Jonathan Mildenhall, Vice-President, Global Advertising Strategy and Creative Excellence at The Coca-Cola Company is the person responsible for leading global creative vision and strategy for their portfolio of global brands.
When students create a movie or interactive slide show to tell their story, learning becomes personal.
This is a great resource ... and, if you were to encourage students to take the next step, and tell a story across all the platforms used in the guide, then they would've taken their first steps into transmedia storytelling.
Killcam Live will be the first of it's kind, intertwining a full social media experience with live (real time) interaction with aspects of the story and characters, creating a cross-platform patchwork narrative.
Needless to say, today’s workshops at DIYDays LA were filled to the brim with great speakers and innovative perspectives. For those that couldn’t attend today’s workshops, here’s a re-cap of the most important bits ...
We're thrilled to announce the six projects selected for the inaugural year of the TFI New Media Fund, a diverse collection of nonfiction transmedia works exploring everything from the Egyptian Revolution to global health to the "friendly fire" death in Afghanistan of American serviceman Pat Tillman.
Storytelling pioneer Lance Weiler created ROBOT HEART STORIES, an experiential educational vehicle for kids to talk to each other, tell stories about life on earth and ask a robot who has crash landed in Montreal, questions.
[Jordan Reyne on creating] a multi-media album, a particularly interesting niche marketing technique – since the concept of the comic book gives Jordan access to both the lovers of comics and forklore, in addition the subscribers to her particular musical niche, folk rock.
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