Tiana Martin's comment, October 17, 2012 7:13 AM
Thanks For Sharing.
Rescooped by Dorothea Martin from Transmedia: Storytelling for the Digital Age
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Six Patterns of Interactive Storytelling


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Rescooped by Dorothea Martin from Transmedia: Storytelling for the Digital Age
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Fight Club, Cinderella, and What Storytelling Means for Brands

Fight Club, Cinderella, and What Storytelling Means for Brands | Transmedia + Storyuniverse | Scoop.it

Claire Robinson: "What has Cinderella got in common with Fight Club? Lots, according to Jon King, Story Worldwide’s Chief Storyteller."


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Rescooped by Dorothea Martin from Stories - an experience for your audience -
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Advice to Writers - It's Your Duty to Lie

Advice to Writers - It's Your Duty to Lie | Transmedia + Storyuniverse | Scoop.it
There's an enormous difference between being a story writer and being a regular person. As a person, it's your duty to stay on a straight and even keel, not to break down blubbering in the streets, not to pull rude drivers from their cars, not to swing from the branches of trees. But as a writer it's your duty to lie and to view everything in life, however outrageous, as an interesting possibility. You may need to be ruthless or amoral in your writing to be original. Telling a story straight from real life is only being a reporter, not a creator. You have to make your story bigger, better, more magical, more meaningful than life is, no matter how special or wonderful in real life the moment may have been.

 

RICK BASS


Via Gregg Morris, Hans Heesterbeek
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Rescooped by Dorothea Martin from Transmedia: Storytelling for the Digital Age
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Interactive 'Lost' guide maps out six seasons of intricacy and mystery

Interactive 'Lost' guide maps out six seasons of intricacy and mystery | Transmedia + Storyuniverse | Scoop.it

Ben Kersey: "It’s hard to wrap your head around the enigma that is Lost, a show that spans 33 years across 121 episodes and six seasons, but what if you looked at it from a different perspective?"


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Rescooped by Dorothea Martin from Transmedia: Storytelling for the Digital Age
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Initiative Vermisste Kinder [Missing Children's Initiative] or Transmedia at its finest.

Initiative Vermisste Kinder [Missing Children's Initiative] or Transmedia at its finest. | Transmedia + Storyuniverse | Scoop.it

Ntabo0: "Using several media channel to tell their story (across several platforms, complementing each other), they were able to engage and convert people into brand evangelist (active seekers in this case) and exponentially increase the search radius. This campaign is simply brilliant."


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