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Storyuniverses build on digital storytelling, spreading transmedia. Fiction supersedes reality
Curated by
Dorothea Martin
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Rescooped by Dorothea Martin from Transmedia: Storytelling for the Digital Age onto Transmedia + Storyuniverse |
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Unlike trailers, which use rapid-cut, repurposed footage 'transmedia' videos expand the movie's narrative.
DRC: For those "not yet versed in transmedia storytelling," Jeff Gomez & Simon Pulman cover the following: The Creative/Marketing Line Has BlurredSuccessful Transmedia Engages on Multiple LevelsThe Marketing Is an Extension of the Story ItselfChallenge and OpportunityVia The Digital Rocking Chair Delete the scoop?
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