Keith Barclay: "As well as using a crowdfunding campaign as a way of building an audience for a project, [Gemma] Gracewood shared her opinions on other approaches, discussing the pros and cons of online and offline options."
Amie Mills: "When we’re talking about transmedia, we’re starting to use terms like story world, where you have many stories told using multiple media forms, across many different channels and platforms … and how that content lives and breathes is uniquely tailored to the platform you’re viewing it on." via Ben Fahy of StopPress
"There are two ways to get good at something. You can study it and do it, or you can do it and do it. What am I talking about? In this ‘case’, learning how to create a piece of crime fiction (a crime scene investigation) by exploring crime scenes. Virtually, that is"...
This is a great educational resource for "kids" of all ages ... and it's fun! Give it a go!
Powerful, emotive and starkly original, Publicis Mojo‘s latest multi-platform campaign for Greenpeace is a simple yet stunning piece of PR, incorporating everything from pop-up art galleries to support from Radiohead...
The theme of this edition is digital storytelling. The papers in this edition are a pertinent reminder that communication and expression – of idea, experience, mood – is at the heart of human interaction with digital worlds, and each thing communicated is a facet of a larger narrative.
[Image is from the paper "UpStage: An Online Tool for Real-Time Storytelling".]
If the publishing industry seems like just another traditional media dinosaur – waiting, like the music world before it, for the guillotine to fall – well, it's easy to banish the thought in Frankfurt in October.
Whether it’s offering new ideas, suggesting improvements, or simply offering a pat on the back – Kiwis will tell it like it is – which is exactly the kind of audience we are looking for as part of our initial launch...
"Anna Jackson takes a look at local [New Zealand] film and transmedia projects taking an innovative approach to hunting the elusive and all-important audience (featuring Loading Docs, What We Do in the Shadows, Everything We Loved and The Generation of Z)."
For their last Transit post of the year, Transmedia NZ's Anna Jackson and Fiona Milburn asked six influential and inspiring people to look ahead to 2014 and share their thoughts on the future of transmedia storytelling in New Zealand.
"Set for release this winter, the documentary film Us and the Game Industry promises to explore the motivations of indie developers like thatgamecompany. Filmmaker Stephanie Beth tells us what she learned from a new era of rebellious entertainment"...
After selling her house to travel to North East India and film Roots on the Move, Serena Stevenson has turned to crowdfunding to distribute the documentary and create a ‘transmedia campaign’.Serena shares her journey to make and fund the film and ...
[An example of the passion often exhibited by Transmedia for Good advocates.]
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