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Transmedia: Storytelling for the Digital Age
a look at the creative and technical worlds of immersive storytelling
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The on-demand indie film revolution

The on-demand indie film revolution | Transmedia: Storytelling for the Digital Age | Scoop.it

Ann Hornaday: "Once stigmatized, the simultaneous release of films in theaters and on video-on-demand formats has made it possible for a niche of tiny independent films to survive."

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It's not what you know, but who you know ...

It's not what you know, but who you know ... | Transmedia: Storytelling for the Digital Age | Scoop.it
Fiona Milburn of Transmedia NZ looks at how Make My Movie used audience engagement and social media networks as a strategy for success.
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With Pinterest’s New iPad App, A Glimpse Of Its Future

With Pinterest’s New iPad App, A Glimpse Of Its Future | Transmedia: Storytelling for the Digital Age | Scoop.it

Max Chafkin: "After claiming the title of fastest-growing web site ever (according to Comscore, at least), wowing audiences at the South By Southwest Interactive conference, and bagging a cool $100 million in venture capital from the Japanese retail giant Rakuten, Silbermann went off the grid this summer to address what has been in the eyes of many a rare shortcoming: The lack of apps."

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Can a reality TV show help put humans on Mars?

Can a reality TV show help put humans on Mars? | Transmedia: Storytelling for the Digital Age | Scoop.it

Sarah Bakewell: "Volunteers will undergo 10 years of training under the public eye, then viewers will vote on which four go first. We'll see them on their seven-month journey, then watch and talk to them as they land, assemble their homes, set out solar panels, melt Martian ice and grow food" ...

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Passion Pit’s “Gossamer” App

Passion Pit’s “Gossamer” App | Transmedia: Storytelling for the Digital Age | Scoop.it

Laura Sterritt: "Music apps continue to be at the forefront of innovation for musicians. Björk’s Biophilia app album and The Polyphonic Spree’s Bullseye app were both beautiful and immersive, allowing for expression on the musician’s end and engagement for the fan" ...

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NBC's 'Grimm' Embraces the Second Screen [EXCLUSIVE]

NBC's 'Grimm' Embraces the Second Screen [EXCLUSIVE] | Transmedia: Storytelling for the Digital Age | Scoop.it

Allegra Tepper: 'NBC Publishing hopes that the ebook won’t just provide a supplement to the show, but will create an “entirely new ‘second-screen’ experience.” The company hopes to pave the way for television interactivity, and “bridge the gap between fan and screen.”'

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With Online Video, You Have 20 Seconds To Capture Your Viewer. Go.

With Online Video, You Have 20 Seconds To Capture Your Viewer. Go. | Transmedia: Storytelling for the Digital Age | Scoop.it

Kerrin Sheldon: "With ever-increasing YouTube lunch breaks and Vimeo dinner dates, online video is becoming a constant companion--one that every brand is rushing to take advantage of. Follow these five tips so you don't turn off would-be viewers."

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Participatory Video

Participatory Video | Transmedia: Storytelling for the Digital Age | Scoop.it

Ande Schurr: "This multi-layered filming technique affords the director an alternative to telling a story from a director's point of view. It gives, instead, the subject the chance to tell their own story, in their own way."


Pictured: Justin Benn

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Your Virtual Self: Who Owns It and What’s It Worth?

Your Virtual Self: Who Owns It and What’s It Worth? | Transmedia: Storytelling for the Digital Age | Scoop.it

Nick DeMartino: "Our data create a new form of identity, what you might call a virtual self -- a concept that will determine the future of the web"...

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How A&E used Instagram to promote Longmire

How A&E used Instagram to promote Longmire | Transmedia: Storytelling for the Digital Age | Scoop.it

Natan Edelsburg: "To launch the show, the network launched the “Longmire OUT WEST-AGRAM” photo contest on Facebook. We spoke with Guy Slattery, the EVP of A&E Marketing, about Instagram’s role in the social TV mix" ...

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Performing Our "Collective Dreams": The Many Worlds of San Diego Comic-Con

Performing Our "Collective Dreams": The Many Worlds of San Diego Comic-Con | Transmedia: Storytelling for the Digital Age | Scoop.it

Henry Jenkins: "Today, I wanted to share with you an article which I wrote about the 2011 San Diego Comic-Con for Boom: A Journal of California, which has finally come out in print -- just in time for Comic-Con 2012."

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Finding Your People: Why Filmmakers Should be on Tumblr... Now

Finding Your People: Why Filmmakers Should be on Tumblr... Now | Transmedia: Storytelling for the Digital Age | Scoop.it

Lauren Donia: "Filmmakers, are you tapping your full potential when it comes to social media marketing? If you aren't on Tumblr, says the Center for Social Media, then the answer is a resounding "No." Their advice: Find, tag, respond, and reblog, all with a personal slant" ...



Via siobhan-o-flynn
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4-D movies: Next big thing for U.S. theaters?

4-D movies: Next big thing for U.S. theaters? | Transmedia: Storytelling for the Digital Age | Scoop.it

Richard Verrier: "As the giant spaceship crashes into the mysterious planet, the seats inside the movie theater heave back and forth and rumble like an earthquake" ...

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4 Rules For Creating Interactive Content For A Multi-Platform, Multi-Device World

4 Rules For Creating Interactive Content For A Multi-Platform, Multi-Device World | Transmedia: Storytelling for the Digital Age | Scoop.it

Miller Medeiros and David Vale: "The interactive world is constantly changing, and the number of different devices that connect it all is growing every year. The problem that arises is that there are no rules for the game."

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Your Future TV Is Not About Tele-Vision

Your Future TV Is Not About Tele-Vision | Transmedia: Storytelling for the Digital Age | Scoop.it

Kit Eaton: "Call it remote viewing, if you're a sci-fi type, but "television" has until very recently meant one thing only: It's a one-way window into another world. That's very swiftly about to change" ...

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Are fan fiction and fan art legal?

Are fan fiction and fan art legal? | Transmedia: Storytelling for the Digital Age | Scoop.it

Lauren Davis: "Fan fiction and fan art are both enormous components of our popular culture [...] But, sometimes creators, publishers, and studios claim that works of fan art and fan fiction violate their copyright. So is that Supernatural fanfic you're working on legal, or should you worry about the lawyers coming a-calling?"

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A Collaborative Animation Platform, From Chris Milk, Aaron Koblin, And Google

A Collaborative Animation Platform, From Chris Milk, Aaron Koblin, And Google | Transmedia: Storytelling for the Digital Age | Scoop.it

Kelsey Campbell-Dollaghan: "Over the past three years, Google Data Arts creative director Aaron Koblin and director Chris Milk have produced some of the most powerful music videos of all time, by allowing passive viewers to participate in the creative process."

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In second screen twist, TV series debuts an iBook

In second screen twist, TV series debuts an iBook | Transmedia: Storytelling for the Digital Age | Scoop.it

Natan Edelsburg: "TNT’s Leverage, which recently began it’s fifth season, has become “the first major TV series to do a behind-the scenes episode guide as an iBooks Author title" ...

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TFI Interactive: Finding Storytelling Inspiration Across Industries

TFI Interactive: Finding Storytelling Inspiration Across Industries | Transmedia: Storytelling for the Digital Age | Scoop.it

Ingrid Kopp: "Tribeca Film Institute’s Director of Digital Initiatives leads an insightful video tour of the inaugural TFI Interactive, a one-day event that brought together creative, smart leaders from the worlds of media, entertainment, education and technology."

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How to engage 200M users: The secrets of MMO storytelling success (exclusive)

How to engage 200M users: The secrets of MMO storytelling success (exclusive) | Transmedia: Storytelling for the Digital Age | Scoop.it

Dan Crawley: "With thousands of players online simultaneously, each sinking untold hours into a title, massively multiplayer online games (MMOs) face some unique hurdles when it comes to narrative structure."

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Augmented Reality: Beyond Usability with Flow and Narrative Transportation

Augmented Reality: Beyond Usability with Flow and Narrative Transportation | Transmedia: Storytelling for the Digital Age | Scoop.it

Dr. Pamela Rutledge: "Augmented reality applications are unique in that because they project virtual information into a user’s physical environment, they effectively blend real and virtual. They are also increasingly mobile and social."

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iPhone App Lets You Live Inside 'The Dark Knight Rises'

iPhone App Lets You Live Inside 'The Dark Knight Rises' | Transmedia: Storytelling for the Digital Age | Scoop.it

Christina Warren: "The creators of The Dark Knight Rises released a new iPhone app on Thursday that immerses fans into the world of Gotham City like never before."

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The Future Of TV Is Two Screens, One Held Firmly In Your Hands

The Future Of TV Is Two Screens, One Held Firmly In Your Hands | Transmedia: Storytelling for the Digital Age | Scoop.it

Kit Eaton: "You know when you're watching TV and you have to check what films an actor's been in, or what the live score is in that baseball game you're only slightly interested in...so you grab your smartphone? That's the future."

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Lisa Gray: Tuning into a New Generation… by letting them Create the Show

Lisa Gray: Tuning into a New Generation… by letting them Create the Show | Transmedia: Storytelling for the Digital Age | Scoop.it

"Stay Tuned in essence asks its audience to create the show. Driven by the online community, the viewers are the inspiration for each episode, asking the questions they want to know to the bands they want to hear from the most."


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The Miracle Mile Paradox ARG: How to Play

The Miracle Mile Paradox ARG: How to Play | Transmedia: Storytelling for the Digital Age | Scoop.it

"The beauty of Alternate Reality Games is that, because the story is spread across multiple platforms, it doesn’t matter where you get started. You can discover the story world at your own pace, regardless of your entry point" ...

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