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50 Ways to Energize Your Social Media Community & Audiences

50 Ways to Energize Your Social Media Community & Audiences | Transmedia Storytelling meets Tourism | Scoop.it
Are you breathing life and energy into your social media communities or are you taking it away? Relationships are key to sustaining business.
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Transmedia Storytelling meets Tourism
Transmedia Storytelling, Tourism, Digital Media, Marketing
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A 'Star Wars' Restaurant Is Coming To Disney World

A 'Star Wars' Restaurant Is Coming To Disney World | Transmedia Storytelling meets Tourism | Scoop.it
The new "Star Wars" movie "The Force Awakens" won't be released for seven months, but Disney has already started drumming up excitement for the film in a major way.

The latest
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6 Ways to Use Live Streaming Video for Business

6 Ways to Use Live Streaming Video for Business | Transmedia Storytelling meets Tourism | Scoop.it
Have you considered apps, like Meerkat and Periscope? In this article you'll discover six ways live streaming video helps you connect with your audience.
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Content Marketing Minds: #StarWarsDay and a Lesson in Marketing to a Moment

Content Marketing Minds: #StarWarsDay and a Lesson in Marketing to a Moment | Transmedia Storytelling meets Tourism | Scoop.it
I may get fired for this, but I am writing about Star Wars based ads for two columns in a row. Two weeks ago I wrote about the fun Startourage campaign by Quiznos. Today I’m going to look at all of th
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The Changing Nature of Hotel-Guest Relations

The Changing Nature of Hotel-Guest Relations | Transmedia Storytelling meets Tourism | Scoop.it
Today we are launching a new FREE Skift Trends Report, The Changing Nature of Hotel-Guest Relations, brought to you in partnership with Revinate. Here’s an
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CMWorld 2014 - Storytelling & Content Marketing

This is a clip from Shane Snow's session at Content Marketing World 2014. He explains the key to standing out in content marketing is through compelling stor...
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The Storytelling Mandala: Purpose-Inspired Transmedia Storytelling

The Storytelling Mandala: Purpose-Inspired Transmedia Storytelling | Transmedia Storytelling meets Tourism | Scoop.it
TweetMarketers have always used stories to share information, change opinions and influence decisions. Now, as people create, consume and share brand stories in new ways, marketers need to go beyond ...

Via John Randall, siobhan-o-flynn
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GPS-Bottles Lead the Curious to the Heineken Promised Land

GPS-Bottles Lead the Curious to the Heineken Promised Land | Transmedia Storytelling meets Tourism | Scoop.it
Heineken’s Bottle With a Mission campaign lures unsuspecting Amsterdam residents and tourists to their brewery in a certainly novel manner.
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Europe Unveils Plans for Digital Single Market

Europe Unveils Plans for Digital Single Market | Transmedia Storytelling meets Tourism | Scoop.it
After months of debate, Europe on Wednesday unveiled its plans to create a digital single market, uniting industries and consumers online across all 28 EU countries.

Via MIP Markets
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8 Top Digital Marketing Campaigns of 2014

8 Top Digital Marketing Campaigns of 2014 | Transmedia Storytelling meets Tourism | Scoop.it
Here are our favorite digital marketing campaigns of 2014!

2014 was a successful year for many reasons: another Prince was conceived and Ellen deGeneres took the selfie game to a whole ne
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26 Tips to Strengthen Your Social Media Marketing

26 Tips to Strengthen Your Social Media Marketing | Transmedia Storytelling meets Tourism | Scoop.it
Is it time to look at your social media from a fresh perspective? This article share 26 tips that can breathe new life into your social media marketing.
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Critical Email Marketing DOs and DON'Ts for Professional Services

Critical Email Marketing DOs and DON'Ts for Professional Services | Transmedia Storytelling meets Tourism | Scoop.it
Email marketing has proven to be an effective strategy for maintaining relationships with leads and encouraging clients to become repeat clients. However, the personal nature of the email inbox ca
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Mobile, augmented reality games set to become dominant market forces by 2018

Mobile, augmented reality games set to become dominant market forces by 2018 | Transmedia Storytelling meets Tourism | Scoop.it
VB Event Digi-Capital founder and managing director Tim Merel opens the first GamesBeat Summit with predictions on the share of mobile and augmented/virtual reality game markets through the year 2020.
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Consumers want branded content

Consumers want branded content | Transmedia Storytelling meets Tourism | Scoop.it
59% of adult internet users watch videos when they visit a brand’s website I’ve already talked about self-distribution when it comes to branded content. Self-distribution being when a brand publishes content on their own platforms., think of it as owned-media. When trying to reach a...
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The Rise of Superheroes and Their Impact On Pop Culture

The Rise of Superheroes and Their Impact On Pop Culture | Transmedia Storytelling meets Tourism | Scoop.it
EXCLUSIVE! When you complete a verified certificate in this course it will feature original artwork with both Stan Lee’s and Michael Uslan’s signature.
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Virtual reality headset Oculus Rift is coming in early 2016

Virtual reality headset Oculus Rift is coming in early 2016 | Transmedia Storytelling meets Tourism | Scoop.it
The Oculus Rift is coming in the first quarter of 2016, maker Oculus VR announced Wednesday.
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Apple Watch: A Test Run for Travelers

Apple Watch: A Test Run for Travelers | Transmedia Storytelling meets Tourism | Scoop.it
Will the Apple Watch become as indispensable on the road as a passport? Siri won’t say. But we will.
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Virtuoso explores traveler insights and trends with its first generational travel study

Virtuoso explores traveler insights and trends with its first generational travel study | Transmedia Storytelling meets Tourism | Scoop.it
This week leading international luxury travel network, Virtuoso, released findings from its first generational traveler study, revealing insights and preferences for affluent travelers of all ages. Virtuoso shared this information at its annual Symposium, being held this week in Hong Kong, before an audience of 485 top travel executives from 42 countries, all partners of the esteemed network.

Tapping into transactional data from its United States and Canadian-based agency members that spans more than six years and totals over (U.S.) $35 billion, Virtuoso analyzed spending habits and layered this information with input from focus groups, interviews with travel advisors, and studies from research partner Wealth Engine.

Via Roland Schegg, Andrea Rossi
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Why User-Generated Content is a Must-Have for Travel Brands

Why User-Generated Content is a Must-Have for Travel Brands | Transmedia Storytelling meets Tourism | Scoop.it
This post comes from our partner Follow @RivetWorks It's no secret that visuals inspire travel. Consumers begin dreaming about and planning trips as a resu
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Remind Yourself to Buy Your Mom Flowers by Setting Location Based Reminders

Remind Yourself to Buy Your Mom Flowers by Setting Location Based Reminders | Transmedia Storytelling meets Tourism | Scoop.it
In today's digitally connected world, timing and context is everything. We often experience content and notification overload, but using Cortana, Microsoft
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The changing role of travel tech in 2015 - Lonely Planet

The changing role of travel tech in 2015 - Lonely Planet | Transmedia Storytelling meets Tourism | Scoop.it
Read The changing role of travel tech in 2015 by Lonely Planet
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How to keep users from uninstalling your app - IBM Mobile

How to keep users from uninstalling your app - IBM Mobile | Transmedia Storytelling meets Tourism | Scoop.it
By Greg Ackerman, Peter Eggen, and Rizkiana Novitasari Mobile applications are becoming essential to the daily lives of their users. You can find a mobile application for almost everything you want to do, using just a tiny device in the palm of your hand. However, not all apps are created equal. It is not uncommon …
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This New App Turns Reducing Your Carbon Footprint Into A Game

This New App Turns Reducing Your Carbon Footprint Into A Game | Transmedia Storytelling meets Tourism | Scoop.it
Then assuage your guilt by purchasing carbon credits.
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Get Free Wi-Fi At The Beach, But Only If You're In the Shade

Get Free Wi-Fi At The Beach, But Only If You're In the Shade | Transmedia Storytelling meets Tourism | Scoop.it
"Shadow Wi-Fi" follows the trajectory of the sun to raise skin cancer awareness.
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Get ready to see more ads in mobile Google searches

Get ready to see more ads in mobile Google searches | Transmedia Storytelling meets Tourism | Scoop.it
Google introduced a new lineup of mobile ads Tuesday, which include specialized ads for cars, hotels and home mortgages.
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