Transmedia Storytelling for Business
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Instagram Video Vs. Vine: What’s The Difference?

Instagram Video Vs. Vine: What’s The Difference? | Transmedia Storytelling for Business | Scoop.it
Instagram just launched video functionality. Glorious, 15-second, editable video functionality. Complete with image stabilization.

So what does this mean for Vine?..
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Transmedia Storytelling, Digital Media, Content Marketing
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Spark curiosity - StorySD

Spark curiosity - StorySD | Transmedia Storytelling for Business | Scoop.it
33 - Spark curiosity In this episode: • Cheerleaders • Recommended resource: Book - A Curious Mind: The Secret to a Bigger Life by Charles Fishman and Brian Grazer At StorySD.com you can: • Get your free eBook and start implementing transmedia storytelling to your communication strategy • Sign up for the newsletter for exclusive content • Explore hundreds of recommended articles, books, podcasts and videos #KeepMovingForward Soraia Ferreira
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Conferencia Internacional Transmedia Octubre 12 de 2017. Parte I

Conferencia Internacional Transmedia Octubre 12 de 2017. Parte I. Departamento de Comunicación Social Universidad EAFIT. Octubre 12 de 2017 La Universida
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Alphabet’s DeepMind sets up ‘ethics and society’ unit to research real-world impact of AI

Alphabet’s DeepMind sets up ‘ethics and society’ unit to research real-world impact of AI | Transmedia Storytelling for Business | Scoop.it
Will artificial intelligence (AI) ring the death knell for humanity or will it improve our lives immeasurably? It depends on who you ask. Tech luminary Elon Musk, for example, believes AI is the biggest threat we face as a civilization, while Facebook’s Mark Zuckerberg thinks such viewpoints are irresponsible, at best.
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The Future of Advertising is...AI. Wait, Maybe It's Personal Assistants. No. Experiences. No, Hold on, Maybe...

The Future of Advertising is...AI. Wait, Maybe It's Personal Assistants. No. Experiences. No, Hold on, Maybe... | Transmedia Storytelling for Business | Scoop.it
At Advertising Week, plenty of people claimed to see into the future. They just didn't all see the same thing.
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Linda Boff – The Eight Mantras of Branding

http://www.fost.org 2017 Future of StoryTelling Summit Speaker: Linda Boff, CMO, GE Linda Boff, CMO of GE, believes corporations need to be human in orde
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The 2 Most Important Stats from Our 2018 B2B Content Marketing Research Report, in 1 Glorious Chart

The 2 Most Important Stats from Our 2018 B2B Content Marketing Research Report, in 1 Glorious Chart | Transmedia Storytelling for Business | Scoop.it
B2B content marketers tell us what truly matters in marketing. Here are Ann Handley's favorite two statistics from the report.
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Fox’s ‘Ghosted’ Will Premiere on Twitter Ahead of Broadcast Debut

Fox’s ‘Ghosted’ Will Premiere on Twitter Ahead of Broadcast Debut | Transmedia Storytelling for Business | Scoop.it
Fox's new comedy series "Ghosted" will debut on Twitter days before its scheduled linear premiere — part of a new partnership between the broadcaster and the social-media company announced Tuesday.

Via MIP Markets team
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After 2 years of development, Netflix has released its first interactive show where you choose what happens next

After 2 years of development, Netflix has released its first interactive show where you choose what happens next | Transmedia Storytelling for Business | Scoop.it
Business Insider France est un site d’information sur l’économie, les technologies, les entrepreneurs, l’innovation, les découvertes et bien plus encore. En texte, en images, en vidéos et en graphiques, de l’actualité essentielle et percutante.
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Douglas Eck – Transforming Technology into Art

fost.org 2017 Future of StoryTelling Summit Speaker: Douglas Eck, Research Scientist, Google Brain Team Douglas Eck, research scientist and lead for Googl
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How VR Is Revolutionizing Storytelling As Story Living

How VR Is Revolutionizing Storytelling As Story Living | Transmedia Storytelling for Business | Scoop.it
We caught up with Google’s Head of Strategic Planning Abigail Posner to discuss a new ethnographic study their team conducted on virtual reality.
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How to Develop a Content Strategy: A Start-to-Finish Guide

How to Develop a Content Strategy: A Start-to-Finish Guide | Transmedia Storytelling for Business | Scoop.it

The first step to getting a leg up on the competition is to have a solid, smart content marketing plan in place. If you're having trouble planning for the upcoming year or need some fresh ideas to include in your plan, read on.

 

In this post, we'll dive into why your business needs a content marketing plan and the exact steps you will need to take to create one....


Via Jeff Domansky, massimo facchinetti
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Jeff Domansky's curator insight, September 10, 10:41 AM

Discover HubSpot's best steps, tips, and resources to develop a content strategy.

Therese Torris's curator insight, September 11, 10:04 AM
" it never hurts to revisit your content strategy plan -- to make sure it's up-to-date, innovative, and strong"
Couldn't agree more
 
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CALL to ACTION to all Transmedia Explorers and English Teachers out there  

CALL to ACTION to all Transmedia Explorers and English Teachers out there   | Transmedia Storytelling for Business | Scoop.it

Hello, everyone! I am a Digital Media Arts Ph.D. student (Universidade Aberta, Lisbon) and ESL teacher currently conducting research into the use of transmedia learning storyworlds in ESL context. I would kindly like to invite you to share this call to action and/ or participate in this research project by giving your feedback. You can learn more about the project here: http://ccat.world Thank you in advance!

 
 

Via blaucloud
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28 - What’s the role of the villain in a story? - StorySD

28 - What’s the role of the villain in a story? - StorySD | Transmedia Storytelling for Business | Scoop.it
In this episode: • Adamastor Monster • Recommended resource: Book Video Game Storytelling: What Every Developer Needs to Know about Narrative Techniques by Evan Skolnick At StorySD.com you can: • Get your free eBook and start implementing transmedia storytelling to your communication strategy • Sign up for the newsletter for exclusive content • Explore hundreds of recommended articles, books, podcasts and videos #KeepMovingForward Soraia Ferreira
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Writing for VR: The Definitive Guide to VR Storytelling 

Writing for VR: The Definitive Guide to VR Storytelling  | Transmedia Storytelling for Business | Scoop.it

"360° is not plot-driven, which means it’s not information-driven, which means it’s not exposition-driven. Remember, as with all narrative mediums but especially here in 360°, your job is to tell us as little as possible and show us as much as possible."

- VRScout


Via mirmilla
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Building innovation #StorySD

Building innovation #StorySD | Transmedia Storytelling for Business | Scoop.it
32 - Building innovation In this episode: • Ada Lovelace • Recommended resource: Podcast - Stanford Innovation Lab with Tina Seelig At StorySD.com you can: • Get your free eBook and start implementing transmedia storytelling to your communication strategy • Sign up for the newsletter for exclusive content • Explore hundreds of recommended articles, books, podcasts and videos #KeepMovingForward Soraia Ferreira
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Series 3 Introduction Technology – The future is here #StorySD

Series 3 Introduction Technology – The future is here #StorySD | Transmedia Storytelling for Business | Scoop.it
31 - Series 3 Introduction – Technology – The future is here In this episode: • Air and Space Museum • Recommended resource: Book - The Innovators: How a Group of Inventors, Hackers, Geniuses, and Geeks Created the Digital Revolution by Walter Isaacson At StorySD.com you can: • Get your free eBook and start implementing transmedia storytelling to your communication strategy • Sign up for the newsletter for exclusive content • Explore hundreds of recommended articles, books, podcasts and videos #KeepMovingForward Soraia Ferreira
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David Droga – Making Advertising Human

http://www.fost.org 2017 Future of StoryTelling Summit Speaker: David Droga, Founder and Creative Chairman, DROGA5 David Droga, founder and creativ
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The Future of Invasive Neural Interfaces & Uploading Consciousness

The Future of Invasive Neural Interfaces & Uploading Consciousness | Transmedia Storytelling for Business | Scoop.it
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Series 2 Conclusion – Build your #Business #Stories - StorySD

Series 2 Conclusion – Build your #Business #Stories - StorySD | Transmedia Storytelling for Business | Scoop.it
Episode 30 Series 2 Conclusion – Build your Business Stories In this episode: • Stories have layers • Recommended resource: Documentary Series Cosmos: A Spacetime Odyssey At StorySD.com you can: • Get your free eBook and start implementing transmedia storytelling to your communication strategy • Sign up for the newsletter for exclusive content • Explore hundreds of recommended articles, books, podcasts and videos #KeepMovingForward Soraia Ferreira
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What is the role of the mentor in a story? #business #storytelling

What is the role of the mentor in a story? #business #storytelling | Transmedia Storytelling for Business | Scoop.it
What’s the role of the mentor in a story? In this episode: • Karate Kid – Mr. Miyagi • Recommended resource: Book The Storyteller's Secret: From TED Speakers to Business Legends, Why Some Ideas Catch On and Others Don't by Carmine Gallo At StorySD.com you can: • Get your free eBook and start implementing transmedia storytelling to your communication strategy • Sign up for the newsletter for exclusive content • Explore hundreds of recommended articles, books, podcasts and videos #KeepMovingForward Soraia Ferreira
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Filmmakers are using AR and Apple’s ARKit to create extravagant short films

Filmmakers are using AR and Apple’s ARKit to create extravagant short films | Transmedia Storytelling for Business | Scoop.it
Plus help with big budget features
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The Washington Post's robot reporter has published 850 articles in the past year

The Washington Post's robot reporter has published 850 articles in the past year | Transmedia Storytelling for Business | Scoop.it
The Post has produced 850 basic reports using AI, but is more interested in using it to aid more ambitious journalism.
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Why Digital Brand Storytelling Is the Wave of the Future

Why Digital Brand Storytelling Is the Wave of the Future | Transmedia Storytelling for Business | Scoop.it
By Kelly Ehlers
Brand storytelling is so much more than a buzzword: It’s the future of digital advertising. Like traditional elements o
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'Inspirational' robots to begin replacing teachers within 10 years

'Inspirational' robots to begin replacing teachers within 10 years | Transmedia Storytelling for Business | Scoop.it
Robots will begin replacing teachers in the classroom within the next ten years as part of a revolution in one-to-one learning, a leading educationalist has predicted.

Via Marc Wachtfogel, Ph.D.
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Mark Cottee's curator insight, September 12, 8:59 PM
When presenting to teachers I often use thee phrase "Technology will not replace teachers but teachers who use technology will.' Maybe I need to re-frame that if this article is close to money. Be interested in what people think. 
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Future Consequences

Future Consequences | Transmedia Storytelling for Business | Scoop.it
From data collection to gene editing to AI, what we once considered science fiction is now becoming reality. This hour, TED speakers explore the future consequences of our present actions.
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