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Transmedia: Storytelling for the Digital Age
a look at the creative and technical worlds of immersive storytelling
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Exclusive Interview: How Films at Sundance Are Kickstarting Their Way to Better Distribution

Exclusive Interview: How Films at Sundance Are Kickstarting Their Way to Better Distribution | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Oakley Anderson-Moore:  "While it's true that many Sundance films get distribution deals, they aren't always the deals of the filmmaker's dreams. With over a dozen feature films at Sundance this year that raised part of their budget on Kickstarter, is it possible to use that crowdfunding platform as collateral to attract a distributor? Or can you bypass a distributor all together using Kickstarter?"

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Parsing DIY Distribution with the CRI Virtual Toolbox

Parsing DIY Distribution with the CRI Virtual Toolbox | Transmedia: Storytelling for the Digital Age | Scoop.it


The Digital Rocking Chair's insight:


Scott Macaulay:  "Need to make a snap decision about a crowdfunding or DIY distribution platform? Then check out the Virtual Toolbox from NYU's Cinema Research Institute."

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How To Win At Self-Distribution If You're Not Louis C.K.: A Case Study For Creators And Marketers

How To Win At Self-Distribution If You're Not Louis C.K.: A Case Study For Creators And Marketers | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Steve Ramos:  'The creators of "Indie Game: The Movie" found success with their Kickstarter-funded, self-distributed Sundance hit. They recently posted an exhaustive case study on how they did it and discuss the highlights here' ...

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How to find an audience for your indie film

How to find an audience for your indie film | Transmedia: Storytelling for the Digital Age | Scoop.it

Frank Rose:  "It's never been easy to market an indie film—but in a blockbuster universe, getting people to care about a low-budget production devoid of stars and lacking the enormous, built-in fan base of The Dark Knight or The Hunger Games can seem all but impossible."

The Digital Rocking Chair's insight:

An article for all indie content makers, not just filmmakers ....

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Binary Racoon's curator insight, May 24, 2013 8:20 PM

Thank you Mr Rose

Bart van Maanen's curator insight, May 25, 2013 4:28 AM

Het promoten van 'kleine', onafhankelijk geproduceerde films is vaak moeilijk. Hier een schets van een andere weg naar een groter publiek. Productie en promotie van films kunnen door internet en IP tv sowieso niet meer op de oude manier.

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Henry Jenkins on 'Spreadable Media,' why fans rule, and how 'The Walking Dead' takes on a life of its own

Henry Jenkins on 'Spreadable Media,' why fans rule, and how 'The Walking Dead' takes on a life of its own | Transmedia: Storytelling for the Digital Age | Scoop.it

Frank Rose: '"If it doesn't spread, it's dead": With this pithy dictum, Henry Jenkins summed up the nature of media distribution in the Internet age.'

The Digital Rocking Chair's insight:

You should also check out Spreadable Media's website.

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Mattia Nicoletti's curator insight, January 19, 2013 3:15 AM

Spreadable media is ispirational for the next tv. It's about spreading contents through media. It's about web 1.0 and 2.0. It's about retro culture. 

 

In this interesting interview what comes out is that storytelling and simplicity is a winner in a spreadable world.

Brad Tollefson's curator insight, January 23, 2013 5:49 PM
Spreadable Media on preorder...
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Louis CK Emmy win vindicates independent distribution model

Louis CK Emmy win vindicates independent distribution model | Transmedia: Storytelling for the Digital Age | Scoop.it

Amanda Holpuch: "Amid the glamorous sea-foam dresses and contentious network rivalries of the Primetime Emmy awards, a case for independent distribution was made when Louis CK accepted an award for his standup special that earned $1m before it aired on primetime" ...

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A Filmmaker's Perspective on Using Tugg to Create Event Cinema

A Filmmaker's Perspective on Using Tugg to Create Event Cinema | Transmedia: Storytelling for the Digital Age | Scoop.it
Joe Bailey, Jr. sizes up independent theatrical distribution and the arrival of Tugg via a case study of “Incendiary: The Willingham Case,” the award-winning documentary he co-directed with Steve Mims.
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Biggie Smalls: Morgan Spurlock's Advice for Filmmakers

Biggie Smalls: Morgan Spurlock's Advice for Filmmakers | Transmedia: Storytelling for the Digital Age | Scoop.it

Morgan Spurlock: "[...] the idea that we are not only filmmakers but also film marketers, and an understanding of alternative distribution outlets, namely Internet or VOD partners that a few years ago had the same air of failure and backtracking that television once did."

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How New Platforms, Streaming Media Change the Equation for Indie Filmmakers

How New Platforms, Streaming Media Change the Equation for Indie Filmmakers | Transmedia: Storytelling for the Digital Age | Scoop.it

Amanda Lin Costa: "Traditionally, there were three main types of distribution for the work of independent filmmakers: theatrical, broadcast and straight to DVD. Most filmmakers hoped for a combination of all three.


But everything has changed. The digital online world has opened up new avenues of distribution including video on demand, live streaming, and mobile and tablet applications"...

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Life After Sundance: Distribution and Marketing for the 99 Percent

Life After Sundance: Distribution and Marketing for the 99 Percent | Transmedia: Storytelling for the Digital Age | Scoop.it
[…] here's seven key practices producers must embrace to succeed in the post-distributor marketplace.
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The ubiquity imperative: Why content needs to be everywhere

The ubiquity imperative: Why content needs to be everywhere | Transmedia: Storytelling for the Digital Age | Scoop.it
The media world is changing, due to new devices from which viewers can access content and the ease of finding content on-demand.
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Dawn of the ‘UltraViolet’ DVD: Will the Cloud Doom Cinema?

Dawn of the ‘UltraViolet’ DVD: Will the Cloud Doom Cinema? | Transmedia: Storytelling for the Digital Age | Scoop.it
While you were busy last week debating Walt’s moral break on Breaking Bad, or preparing for the return of The Walking Dead, Hollywood was ushering in the beginning of a brave new era.

 

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Why Marshall McLuhan Would Dig Transmedia and DIY Distribution

Why Marshall McLuhan Would Dig Transmedia and DIY Distribution | Transmedia: Storytelling for the Digital Age | Scoop.it

Even though "transmedia" projects are immersed in technologies (film, video, television, online video, games, live events, mobile media, telephone calls… you name it), its leading practitioners (and theoreticians) often insist that "it's all about story."

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What 'The Interview' Accidentally Taught Us About Digital Film Distribution

What 'The Interview' Accidentally Taught Us About Digital Film Distribution | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Paul Tassi:  "In the end, Sony couldn’t have come up with a better marketing campaign for The Interview if they tried. The Seth Rogen/James Franco feature was originally destined to be forgotten nearly as soon as it was released, sandwiched somewhere between Pineapple Express and This is The End in terms of quality. Instead, it practically started World War III."

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Makers Of Oscar-Shortlisted Documentary “The Act Of Killing” Turn To BitTorrent For Promotion

Makers Of Oscar-Shortlisted Documentary “The Act Of Killing” Turn To BitTorrent For Promotion | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Anthony Ha:  "BitTorrent has been pitching itself as a legitimate way for content creators to promote their works,  and now the company is announcing what may be its most noteworthy partnership yet" ...

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A Field In England multiplatform release: the results

A Field In England multiplatform release: the results | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:

Film4 Team:  "In a UK first, A Field In England was released on UK TV, in cinemas, and on Blu-ray, DVD and VoD simultaneously on Friday 5th July. So what happened? Did the audience prove they would always go for the cheapest option? Or would different audiences choose different platforms for different reasons? Let’s take a closer look" …

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Experimental Transmedia Film “The Cosmonaut” Tests New Distribution Methods

Experimental Transmedia Film “The Cosmonaut” Tests New Distribution Methods | Transmedia: Storytelling for the Digital Age | Scoop.it

Desdemona Bandini:  "Not just a new film, “The Cosmonaut” is a labor of love four years in the making, crowdsourced and created with a plan to test the boundaries of transmedia content distribution worldwide."

The Digital Rocking Chair's insight:

Interesting!

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John Fellows's curator insight, May 11, 2013 12:51 PM

Blast off and through convention

Vivalist's curator insight, May 13, 2013 8:32 AM

That will be interesting to check them out in a while and see if it caught up, found its audience, and eventually generated worthy user interaction.

Because that's what it always come down to: is there a perceivable added-value to all these? - except the PR bragging right of doing things differently.

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A Natural Born Story Teller Becomes A Distribution Innovator: Ed Burns’ Hybrid Film Career

A Natural Born Story Teller Becomes A Distribution Innovator: Ed Burns’ Hybrid Film Career | Transmedia: Storytelling for the Digital Age | Scoop.it

Steve Ramos:  '"Fitzgerald Family Christmas" director Ed Burns has carved a path as an indie pioneer and a self-taught VOD success story' ...

The Digital Rocking Chair's insight:

Interesting look at how Ed Burns developed a "model for near certain profit" ... something I think we all strive for.


Tags: Distribution, Independent Film, Storytelling

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[Film] Distribution in the digital age

[Film] Distribution in the digital age | Transmedia: Storytelling for the Digital Age | Scoop.it
Based on her presentation at the Big Screen Symposium, Anna Jackson explores what the Transmedia concept of ‘Doing It With Others’ has to offer filmmakers.
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10 Tips for Navigating Digital Distribution

10 Tips for Navigating Digital Distribution | Transmedia: Storytelling for the Digital Age | Scoop.it

"Orly Ravid, founder and co-executive director of The Film Collaborative, shares ten tips that all filmmakers should know about the tricky world of digital distribution."

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What The Film Industry Needs: Transparency

What The Film Industry Needs: Transparency | Transmedia: Storytelling for the Digital Age | Scoop.it

Orly Ravid: "In today’s digital distribution market, which ranges from VOD to iTunes and other smaller online outlets, the numbers are hard to find or verify."

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Direct Global Distribution Models for a Global World / What the TV Industry Can Learn from Hollywood

Direct Global Distribution Models for a Global World / What the TV Industry Can Learn from Hollywood | Transmedia: Storytelling for the Digital Age | Scoop.it

Christine Weitbrecht: "[...] for the first time in history, entertainment producers have a truly global audience, the mechanisms to reach them, and the methods to charge them."

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Internet distributors are changing the TV syndication game

Internet distributors are changing the TV syndication game | Transmedia: Storytelling for the Digital Age | Scoop.it
Television production studio executives long have been wary of Hulu and other forms of Internet distribution, fearing they would lead to increased piracy and destroy lucrative secondary markets, including syndication and DVD sales. But video streaming services offered by Netflix, Hulu and Amazon.com are becoming an unexpected boon to the TV syndication market.
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Cinematic TV dramas spark a revolution in online viewing

Cinematic TV dramas spark a revolution in online viewing | Transmedia: Storytelling for the Digital Age | Scoop.it
US online distributors look to copy success of BBC iPlayer as 'boxset' culture grows among viewers...
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UltraViolet to the Rescue: Cloud Format Debuts With 'Horrible Bosses'

UltraViolet to the Rescue: Cloud Format Debuts With 'Horrible Bosses' | Transmedia: Storytelling for the Digital Age | Scoop.it
Hopes are high, but will the video anywhere platform be enough to shore up the sputtering DVD market?
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