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Is franchise cinema mimicking TV storytelling?

Is franchise cinema mimicking TV storytelling? | Transmedia Storytelling meets Tourism | Scoop.it
Cliffhangers and mid-season breaks probably aren't the features of TV fans want the movies to adopt, are they?
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Transmedia Storytelling meets Tourism
Transmedia Storytelling, Tourism, Digital Media, Marketing
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10 Key Mobile/Location-Based Stats That Marketers Need

10 Key Mobile/Location-Based Stats That Marketers Need | Transmedia Storytelling meets Tourism | Scoop.it
Wondering what's on the horizon for location-based mobile marketing? Contributor Aaron Strout discusses recent key trends.
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World's First Smart Carry-On Suitcase Can be Controlled from Your Phone

World's First Smart Carry-On Suitcase Can be Controlled from Your Phone | Transmedia Storytelling meets Tourism | Scoop.it
Bluesmart is the world first smart carry-on suitcase
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The Psychology of Web Design

The Psychology of Web Design | Transmedia Storytelling meets Tourism | Scoop.it
A great website design is so much more than just delivering content and making it look good. When visitors come to your site, they produce a set of feelings about... Keep reading →
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Consumer Connected Study 2014 - Results for Portugal - Google

Um estudo da Google e da TNS sobre o consumidor conectado para Portugal. Sabiam que... ✔ 68% dos portugueses está online. ✔ 19% dos portugueses compra online a…
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Hertz Shows the Future of GPS Navigation With its New Tour App

Hertz Shows the Future of GPS Navigation With its New Tour App | Transmedia Storytelling meets Tourism | Scoop.it
Hertz's new NeverLost Companion App takes drivers on a journey along their routes.
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The McNamara Surf Trip - Porto e Norte

Garrett McNamara visits one of the most iconic cities of Portugal, Porto. In Porto, Garrett meets the first portuguese surfer, Pedro Lima, and surfs amazing ...
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How Mobile Video Can Drive the Future of Brand Marketing – Think with Google

How Mobile Video Can Drive the Future of Brand Marketing – Think with Google | Transmedia Storytelling meets Tourism | Scoop.it
YouTube Insights is Google's monthly report that brings brand advertisers the latest statistics, trends and insights on online video from across YouTube and Google.
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Interactive Radio Ads Let Consumers Vocally Respond to Brands

Interactive Radio Ads Let Consumers Vocally Respond to Brands | Transmedia Storytelling meets Tourism | Scoop.it
Audio platform lets people vocally respond to brands
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Transmedia Metrics Model

How do you measure transmedia? What types of metrics will help transmedia producers to better understand and subsequently compare and contrast the impact of a …
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How to Research Your Competition on Facebook

How to Research Your Competition on Facebook | Transmedia Storytelling meets Tourism | Scoop.it
Are your competitors getting massive reach and engagement on Facebook? This article show how to research what your competition on Facebook.
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KLM takes ‘social service’ to a new level during its #HappyToHelp week

KLM takes ‘social service’ to a new level during its #HappyToHelp week | Transmedia Storytelling meets Tourism | Scoop.it
KLM, known for its savvy social service and innovative marketing campaigns, took both to new levels last week with a bold #HappyToHelp campaign, which saw a dedicated team scanning social media during five days for passengers facing travel woes throughout the world, and responded with creative and relevant answers and support– even for passengers not travelling with KLM.
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Is Your Content Worth Sharing? Storytelling Techniques in Social Media

Is Your Content Worth Sharing? Storytelling Techniques in Social Media | Transmedia Storytelling meets Tourism | Scoop.it
Superior storytelling is not easy. With great storytelling techniques, the ideal result is to ignite a feeling that inspires a commercial transaction.
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8 Etourism Stats to Consider for 2015

8 Etourism Stats to Consider for 2015 | Transmedia Storytelling meets Tourism | Scoop.it
Here are 8 impactful statistics to ponder in the realm of online travel & hospitality. Which one surprises you most?
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How the 'Destiny' Design Team Built Their Immersive Worlds

How the 'Destiny' Design Team Built Their Immersive Worlds | Transmedia Storytelling meets Tourism | Scoop.it
Alexander Huls is a freelance writer whose work has appeared in The New York Times, The Atlantic, Esquire and other publications. This post was originally published on the Shutterstock blog... Keep reading →
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Rethinking Real Time: How Brands Can Really Matter in the Moment – Think with Google

Rethinking Real Time: How Brands Can Really Matter in the Moment – Think with Google | Transmedia Storytelling meets Tourism | Scoop.it
Watching live events with a smartphone is becoming a standard practice. Brands such as Nike and Electronic Arts are latching onto this trend and giving audiences a real companion to the live event. But it's not an easy thing to do, and requires planning ahead.
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Three Things Consumers Want From Brands Today: Responsiveness, Involvement and Conviction

Three Things Consumers Want From Brands Today: Responsiveness, Involvement and Conviction | Transmedia Storytelling meets Tourism | Scoop.it
I'm doing a mini tour of Texas this week having just left Austin and tomorrow I present some of our findings from Edelman's 2014 global study, Brandshare, in Dallas (full report here). The last time I talked about Brandshare, I...
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No more remnant inventory: how brands have to change their marketing in an IoT world

No more remnant inventory: how brands have to change their marketing in an IoT world | Transmedia Storytelling meets Tourism | Scoop.it
Ads in mobile apps can be annoying. So how can brands change things up once they enter the world of IoT?
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The Met and Other Museums Adapt to the Digital Age

The Met and Other Museums Adapt to the Digital Age | Transmedia Storytelling meets Tourism | Scoop.it
Once reluctant to accept the virtual world, institutions are now using interactivity, 3-D imaging and “augmented reality” in displays.
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Expedia/Egencia study reveals global differences in mobile behavior

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Event Recap: Future of Storytelling 2014

Event Recap: Future of Storytelling 2014 | Transmedia Storytelling meets Tourism | Scoop.it
space150 was invited to take part in the Future of StoryTelling, an exclusive two-day gathering of world class storytellers that took place in NYC last week. The summit was created to bring people, ideas and technologies together in one place to discuss the evolution of storytelling. I was fortunate enough to be one of those people. From the beginning of our departure for Snug Harbor on day one to the final session at space150 NYC on day two, the Future of StoryTelling was a truly inspired experience I would recommend anyone pursue.
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The Guide to UX Design Process & Documentation

The Guide to UX Design Process & Documentation | Transmedia Storytelling meets Tourism | Scoop.it
A master collection of product & ux design frameworks, examples, and expert opinions at every stage. Learn from the best in this free e-book by UXPin.
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11 Ways Data Has Changed How We Travel

11 Ways Data Has Changed How We Travel | Transmedia Storytelling meets Tourism | Scoop.it
Cloud computing has made it possible to analyze, prepare, and adapt to almost every aspect of modern travel. IBM Cloud is giving websites like HotelsCombined.com the power and speed to stay consist...
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BBC to launch ‘The Doctor and the Dalek’ game for children

BBC to launch ‘The Doctor and the Dalek’ game for children | Transmedia Storytelling meets Tourism | Scoop.it

The BBC has today announced 'The Doctor and the Dalek', a new online game for CBBC audiences voiced by Peter Capaldi. The game sees the newly regenerated Twelfth Doctor thrown into a dangerous quest with his most devious of enemies in a new, stand-alone story from Doctor Who and Wizards vs Aliens TV writer, Phil Ford.

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