Transmedia: Story...
Follow
Find tag "Hollywood"
223.2K views | +52 today
Transmedia: Storytelling for the Digital Age
a look at the creative and technical worlds of immersive storytelling
Your new post is loading...
Your new post is loading...
Scooped by The Digital Rocking Chair
Scoop.it!

'Hunger Games' Producer Reveals Secrets To Making A Blockbuster On The Cheap

'Hunger Games' Producer Reveals Secrets To Making A Blockbuster On The Cheap | Transmedia: Storytelling for the Digital Age | Scoop.it
Making a hit movie on a budget is as hard as Hollywood makes it look. "We're in a business where the solution is almost always to write a check," said Joe Drake, the departing co-chief operating officer of Lionsgate, the studio behind "The Hunger Games."


DRC: A revealing look at the "story first" approach that drove financial decision making on The Hunger Games.


"The absolute last resort is solving something with money," Drake said. "Very often, that turns out to be the best creative solution. It requires you to deal with it in the storytelling."

more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

The Psychology Behind Movie Poster Designs

The Psychology Behind Movie Poster Designs | Transmedia: Storytelling for the Digital Age | Scoop.it
A wise woman once said, "If they put as much attention to detail into making a movie as they do into marketing a movie, we wouldn't see so much crap coming out of Hollywood."...

 

[A detailed look at the artwork strategies behind the top 10 blockbuster films of 2011 - great infographic.]

more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

Backstory to bin Laden film gets another look

Backstory to bin Laden film gets another look | Transmedia: Storytelling for the Digital Age | Scoop.it
Until it was over, the raid that killed Osama bin Laden was one of the best-kept secrets in the history of Washington. Whether the Obama administration later went too far in spilling secrets about the operation to Hollywood is now getting at least a cursory look.
more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

What Ails Hollywood? Six Movie Experts Weigh In On a Cure

What Ails Hollywood? Six Movie Experts Weigh In On a Cure | Transmedia: Storytelling for the Digital Age | Scoop.it
At the dawn of 2012, TheWrap asked six industry experts what the future holds for Hollywood and what, if anything, can prevent the business from being a casualty of the digital revolution taking place around it...
more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

Movie audiences plummet to new low

Movie audiences plummet to new low | Transmedia: Storytelling for the Digital Age | Scoop.it
Hollywood has more tricks in its bag than ever with digital 3-D and other new film tools. Yet as the images on screen get bigger and better, movie crowds keep shrinking…
more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

Universal adds second screen of features to boost video sales

Universal adds second screen of features to boost video sales | Transmedia: Storytelling for the Digital Age | Scoop.it
With cratering DVD sales dragging down home-video revenues, Hollywood is eager to find a way to persuade consumers to buy movies instead of renting them.

 

First Ultraviolet, now Hollywood is contemplating "making the experience of movie-watching different for those who buy discs than for those who rent them".

more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

Studios and Transmedia, part 2 of 3

Studios and Transmedia, part 2 of 3 | Transmedia: Storytelling for the Digital Age | Scoop.it
In 2006, Platinum Studios published the graphic novel "Cowboys & Aliens".  It was promptly optioned by Paramount and Universal.  That's a very long story that I will probably never get into h...
more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

Studios and Transmedia, Part 1 of 3

Studios and Transmedia, Part 1 of 3 | Transmedia: Storytelling for the Digital Age | Scoop.it

Hollywood has been interested in this whole transmedia thing for a while, even before the term was coined.

more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

TheWrap on Hollywood Restructuring

TheWrap on Hollywood Restructuring | Transmedia: Storytelling for the Digital Age | Scoop.it
Movie news site TheWrap.com published an insightful summary of Hollywood’s ongoing restructuring in the light of cross-platform synergy and transmedia development. A few passages catch the eye:
more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

Hollywood downloads a post-DVD future

Hollywood downloads a post-DVD future | Transmedia: Storytelling for the Digital Age | Scoop.it
Across Hollywood, a quiet revolution is brewing that's about to transform living rooms around the world.
more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

Execs Talk Future Of 3D, Distribution And Technology In Entertainment

Execs Talk Future Of 3D, Distribution And Technology In Entertainment | Transmedia: Storytelling for the Digital Age | Scoop.it

Panelists at Innovation in Entertainment, as the evening was billed, discussed the new ways people consume entertainment, how much they’re willing to pay for it (increasingly, that amount is nothing, one said), and whether they’ve even caught up to all the technology out there.

 

more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

Immersive Entertainment - The New Hollywood

Immersive Entertainment - The New Hollywood | Transmedia: Storytelling for the Digital Age | Scoop.it
Virtual reality...just around the corner...
more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

Planet of the Apes: Can Social Media Help a Reboot of a Reboot?

Planet of the Apes: Can Social Media Help a Reboot of a Reboot? | Transmedia: Storytelling for the Digital Age | Scoop.it
Can social media and digital marketing help "Rise of the Planet of the Apes" succeed at the box office?
more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

“Hunger Games” and the great Hollywood hype machine

“Hunger Games” and the great Hollywood hype machine | Transmedia: Storytelling for the Digital Age | Scoop.it

"For several months, sometimes a year-plus, the studios behind these projects titillate fans with provocative sneak peeks — casting announcements, photos, trailers, alternate reality games — until it’s finally time to deliver the full monty: the movie itself"...


And, for a detailed look at the transmedia marketing campaign for The Hunger Games, visit How ‘Hunger Games’ Built Up Must-See Fever ... you may want to skip straight to page two of the article :)

more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

How The State of the Movie Industry in 1991 Echoes Through to Today (and Why Movie Fans Should Care)

How The State of the Movie Industry in 1991 Echoes Through to Today (and Why Movie Fans Should Care) | Transmedia: Storytelling for the Digital Age | Scoop.it
On January 11, 1991, the then-head of Disney studios, Jeffrey Katzenberg, circulated an incredibly important memo about the state of the movie industry and the products they were making...
more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

The Hobbit: Prequels, Threequels And Other Out Of Order Movies

The Hobbit: Prequels, Threequels And Other Out Of Order Movies | Transmedia: Storytelling for the Digital Age | Scoop.it
You don’t have to be a time traveler to sort out the hash Hollywood makes out of our great serial works of literature... but it wouldn’t hurt.
more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

2011 Movies: Brands, Budgets, & Bankability Still Don’t Explain Why Studios Are In Crisis

2011 Movies: Brands, Budgets, & Bankability Still Don’t Explain Why Studios Are In Crisis | Transmedia: Storytelling for the Digital Age | Scoop.it

"The year 2011 was a schizophrenic scene for both indies and studios in film [...]"

more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

Silicon Valley Ready To Occupy Hollywood

Silicon Valley Ready To Occupy Hollywood | Transmedia: Storytelling for the Digital Age | Scoop.it
They're going to take over. If you want to suss one out, you have to listen for them. Instead of pitching ideas for pilots and features, they're hyping their next iPad app, social media site, mobile game or distribution platform.

 

[A look at the way technology may save Hollywood.]

more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

Studios and Transmedia, Part 3 of 3

Studios and Transmedia, Part 3 of 3 | Transmedia: Storytelling for the Digital Age | Scoop.it
My intention is to illustrate what my personal interactions with the studios have taught me about their general view of “transmedia”. (I put it in quotes because, at the time, we weren’t even calling it transmedia.It was just new, interesting avenues to tell stories.)
more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

Dawn of the ‘UltraViolet’ DVD: Will the Cloud Doom Cinema?

Dawn of the ‘UltraViolet’ DVD: Will the Cloud Doom Cinema? | Transmedia: Storytelling for the Digital Age | Scoop.it
While you were busy last week debating Walt’s moral break on Breaking Bad, or preparing for the return of The Walking Dead, Hollywood was ushering in the beginning of a brave new era.

 

more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

Why Hollywood's Footloose remakes are just not US teenagers' Thing

Why Hollywood's Footloose remakes are just not US teenagers' Thing | Transmedia: Storytelling for the Digital Age | Scoop.it

Young Americans would rather watch video on demand than go to the cinema to see unadventurous remakes such as Footloose and The Thing...

more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

‘Smurfs 3D’ Passes $500 Million Worldwide

‘Smurfs 3D’ Passes $500 Million Worldwide | Transmedia: Storytelling for the Digital Age | Scoop.it

Hollywood never expected The Smurfs 3D to become such a box office phenom. [Includes a handy summation of the Smurfs' transmedia universe.]

 

more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

James Cameron on 3D and 'The Lion King': 'All It Takes Is Greed'

James Cameron on 3D and 'The Lion King': 'All It Takes Is Greed' | Transmedia: Storytelling for the Digital Age | Scoop.it
Director tells TheWrap that 3D conversion still has huge commercial potential as long as filmmakers and studios don't keep trying to rush it...
more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

Cellphones and the Net ‘Spoil’ Films — And It’s All Our Fault

Cellphones and the Net ‘Spoil’ Films — And It’s All Our Fault | Transmedia: Storytelling for the Digital Age | Scoop.it
A rash of unauthorized photos and cellphone videos shed lots of light on fan-favorite movies like The Dark Knight Rises and The Avengers. But do the leaks really spoil movies?
more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

Why 'Glee' Was a Dud at the Weekend Box Office

Why 'Glee' Was a Dud at the Weekend Box Office | Transmedia: Storytelling for the Digital Age | Scoop.it
The concert movie spun off the hit Fox TV series grossed just $6M this weekend; what happened?
more...
No comment yet.