Transmedia: Storytelling for the Digital Age
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Transmedia: Storytelling for the Digital Age
a look at the creative and technical worlds of immersive storytelling
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How STARZ is using social TV with ‘Boss’ and ‘Spartacus’

How STARZ is using social TV with ‘Boss’ and ‘Spartacus’ | Transmedia: Storytelling for the Digital Age | Scoop.it

Natan Edelsburg:  "In a very unique interview with STARZ, SVP of Consumer Marketing Kelly Bumann share details and insights on how the Denver-based network leveraged Facebook (they premiered the pilot episode on Facebook), Twitter, GetGlue, message boards and dedicated fan-sites and communities to help share their original programming with new users and reward passionate fans" ...

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David Simon on Treme, the CIA and Why TV Isn't Journalism

David Simon on Treme, the CIA and Why TV Isn't Journalism | Transmedia: Storytelling for the Digital Age | Scoop.it

Angela Watercutter:  "The creator of Treme and The Wire talks about getting at the truth via long-form television shows and why he'd like to do a show about the CIA" ...

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Life After ‘Barney’: How Kids’ TV Grew Up and Embraced Parental Co-Viewing

Life After ‘Barney’: How Kids’ TV Grew Up and Embraced Parental Co-Viewing | Transmedia: Storytelling for the Digital Age | Scoop.it

"Barbara Spindel explores the recent trend of co-viewing, as parents watch TV with their children and discover inventive and imaginative stories that engage both sets of viewers."


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Interactive 'Lost' guide maps out six seasons of intricacy and mystery

Interactive 'Lost' guide maps out six seasons of intricacy and mystery | Transmedia: Storytelling for the Digital Age | Scoop.it

Ben Kersey: "It’s hard to wrap your head around the enigma that is Lost, a show that spans 33 years across 121 episodes and six seasons, but what if you looked at it from a different perspective?"

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Omri Marcus: Audiences are no longer just viewers; they’re Witnesses

Omri Marcus: Audiences are no longer just viewers; they’re Witnesses | Transmedia: Storytelling for the Digital Age | Scoop.it

"For Red Arrow format developer [Omri] Marcus, TV audiences must now be truly engaged with shows; or shows will lose viewers" ...

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Twice as much TV? How networks are adapting to the second screen

Twice as much TV? How networks are adapting to the second screen | Transmedia: Storytelling for the Digital Age | Scoop.it

Breeanna Hare:  "The next time you pause to watch TV try an experiment: Watch the show in its entirety without interacting with another device" ...

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How Breaking Bad Composer Scores Cliffhangers, Drug Lords and Heisenberg's Hat

How Breaking Bad Composer Scores Cliffhangers, Drug Lords and Heisenberg's Hat | Transmedia: Storytelling for the Digital Age | Scoop.it

Angela Watercutter: "Composer Dave Porter has done the score for every episode of Breaking Bad and he's still hooked. On a show that wavers so much between comedy, drama, suspense, and mild insanity, that gives Porter a lot to work with – and a huge challenge."

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Can a reality TV show help put humans on Mars?

Can a reality TV show help put humans on Mars? | Transmedia: Storytelling for the Digital Age | Scoop.it

Sarah Bakewell: "Volunteers will undergo 10 years of training under the public eye, then viewers will vote on which four go first. We'll see them on their seven-month journey, then watch and talk to them as they land, assemble their homes, set out solar panels, melt Martian ice and grow food" ...

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NBC's 'Grimm' Embraces the Second Screen [EXCLUSIVE]

NBC's 'Grimm' Embraces the Second Screen [EXCLUSIVE] | Transmedia: Storytelling for the Digital Age | Scoop.it

Allegra Tepper: 'NBC Publishing hopes that the ebook won’t just provide a supplement to the show, but will create an “entirely new ‘second-screen’ experience.” The company hopes to pave the way for television interactivity, and “bridge the gap between fan and screen.”'

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10 things you need to know about the future of TV

10 things you need to know about the future of TV | Transmedia: Storytelling for the Digital Age | Scoop.it

Natan Edelsburg: "KIT Digital recently put together a very compelling deck on “10 Things You Need To Know About The Future of Television” for their clients, so we thought we’d share it with you."

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Lisa Gray: Tuning into a New Generation… by letting them Create the Show

Lisa Gray: Tuning into a New Generation… by letting them Create the Show | Transmedia: Storytelling for the Digital Age | Scoop.it

"Stay Tuned in essence asks its audience to create the show. Driven by the online community, the viewers are the inspiration for each episode, asking the questions they want to know to the bands they want to hear from the most."


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More series upending television's brand of storytelling

More series upending television's brand of storytelling | Transmedia: Storytelling for the Digital Age | Scoop.it

Randee Dawn: "Controversial finales, the killing off of major characters — dramas like 'The Walking Dead' and 'The Killing' are turning to such atypical creative choices in a reboot of TV writing" ...

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Robby Ball's comment, June 16, 2012 7:46 AM
Very nice
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NASCAR And Twitter Team Up For Audience Growth

NASCAR And Twitter Team Up For Audience Growth | Transmedia: Storytelling for the Digital Age | Scoop.it

Neal Ungerleider: "Twitter and NASCAR are debuting a new augmented television project for Sunday's Pocono 400. The partnership goes way beyond hashtags" ...


DRC: And, if you're interested in reading more on motorsport ... The Indianapolis 500: a remarkable test-case in the future of transmedia programming

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How the Dogme manifesto reinvented Denmark

How the Dogme manifesto reinvented Denmark | Transmedia: Storytelling for the Digital Age | Scoop.it

Patrick Kingsley:  "Be truthful, be human, get naked: 1995's groundbreaking manifesto didn't just shake up cinema. It inspired Danes to make the world's best TV, buildings and food (if you like fried mould with your grasshopper)"

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Children’s TV Enjoys a Renaissance

Children’s TV Enjoys a Renaissance | Transmedia: Storytelling for the Digital Age | Scoop.it

Emily Nussbaum: "Like most parents of my generation, I watched plenty of television as a child, although my choices were comparatively narrow" ...

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Zombies, Twitter, And Braaiiins!: The Neuroscience of The Walking Dead

Zombies, Twitter, And Braaiiins!: The Neuroscience of The Walking Dead | Transmedia: Storytelling for the Digital Age | Scoop.it

Neal Ungerleider:  "A study of "Walking Dead" viewers looks at what happens to the mind while watching a zombie apocalypse… and what happens when viewers don’t share emotionally wrenching scenes on social media."

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elise.martin's comment, June 25, 2013 10:39 PM
he has problems ^^^
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Getting To Know Dexter: Keeping A Character Killer When Everything Changes

Getting To Know Dexter: Keeping A Character Killer When Everything Changes | Transmedia: Storytelling for the Digital Age | Scoop.it

Christine Champagne: "Often, television series strain to find compelling storylines as they get on in years. But Dexter, the Showtime drama that inserts viewers into the bloody life of serial killer/forensic analyst Dexter Morgan, enters its seventh season September 30 mining a revelation that will dramatically alter the course of the show" ...

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Transmedia Tuesday: Does Community Have the Best Fans Ever?

Transmedia Tuesday: Does Community Have the Best Fans Ever? | Transmedia: Storytelling for the Digital Age | Scoop.it

Chaunton: "Community fans are as hard core as comedy fans get. It seems like the more NBC doesn't know what to do with the show, the more rabid the fan support has become" ...

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'Arrested Development' and How the Rise of Binge Watching Is Changing TV

'Arrested Development' and How the Rise of Binge Watching Is Changing TV | Transmedia: Storytelling for the Digital Age | Scoop.it

John Lichman: "Everyone, it seems, has the TV show they're working on. We've gone from expecting a new episode of our favorite show every week and appointment viewing to having a favorite show years after it first aired. Binge viewing is now the way of life."

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The End of TV as We Know It & The Birth of Transmedia

Ogilvy & Mather: "Telling [stories] has evolved due to the primary role of digital in our lives and disruptive innovation which has given us the ability to craft transmedia experiences. Transmedia has brought a bought a new set of creative tools and narratives that are rooted in content, formed by context and crossed by all things culture. Are you a story? Or are you a teller?"

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In second screen twist, TV series debuts an iBook

In second screen twist, TV series debuts an iBook | Transmedia: Storytelling for the Digital Age | Scoop.it

Natan Edelsburg: "TNT’s Leverage, which recently began it’s fifth season, has become “the first major TV series to do a behind-the scenes episode guide as an iBooks Author title" ...

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Breaking Bad's Camera Work Perfects the Visual Recipe, Yo

Breaking Bad's Camera Work Perfects the Visual Recipe, Yo | Transmedia: Storytelling for the Digital Age | Scoop.it

Jakob Schiller: "Why is Breaking Bad so good? There’s the obvious: Bryan Cranston and Aaron Paul are incredible actors, and Vince Gilligan’s writing and direction is phenomenal. But there’s something else that also sets the show apart. The cinematography."

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The Future Of TV Is Two Screens, One Held Firmly In Your Hands

The Future Of TV Is Two Screens, One Held Firmly In Your Hands | Transmedia: Storytelling for the Digital Age | Scoop.it

Kit Eaton: "You know when you're watching TV and you have to check what films an actor's been in, or what the live score is in that baseball game you're only slightly interested in...so you grab your smartphone? That's the future."

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TV networks try to connect with young, tech-savvy multitaskers

TV networks try to connect with young, tech-savvy multitaskers | Transmedia: Storytelling for the Digital Age | Scoop.it

Los Angeles Times: "With kids watching less live TV, networks are coming up with new ways to reach young viewers on their smartphones, laptops and tablets" ...

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Dan Rather on how social media has changed TV news: ‘A deadline every nanosecond’

Dan Rather on how social media has changed TV news: ‘A deadline every nanosecond’ | Transmedia: Storytelling for the Digital Age | Scoop.it

Natan Edelsburg: "The role TV played in Rather’s reporting from interviewing Martin Luther King Jr. to endless presidents paints a clear picture of how TV became the mass medium it is today that complements the social web" ...

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