Transmedia: Storytelling for the Digital Age
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Transmedia: Storytelling for the Digital Age
a look at the creative and technical worlds of immersive storytelling
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Finding the Story: Five Lessons from StoryWorld 2011 [Transmedia Event]

Finding the Story: Five Lessons from StoryWorld 2011 [Transmedia Event] | Transmedia: Storytelling for the Digital Age | Scoop.it
Content creators of all stripes came together this week for StoryWorld, an international gathering of transmedia storytellers. Our editor was on the ground in San Francisco and reports that there’s more to this story than you’d think.
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The power of transmedia storytelling

The power of transmedia storytelling | Transmedia: Storytelling for the Digital Age | Scoop.it

In this exclusive keynote designed especially for Power to the Pixel’s Cross-Media Forum held in London last month, Jeff Gomez, CEO of Starlight Runner Entertainment and the world’s leading expert on transmedia storytelling, candidly details the fast-evolving process of building ‘storyworlds’ and extending narrative across the rising tide of traditional and new media channels.

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transmedia intro [...]

transmedia intro [...] | Transmedia: Storytelling for the Digital Age | Scoop.it

The room was made up of digital professionals – but no-one who was familiar with the ‘transmedia’ word.

 

[Transcribed from a talk given - in just 15 minutes!]

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Reading in an iPad Transmedia Universe

Reading in an iPad Transmedia Universe | Transmedia: Storytelling for the Digital Age | Scoop.it
Technology in the classroom is changing how children learn and how we teach. While some children are reading books about castles, others are using the DK Eyewitness App to explore castles.
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Transmedia Storytelling for the Individual [...] Part 2

Transmedia Storytelling for the Individual [...] Part 2 | Transmedia: Storytelling for the Digital Age | Scoop.it

Here are Gomez’s 8 defining characteristics of a transmedia production, as reported by Dena. I’ve looked at each one in relation to individual ...

 

[This is a follow up to yesterday's article which can be found @scoopit http://bit.ly/vfCRXn]

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[Transmedia Case Study] How Barbie & Ken Were Reunited by Social Media

[Transmedia Case Study] How Barbie & Ken Were Reunited by Social Media | Transmedia: Storytelling for the Digital Age | Scoop.it
Take a look behind the scenes at how Mattel reunited its iconic doll couple with a marketing campaign that heavily utilized social media.

 

[This is an excellent look at how Mattel used transmedia storytelling to engage fans in Ken & Barbie's worlds.]

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The Social Life - Episode 5: The Guild & Auckland Daze

A look at Digital Storytelling in New Zealand

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[Gary Hayes' excellent] Distributed Story, Transmedia StoryTelling Worksheet

[Gary Hayes' excellent] Distributed Story, Transmedia StoryTelling Worksheet | Transmedia: Storytelling for the Digital Age | Scoop.it

This cross-genre, new format, online story development sheet should be printed A3 and ideas for each area can be sketched in. It helps media creators understand how to develop across multiple online channels and spaces and what fragments of the story can be cross connected. It is suggested that you number each instance with the 'release' date to help aid the campaign thinking. The axes indicate the likely 'maintenance' required - top right most maintenance (rich living environments) and bottom left least maintenance (ad hoc textual updates). NOTE: All the below can be on PC or mobile or console.


Via Gary Hayes
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Videogames as the Driving [Transmedia] Platform

Videogames as the Driving [Transmedia] Platform | Transmedia: Storytelling for the Digital Age | Scoop.it
Modern videogames have made enormous strides in terms of story delivery, and therefore potential as a Transmedia driving platform...

 

[An excellent analysis of videogames as the primary platform for Transmedia Storytelling.]

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StoryWorld 2011 in San Francisco: Day 2

StoryWorld 2011 in San Francisco: Day 2 | Transmedia: Storytelling for the Digital Age | Scoop.it

In case you couldn’t make this year’s StoryWorld Conference in San Francisco, [Christine Weitbrecht] will be offering a few short re-caps of key talks and themes throughout the three days. Here's day 2 ...

 

[The first day's re-cap can be found @scoopit http://bit.ly/sZxFjV]

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The Queen, The Wizard and The Hannibal Lecter of Transmedia: presentations from The Courage Generator Workshops

The Queen, The Wizard and The Hannibal Lecter of Transmedia: presentations from The Courage Generator Workshops | Transmedia: Storytelling for the Digital Age | Scoop.it

The Courage Generator brought film, games and transmedia people to a full-day workshop where issues of interactive storytelling were discussed but also concrete examples of how you can practically work with transmedia tools and concepts.

 

[Lots of great videos of the day's presentations.]

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[Transmedia] Storyworld: Practical Legal Considerations

[Transmedia] Storyworld: Practical Legal Considerations | Transmedia: Storytelling for the Digital Age | Scoop.it
The first thing to consider is that most lawyers do not understand the speed at which the digital world moves, nor the opportunity cost involved in spending months negotiating rather than creating.

 

Advice on when to engage legal services for transmedia projects.

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Summer Glau Talks Humans, Sci-Fi, Alphas Return [transmedia] & More

Summer Glau Talks Humans, Sci-Fi, Alphas Return [transmedia] & More | Transmedia: Storytelling for the Digital Age | Scoop.it
In this interview, Glau tells fans what they can expect from the transmedia experiment at SurvivalCode.com and why this experience was totally new to her.

 

More on this transmedia project can be found at @scoopit http://bit.ly/qiJ7B5

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Novels as the Driving [Transmedia] Platform

Novels as the Driving [Transmedia] Platform | Transmedia: Storytelling for the Digital Age | Scoop.it
I’ve previously discussed both video games and toys as potential Driving Platforms for Transmedia story franchises. Now it’s the turn of the novel...

 

[Simon Pulman continues his excellent series on the choices for a primary platform in Transmedia Storytelling. His first post, on choosing video games, is @scoopit http://bit.ly/sTrl4f and his second post, on choosing toys, is @scoopit http://bit.ly/tRyfXQ]

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DIY Days in L.A [Transmedia Workshops]

DIY Days in L.A  [Transmedia Workshops] | Transmedia: Storytelling for the Digital Age | Scoop.it
Friday’s workshops at DIY Days LA were filled to the brim with great speakers and innovative perspectives.

 

[A great re-cap from Christine Weitbrecht, for those who couldn't be there.]

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Transmedia Q+A: Aina Abiodun

Transmedia Q+A: Aina Abiodun | Transmedia: Storytelling for the Digital Age | Scoop.it

An interview with TransmediaNYC's Aina Abiodun.

 

[Also contains a link to JWT's "Transmedia Rising" report that's worth a read.]

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Story Architecture: Crafting Transmedia Design

Siobhan O’Flynn & Karine Halpern's excellent slide presentation from StoryWorld Conference & Expo November 2, 2011

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siobhan-o-flynn's comment, November 6, 2011 2:37 PM
thank you!
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Children’s book publisher heads into virtual world

Children’s book publisher heads into virtual world | Transmedia: Storytelling for the Digital Age | Scoop.it
Given that virtual worlds are driven by strong narratives, it comes as little surprise that more book publishers are eyeing opportunities in the space.
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Toys as a Driving [Transmedia] Platform

Toys as a Driving [Transmedia] Platform | Transmedia: Storytelling for the Digital Age | Scoop.it

I've said previously on this blog that one of the keys to Transmedia penetrating mass culture is to familiarize kids with interacting with cross-platform stories at an early age ...

 

[Simon Pulman continues his excellent series on the choices for a primary platform in Transmedia Storytelling.  His first post on choosing video games is @scoopit http://bit.ly/sTrl4f]

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My Wackiest Proposal Yet: Transmedia Storytelling for the Individual [...]

My Wackiest Proposal Yet: Transmedia Storytelling for the Individual [...] | Transmedia: Storytelling for the Digital Age | Scoop.it

My proposal: Individuals and job-seekers can use transmedia storytelling to tell their personal stories and brand themselves. It’s wacky primarily because transmedia storytelling is usually used for fictional narratives about multiple characters.

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serena@serenastevenson.co.nz's comment, November 3, 2011 4:39 PM
Wacky alright, we have been implementing workshops with individuals and businesses for the past two years now to help them to tell their our 'brand story' through transmedia. Fantastic, to read article, and its a 'thing'! ;o)
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Transmedia Storytelling: Once Upon a Time

Transmedia Storytelling: Once Upon a Time | Transmedia: Storytelling for the Digital Age | Scoop.it

Transmedia storytelling. Quite the buzz term of late, particularly in content marketing circles ...

 

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The Chimera Vector: The Future of Storytelling - A [Transmedia] Case Study

The Chimera Vector: The Future of Storytelling - A [Transmedia] Case Study | Transmedia: Storytelling for the Digital Age | Scoop.it

Readers can open the ebook and listeners can play the audiobook. More visually-oriented readers can enjoy the graphic novel and the purely visual and auditory audience can experience the narrated, scored, graphic novel, which is a combination of all the above.

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Storyworld Wrap up from the Writer’s Perspective, Transmedia, and Disney’s Weenie

Storyworld Wrap up from the Writer’s Perspective, Transmedia, and Disney’s Weenie | Transmedia: Storytelling for the Digital Age | Scoop.it
Transmedia is the buzzword here in San Francisco at Storyworld. It means telling stories across multiple platforms. As a novelist the concept of transmedia goes against my creative instincts...

 

[This is an interesting read, so I'm hoping the post stays ... Bob Mayers' last two posts from StoryWorld 2011 can no longer be accessed ... I'll keep you updated.]

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Jonathan Ross Pens Introduction To Tales Of The Fallen

Jonathan Ross Pens Introduction To Tales Of The Fallen | Transmedia: Storytelling for the Digital Age | Scoop.it
That’s the graphic novel element of a massive “transmedia project” called Unseen Shadows, masterminded by Geek Syndicate’s Barry Nugent...

 

[An overview of the transmedia elements that make up this project.]

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Liz Tells Frank What Happened In the "Castle" Novels Written By Castle

Liz Tells Frank What Happened In the "Castle" Novels Written By Castle | Transmedia: Storytelling for the Digital Age | Scoop.it
The idea/term/concept “transmedia” is meant to represent the concept of a story told across across multiple platforms...

 

The television series "Castle" is just made for Transmedia Storytelling and here's a look at why.

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