Transmedia: Storytelling for the Digital Age
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Transmedia: Storytelling for the Digital Age
a look at the creative and technical worlds of immersive storytelling
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7 Things We Learned About the TV Industry in 2015

7 Things We Learned About the TV Industry in 2015 | Transmedia: Storytelling for the Digital Age | Scoop.it
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Ben Travers:  "Too much TV, better TV and defining TV all helped make 2015 a fascinating time to talk about the goings on of the small screen."

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'Star Wars' Proves How Much the Experience Still Matters to Most

'Star Wars' Proves How Much the Experience Still Matters to Most | Transmedia: Storytelling for the Digital Age | Scoop.it
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Alex Billington:  "Many moviegoers (myself included) have already seen the new Star Wars two or three times, with plans to catch it a few more times while it's playing in theaters. This will definitely help set a box office precedent but beyond that it's proof it's possible to make storytelling so valuable that, even if it's not the best movie of the year, people are willing to pay to re-watch up to four or five or six times. That's remarkable."

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What is Integrated Media?

What is Integrated Media? | Transmedia: Storytelling for the Digital Age | Scoop.it

Via Simon Staffans
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Laura Huntimer:  "You may know Ed Rodley from Drinking About Museums, Thinking about Museums or as one of the chairs of the MCN Conference. You also may know about digital paper dolls, Mood-o-meters, and 3-d printed models at the the PEM. How does the Peabody Essex Museum so consistently produce such cool and meaningful interactive tech? I sat down with Ed Rodley and Caroline Herr of the Integrated Media department to figure it out."

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Simon Staffans's curator insight, December 14, 2015 4:51 AM

How to utilize interactive technology with media and storytelling

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The Linguistic Tricks of YouTube Stars

The Linguistic Tricks of YouTube Stars | Transmedia: Storytelling for the Digital Age | Scoop.it
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Julie Beck:  "The attention-grabbing tricks that keep an audience watching, even when people are just talking at a camera" ...

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Is This The Most Technologically Advanced Book Ever Published?

Is This The Most Technologically Advanced Book Ever Published? | Transmedia: Storytelling for the Digital Age | Scoop.it
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Chuck Salter:  "A Google Ventures-backed startup partners with NASA, Microsoft, and satellite makers on a children's book of galactic ambition."

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How a TV Show Finds an Audience, in 4 Charts

How a TV Show Finds an Audience, in 4 Charts | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Leslie Shapiro & Josef Adalian:  "Series that once would’ve been yanked after a couple weeks are being given more time to find an audience, and networks are figuring out fresh ways to make money off of these new viewing platforms."

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AustenyWoolf's curator insight, December 6, 2015 1:01 PM

#Audiencia #Televisión 

jose antonio gabelas's curator insight, December 6, 2015 1:33 PM

añada su visión ...

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How Social Media Changed The Way We Read Books

How Social Media Changed The Way We Read Books | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Maddie Crum:  "The boundary between author and readers is disappearing. What does that mean for the future of storytelling?"

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António Maneira's curator insight, December 5, 2015 10:54 AM
Histórias cada vez mais partilhadas! A autoria que não é só do autor! “When it came time to write this book, I was therefore able to write directly to my readers, because I know them so well. For me, social media dissolved the border between author and reader, replacing that border with real intimacy.”
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Know Your Audience: How Studios Failed at the First Rule of Storytelling in 2015

Know Your Audience: How Studios Failed at the First Rule of Storytelling in 2015 | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Alisha Grauso:  "Hollywood studios failed big in 2015 because they didn't follow a defining principle of storytelling: Know Your Audience."

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Nathan Schultz's curator insight, November 25, 2015 4:50 PM

 

An entertaining opinion piece, author Alisha Grauso explains that one of the reasons why so many of the movies that were made in 2015 were box office disasters was because filmmakers did not pay enough attention to what audience members wanted to see.  

 

The Steve Jobs movie, for example.  The fact that the movie was released four years after the man's death, thereby missing the "nostalgia window" in which audiences might have cared enough about Jobs to want to see a movie about him, essentially means that the movie was made without audience interests in mind, which should always be the foremost concern when selling any product.

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PewDiePie: how the YouTube king clocked up 40m fans and 10bn views

PewDiePie: how the YouTube king clocked up 40m fans and 10bn views | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Stuart Dredge:  '“I started doing YouTube videos and that’s what I want to keep doing. It seems like maybe some traditional or old media feel intimidated by YouTube being a new medium,” Kjellberg said.'

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How in-flight safety videos became an Internet sensation

How in-flight safety videos became an Internet sensation | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Jessica Plautz:  "In-flight safety videos have become synonymous with memes, gimmicks and the Internet. They can create more buzz on YouTube and Facebook than they do in the aircraft for which they’re designed.  But it wasn’t always this way" ...

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Linda Tapp's curator insight, October 22, 2015 1:35 PM

Anything to get people to pay attention is great!

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Is ‘Twilight Reimagined: Life and Death’ a hint at the future of Young Adult fiction?

Is ‘Twilight Reimagined: Life and Death’ a hint at the future of Young Adult fiction? | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Marana Whyte:  "Twilight Reimagined: Life and Death took us all by surprise, but it might be a sign of things to come in major series."

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Tony Zameczkowski: Content creation is now a constant feedback loop

Tony Zameczkowski: Content creation is now a constant feedback loop | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Tony Zameczkowski:  "Content creators, whether traditional media or YouTubers, are moving from a passive consumption model focused on the TV or desktop, to one where their fans are empowered to engage with them and with each other especially on mobile platforms. We’re shifting from a world of viewers to mobile communities of fans."

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Louise Robinson-Lay's curator insight, September 30, 2015 5:02 AM
Get a real world assessment of your learning. Create content to share.
The Windoor's curator insight, October 4, 2015 10:07 AM

Tony Zameczkowski, actual vicepresidente y director de marketing en Victorious, es un profesional arraigado de la industria mediática. En este artículo Zameczkowski nos muestra, de forma resumida, como ha ido evolucionando el consumo de contenidos de Internet. Una de las ideas que podemos destacar es que, a día de hoy, la creación de contenidos se ha convertido en una retroalimentación continua, válida para cualquier tipo de información - ya sea de carácter comercial o informativa -. 

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How Video Games Have Become The Perfect Storytelling Medium

How Video Games Have Become The Perfect Storytelling Medium | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Robin Burks:  "Throughout the history of video games, some developers have used games as a way to tell a story. Now even AAA titles such as 'Until Dawn' embrace games as storytelling devices."

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Henrik Safegaard - Cloneartist's curator insight, September 22, 2015 11:23 AM

This isn't a new concept, of course, but with the big push Sony gave for Until Dawn, it's an example of a growing trend of how developers embrace video games as mediums for telling stories.

Fausto Cantu's curator insight, September 22, 2015 7:44 PM

Porque los Video Juegos se han convertido en el Medio Narrativo Perfecto

Nathan Schultz's curator insight, November 25, 2015 7:55 PM

The recent video game, Until Dawn, offers players the ability to choose the course of the game's narrative by giving the gamer the power to decide each character's actions.  In one scene, two teenagers are tied to a chair, with sharp spinning blades descending on their heads, and the choice of whether one-or both-of the teenagers dies is left entirely to the viewer.  

 

This idea is fascination because it explores the notion that gamers should serve as the "director" deciding the fate of the characters on screen, which ties back in with the concept that modern audiences want stories to be subject to their will.

 

Robin Burks:  "Throughout the history of video games, some developers have used games as a way to tell a story. Now even AAA titles such as 'Until Dawn' embrace games as storytelling devices."

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AI Storytelling and Its Future in Games

AI Storytelling and Its Future in Games | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Damien Lawardorn:  "The real reason behind its creation [Scheherazade-IF], says Riedl, “is to probe the bounds of questions of how to get a computer to reason about, create, and understand narrative.” Given that humans are raised on stories, and make them a part of our everyday lives, Riedl’s goal is vital for any artificial intelligence if we want it to understand us."

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Vivalist's curator insight, December 28, 2015 5:41 AM

The article explore previous attempts to integrate AI decision making into story telling in games and their limitations.

 

But it's easy to see great potential in addition to procedural game world creation. So these vast world can be realistically populated.

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Mobile Virtual Reality Is The Ghost Of Christmas Past

Mobile Virtual Reality Is The Ghost Of Christmas Past | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Sunny Dhillon:  "The worlds of gaming, sports, live music, commerce and adult entertainment are all primed for a revolutionary consumption shift with the advent of virtual reality (VR). Fantasy shall become reality; a new age of immersive entertainment lies just around the corner."

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A Virtual Reality Revolution, Coming to a Headset Near You

A Virtual Reality Revolution, Coming to a Headset Near You | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Lorne Manly:  "Technology and entertainment giants are betting billions that virtual reality is much more than a passing fad, one which will revolutionize the way we experience movies, news, sporting events, video games and more."

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Fausto Cantu's curator insight, December 11, 2015 2:38 PM

Ejemplos de la Revolución Virtual

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Infographic: Why Some TV Shows Succeed While Others Crash and Burn

Infographic: Why Some TV Shows Succeed While Others Crash and Burn | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:

Aubrey Page:  "In an era where long-cancelled shows like "Arrested Development" and "Mr. Show" (now living on as "W/ Bob and David") can suddenly be revived for a new season alongside their contemporary counterparts, it's clear the key to television success is as difficult to suss out as ever.  [....]  Helping to cut through the confusion is a new infographic, breaking down the secret life of some of your favorite shows and sharing some fun facts about your favorite shows, like "Mr. Robot" and "The Unbreakable Kimmy Schmidt," in the process."

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Fan culture and co-creation

Fan culture and co-creation | Transmedia: Storytelling for the Digital Age | Scoop.it
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ABC Radio:  "Fans have long had a role in influencing and in some cases helping to shape the works of popular culture they adore. But when they get restless in the modern age, they now have the resources to take a piece of fiction and make it their own. Some content producers find that assertive approach threatening. But others, particularly in the gaming sector, have begun to embrace it."

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Kajsa Hartig's curator insight, December 8, 2015 2:46 AM

"Take a healthy dose of obsessive fan culture, throw in a whole array of digital production tools, add a writer/producer who's happy to share, mash it all together, and you’ve got the makings of a nice piece of co-creation."

Minna Kilpeläinen's curator insight, December 8, 2015 5:03 PM

In transmedia, fans are the ones that make the story alive.

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Secret, immersive cinema is likely to change the future of film

Secret, immersive cinema is likely to change the future of film | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Sarah Atkinson & Helen W. Kennedy:  "There is a growing trend toward cinema-as-event – where film screenings are augmented by synchronous live performance, site-specific locations, technological interventions, social media engagement, and all manner of simultaneous interaction including singing, dancing, eating, drinking, even smelling" ...

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Minna Kilpeläinen's curator insight, December 8, 2015 5:09 PM

"There is a growing trend toward cinema-as-event – where film screenings are augmented by synchronous live performance, site-specific locations, technological interventions, social media engagement, and all manner of simultaneous interaction including singing, dancing, eating, drinking, even smelling."

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A psychologist explains why Victoria’s Secret is killing it on Instagram

A psychologist explains why Victoria’s Secret is killing it on Instagram | Transmedia: Storytelling for the Digital Age | Scoop.it

Via Dr. Pamela Rutledge
The Digital Rocking Chair's insight:


Megan Willett:  "Of course sex appeal has something to do with it, but there are plenty of sexy Instagram accounts that don't have nearly as many followers.  So how did Victoria's Secret get so popular?"

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Dr. Pamela Rutledge's curator insight, November 19, 2015 5:59 PM

Victoria's Secret is a master class in how to elevate a brand and reconstruct social meaning.  

Digital Communication Students's curator insight, November 23, 2015 3:19 AM

The psychology of media explains us the reasons why the VS Instagram account is one of the most popular on the Internet. It has really as much followers as the nike account has. Nevertheless, the reasons why are understandable. 

António Maneira's curator insight, December 5, 2015 11:22 AM
Social media meets fashion!
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The golden age of TV: How we got here and why there’s no bubble to burst

The golden age of TV: How we got here and why there’s no bubble to burst | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Eric Buchman:  "Are we really experiencing a so-called ‘TV bubble?’ Is it possible there’s an unsustainable amount of really great TV? This week we examine the issue, or perhaps more accurately, the lack thereof."

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Engaging Storytelling's Future Banks on a Balance Between New Tech and the Analog

Engaging Storytelling's Future Banks on a Balance Between New Tech and the Analog | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Melanie Ehrenkranz and 'digital culture guru' Frank Rose  discuss "how the future of storytelling will largely be shaped not just by the shiny new tech toys of the now and near future, but also largely on how storytellers integrate them into narrative practices of the past."

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Kajsa Hartig's curator insight, October 21, 2015 1:28 AM

"I think that VR is an incredible tool, but it’s not synonymous with immersion. As with any other technology it’s only as immersive as the storyteller is skillful."

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Fiction's Newest Frontier: Literary Geocaching

Fiction's Newest Frontier: Literary Geocaching | Transmedia: Storytelling for the Digital Age | Scoop.it
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Tao Tao Holmes:  "Ever heard of geocaching, or GPS treasure-huntingNow think literary geocaching: stories that can only be opened in specific locations that you have to find. Hidden fictions, where you inhabit the same spaces as the characters themselves."

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cyneth's curator insight, October 12, 2015 4:23 PM
So many possibilities
María Luisa Zorrilla Abascal's curator insight, October 14, 2015 1:59 PM

¿Otra estrategia para situar contenido en una obra transmedia?

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Five Communication Principles for Adaptive Content Design: Towards the Holy Grail

Five Communication Principles for Adaptive Content Design: Towards the Holy Grail | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Steve Seager:  "Thanks to the groundwork done by content strategists seeking Intelligent Content, Adaptive Content (personalised content, driven by data and automated to the max) is now within reach. The potential and benefits are enormous" ...

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New app will help track the sprawling world of 'Classic Alice'

New app will help track the sprawling world of 'Classic Alice' | Transmedia: Storytelling for the Digital Age | Scoop.it
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Rae Votta:  "The series follows a college student who lives her life according to classic novels, played out through vlog-style videos, various social media sites, and a podcast series. Transmedia—storytelling thrown at users across varying mediums—continues to evolve but often it's difficult for new viewers to engage wholly in the narrative experience."

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