Transmedia: Storytelling for the Digital Age
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Transmedia: Storytelling for the Digital Age
a look at the creative and technical worlds of immersive storytelling
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Radically redefining TV [#Transmedia]

Radically redefining TV [#Transmedia] | Transmedia: Storytelling for the Digital Age | Scoop.it
Fiona Milburn sits down with Ian Fowler and Holly Alexander of @radical.media to find out how audiences are driving the future of storytelling.
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Hub Stories: Transmedia Storytelling as Creative Problem-Solving

Hub Stories: Transmedia Storytelling as Creative Problem-Solving | Transmedia: Storytelling for the Digital Age | Scoop.it

Hub Bay Area Host :  '“We’re really interested in the intersection between technology, culture and education,” says Aaron, “and I can’t think of a better way to do that than [through] the power of story.”'

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“HALF THE SKY” & SOCIAL DOCUMENTARY TRANSMEDIA

“HALF THE SKY” & SOCIAL DOCUMENTARY TRANSMEDIA | Transmedia: Storytelling for the Digital Age | Scoop.it

Randy Astle:  "One of the most intriguing things about transmedia when compared to traditional film, particularly documentary, is that through its multiple entry points and interactive experiences it has the potential to more fully engage viewers in causes" ...

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Wizards and the CDC: Collaborative [Transmedia] Storytelling Towards Change

Wizards and the CDC: Collaborative [Transmedia] Storytelling Towards Change | Transmedia: Storytelling for the Digital Age | Scoop.it

Nedra Kline Weinreich: "As I've been involved in several transmedia projects - both on the inside and as a participant from the outside - I've been struck by how emotionally invested people can get in the story and with the characters" ...

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Beyond the buzzword: Transmedia for social change

Beyond the buzzword: Transmedia for social change | Transmedia: Storytelling for the Digital Age | Scoop.it

Esther Goh: "In a fragmented media environment, transmedia is all about leveraging the best features of each platform to enhance the experience. While brands have found many ways to capitalise on the opportunity, increasingly those in the area of social change are joining in. Lina Srivastava, a former lawyer turned activist and consultant on social issues, is leading the charge in this area"...


Pictured: Lina Srivastava

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Best-Selling Book Turns Into Mobile Game for Women in Developing Countries

Best-Selling Book Turns Into Mobile Game for Women in Developing Countries | Transmedia: Storytelling for the Digital Age | Scoop.it

Zoe Fox: "Half The Sky, the best-selling book written by Pulitzer Prize winning couple Nick Kristof and Sheryl WuDunn, is turning into a revolutionary gaming concept, targeting women in the developing world"...

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ENVISION 2012: EIGHT TIPS FOR SOCIAL ISSUE FILMMAKERS

ENVISION 2012: EIGHT TIPS FOR SOCIAL ISSUE FILMMAKERS | Transmedia: Storytelling for the Digital Age | Scoop.it

Dan Schoenbrun: "And, while the discussions this year did focus on the issue of sustainability, there was still plenty of universal wisdom dispensed that social issue filmmakers – no matter their chosen subject matter – should bear in mind"...

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From Angry Birds to Draw Something: how gamification can work for you

From Angry Birds to Draw Something: how gamification can work for you | Transmedia: Storytelling for the Digital Age | Scoop.it
Gaming mechanics tap into our human desires for reward, status, achievement, self-expression, competition and altruism. On a practical level, the keys to success are...



DRC:  Although this article is aimed at not-for-profits, its "Eight tips for successful gamification" can be generally applied.

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Tina Stock's comment, April 16, 2012 7:22 PM
Thanks for adding the personal comments to the articles!
The Digital Rocking Chair's comment, April 16, 2012 7:33 PM
Thanks Tina, I'm glad you find them useful :)
The Digital Rocking Chair's comment, April 16, 2012 7:35 PM
Hi Tina, thanks for the Rescoop and your feedback. It's much appreciated :)
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The 3 Rs: Co-Designing Narrative and Social Action

An assessment tool for narrative, social action, participatory design, and critical ethnography.


DRC:  You can read more on "What Makes a Successful Transmedia Story?" over at Lina Srivastava's blog.

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Kony 2012: Cause Marketing Lessons

Kony 2012: Cause Marketing Lessons | Transmedia: Storytelling for the Digital Age | Scoop.it
When it comes to viral marketing, writes AlphaBird’s Alex Rowland, “success is hard to predict and even harder to replicate.”


DRC:  A very even-handed look at the Kony 2012 phenomenon.

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Games for Change @ GDC12 wrap up

Games for Change @ GDC12 wrap up | Transmedia: Storytelling for the Digital Age | Scoop.it
The Games for Change @ GDC summit discussed topics such as love as a game mechanic, successful postmortems, and major takeaways on effective game design for impact and learning.


For those unable to attend, Games For Change provides this handy wrap up.


And, you might also like to read What is Game? over at Boing Boing:  "Back from the Games Developers' Conference in San Francisco, Raph Koster weighs in on the perennial debate about what makes a game, starting with his own classic formulation" ...

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Buffy's choice: Joss Whedon gets political

Buffy's choice: Joss Whedon gets political | Transmedia: Storytelling for the Digital Age | Scoop.it
With Planned Parenthood controversy 'a hot button issue', Vampire Slayer torn over pregnancy...
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"A Closed World": Approaching Gender in Games and Real-life

"A Closed World": Approaching Gender in Games and Real-life | Transmedia: Storytelling for the Digital Age | Scoop.it
Games for Change speaks to Todd Harper, a postdoctoral researcher at the Singapore-MIT Game Lab about A Closed World, a game that discussed LGBTQ issues.
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Tweeters help a Manchester designer write a book for teenage cancer charity

Tweeters help a Manchester designer write a book for teenage cancer charity | Transmedia: Storytelling for the Digital Age | Scoop.it

Luke Martin:  "Hundreds of 140-worders from anyone interested (including Stephen Fry natch) tell a story whose plot unfolds according to their twists and tweaks."

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Initiative Vermisste Kinder [Missing Children's Initiative] or Transmedia at its finest.

Initiative Vermisste Kinder [Missing Children's Initiative] or Transmedia at its finest. | Transmedia: Storytelling for the Digital Age | Scoop.it

Ntabo0: "Using several media channel to tell their story (across several platforms, complementing each other), they were able to engage and convert people into brand evangelist (active seekers in this case) and exponentially increase the search radius. This campaign is simply brilliant."

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Caine's Cardboard Arcade Inspiration Movement Continues [VIDEO]

Caine's Cardboard Arcade Inspiration Movement Continues [VIDEO] | Transmedia: Storytelling for the Digital Age | Scoop.it

Christine Erickson: "See what young entrepreneur Caine Monroy is up to after booming business in his cardboard arcade" ...

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Sandra Sawyer McLeroy's curator insight, October 2, 2013 10:48 AM

I was fascinated when I first saw his arcade. Now he is retiring and is still an inspiration.

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Games For Civic Participation, Social Causes, And Fun

Games For Civic Participation, Social Causes, And Fun | Transmedia: Storytelling for the Digital Age | Scoop.it

Ben Schiller: '"Games allow you to create a system that when people participate, they generate a story," says Jeff Watson, a proponent of "civic games"--play that’s not just for fun, but has some underlying social purpose.'

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Wired Catches Up With Caine’s Arcade

Wired Catches Up With Caine’s Arcade | Transmedia: Storytelling for the Digital Age | Scoop.it

Jim MacQuarrie: "In April of this year, Caine’s Arcade became a viral phenomenon; Nirvan Mullick’s short film has so far gathered almost 3 million views on YouTube and more than that on Vimeo. It seemed that everyone was fascinated by the story of the inventive 9-year-old and his cardboard arcade" ...

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Critical Thought TV: Interviews on Transmedia Activism

Critical Thought TV: Interviews on Transmedia Activism | Transmedia: Storytelling for the Digital Age | Scoop.it

Lina Srivastava: "I was honored to be invited to speak with Stuart Dambrot of Critical Thought TV around the possibilities of narrative design for social impact."

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Why Did Kony 2012 Fizzle? The Burn-Out of a Social Media Meteor

Why Did Kony 2012 Fizzle? The Burn-Out of a Social Media Meteor | Transmedia: Storytelling for the Digital Age | Scoop.it

Sharon Waxman: "Kony 2012, the movement that streaked across global media like a righteous comet in early March, was meant to shake the world with a night of action on April 20, last Friday."

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Skoll Lesson Five: Transmedia Storytelling Is a Key Skill for People Who Want to Change the World

Skoll Lesson Five: Transmedia Storytelling Is a Key Skill for People Who Want to Change the World | Transmedia: Storytelling for the Digital Age | Scoop.it

Pat Mitchell: "There are epic, inspiring experiences of always bold, sometimes outrageous, entrepreneurs in remote and difficult places throughout the world, and these are stories optimally shared across many platforms."

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How MTV is using youth and digital media to create change

How MTV is using youth and digital media to create change | Transmedia: Storytelling for the Digital Age | Scoop.it
Why did MTV, the pop culture television icon and Angry Birds, the predominant, casual gaming juggernaut, partner up? But more specifically, why did they partner up to combat a major social issue like cyberbullying?


DRC:  Turns out MTV take their commitment to their audience very seriously ...

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Transmedia Activism: Slides for MIT Media Lab presentation

Lina Srivastava:  "Slides presenting my framework for transmedia activism, and case study for Lakou Mizik, transmedia platform for and about Haitian musicians"...


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Gaming is driving social change but we need more players

Gaming is driving social change but we need more players | Transmedia: Storytelling for the Digital Age | Scoop.it
Games have a unique potential to engage customers and staff in sustainability issues – it's time companies start 'playing' seriously.

 

[This article looks at the wider application for games and gamification, then asks the question ... why aren't these success stories encouraging more companies to use games in the pursuit of sustainability?]

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Can Digital Innovation Stop Modern Slavery? MTV Hopes So

Can Digital Innovation Stop Modern Slavery? MTV Hopes So | Transmedia: Storytelling for the Digital Age | Scoop.it
What's the best way to stop slavery?If you're MTV the answer is with $10,000 and a country of digitally-minded students looking to make a difference...
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