Transmedia: Storytelling for the Digital Age
267.4K views | +15 today
Follow
Transmedia: Storytelling for the Digital Age
a look at the creative and technical worlds of immersive storytelling
Your new post is loading...
Your new post is loading...
Scooped by The Digital Rocking Chair
Scoop.it!

Multiple lives: Transmedia storytelling

Multiple lives: Transmedia storytelling | Transmedia: Storytelling for the Digital Age | Scoop.it
Transmedia is rapidly becoming a more well-known term, and has been THE buzz word for new films, games, TV shows and web series for awhile now, but do you know what it is? And if you do, do you have a transmedia component to your film?
more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

Scholastic’s New Transmedia Tween Series, Google’s Goggles, Online Education

Scholastic’s New Transmedia Tween Series, Google’s Goggles, Online Education | Transmedia: Storytelling for the Digital Age | Scoop.it
Kids can now “Call Elmo” directly from a smartphone (with Sesame Street’s new app that lets kids talk to their favorite furry monster about a variety of...
more...
Scooped by The Digital Rocking Chair
Scoop.it!

NBC, ABC, CBS, FOX ... Facebook?

NBC, ABC, CBS, FOX ... Facebook? | Transmedia: Storytelling for the Digital Age | Scoop.it

As Facebook continues to grow its user base worldwide, entertainment companies are increasingly trying to find ways to use the platform as a new form of TV channel with unprecedented reach...

 

more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

Storyworld Conference Day Three

Storyworld Conference Day Three | Transmedia: Storytelling for the Digital Age | Scoop.it
You all have to excuse me for delaying this post. Yes, ladies and gentlemen, I got sick. Why am I surprised? I always get sick this time of year...

 

[You can find other great articles from this year's conference under the "StoryWorld_Conference" tag above.]

more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

David Calvo: Beyond transmedia

David Calvo: Beyond transmedia | Transmedia: Storytelling for the Digital Age | Scoop.it

In a whimsical attempt to eradicate the narrative debate from the game design process, this talk tries, through theory and the speaker's own work, to define an ethic of development, an “affectionate anarchism” leading back to the original source driving creation on any support: poesis.

more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

The Delightful, Free Doctor Who Video Game May be the Biggest Doctor Who Thing Ever

The Delightful, Free Doctor Who Video Game May be the Biggest Doctor Who Thing Ever | Transmedia: Storytelling for the Digital Age | Scoop.it
It's a good time to be a Doctor Who fan.
more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

The Curse of Cow Clicker: How a Cheeky Satire Became a Videogame Hit

The Curse of Cow Clicker: How a Cheeky Satire Became a Videogame Hit | Transmedia: Storytelling for the Digital Age | Scoop.it
Videogame designer Ian Bogost meant Cow Clicker. to be a satire with a short shelf life. Instead, the hit game enslaved him for more than a year.

 

[A fabulously in-depth look at this game's genesis.]

more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

It's Time for a Lady Hero In Grand Theft Auto

It's Time for a Lady Hero In Grand Theft Auto | Transmedia: Storytelling for the Digital Age | Scoop.it
Drawing on familiar media representations and cultural histories for the sake of building a female gangster actually seems pretty difficult.
more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

Star Wars: The Old Republic - It feels fantastic to finally be out

Star Wars: The Old Republic - It feels fantastic to finally be out | Transmedia: Storytelling for the Digital Age | Scoop.it
The unique aspect of the online game is BioWare's trademark storytelling, with 100,000 lines of spoken dialogue, tonnes of cut-scenes and the classic choice wheel we know and love from KoTOR of old...
more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

An Ever-Changing Game, Designed and Written By its Players? Sounds Good.

An Ever-Changing Game, Designed and Written By its Players? Sounds Good. | Transmedia: Storytelling for the Digital Age | Scoop.it
The idea of user-generated content is nothing new, and success at implementing the concept has ranged from the niche (inFamous 2) to the wildly successful (Minecraft).
more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

Alternate Reality Gaming – Crowdsourcing the Game!

Alternate Reality Gaming – Crowdsourcing the Game! | Transmedia: Storytelling for the Digital Age | Scoop.it
To me, Alternate Reality Games are a really clever combination of narrative and user generated content that becomes the game itself...
more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

Brand Fiction Gone Mad: Video Q&A with Helen Klein Ross

Brand Fiction Gone Mad: Video Q&A with Helen Klein Ross | Transmedia: Storytelling for the Digital Age | Scoop.it
You’re familiar with fan fiction and brand storytelling, but you’ve probably never heard of brand fiction – that’s because Helen Klein Ross made it up.
more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

The Ultimate Crowdfunding TO-DO list: BEFORE YOU LAUNCH

The Ultimate Crowdfunding TO-DO list: BEFORE YOU LAUNCH | Transmedia: Storytelling for the Digital Age | Scoop.it
Through trial and error on over a dozen kickstarter projects, hours of lectures at Emerson College, and countless meet ups, phone calls and emails with artists and innovators, I’ve refined a “best practices” list that I share when I decide to get involved with a project.
more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

The Art of Immersion on YouTube: IPG's Chad Stoller on Viral Video and Twitter as Branded Entertainment

The Art of Immersion on YouTube: IPG's Chad Stoller on Viral Video and Twitter as Branded Entertainment | Transmedia: Storytelling for the Digital Age | Scoop.it
One thing Chad talks about is how hard it is as an ad guy to compete with the average 14-year-old on YouTube...
more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

The NeverEnding story? [The Shift to Transmedia Storytelling]

The NeverEnding story? [The Shift to Transmedia Storytelling] | Transmedia: Storytelling for the Digital Age | Scoop.it
There's been an awful lot of talk recently about the future of the book as a physical artifact, but as that discussion loops and echoes around publishing industry boardrooms, a subtle revolution is quietly occurring as the concept of the story itself shifts...
more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

The Hobbit: An Unexpected Journey trailer lets the darkness bind it

The Hobbit: An Unexpected Journey trailer lets the darkness bind it | Transmedia: Storytelling for the Digital Age | Scoop.it
What would JRR Tolkien, creator of Middle-earth, halflings, Istari and ringwraiths, have thought of the first trailer for The Hobbit: An Unexpected Journey, the first part of Peter Jackson's long-awaited return to the Lord of the Rings universe?...
more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

All the world’s a game

All the world’s a game | Transmedia: Storytelling for the Digital Age | Scoop.it
Video games will be the fastest-growing and most exciting form of mass media over the coming decade, says Tim Cross.
more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

Building Transmedia Worlds

Building Transmedia Worlds | Transmedia: Storytelling for the Digital Age | Scoop.it
Storytelling now lives across all mediums from video games to movies, television shows, comic books, toys and more, and game makers are rewriting the script.
more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

INTERVIEW | Guillermo Del Toro, Part I: Videogames, Transmedia and Here's His E-mail

INTERVIEW | Guillermo Del Toro, Part I: Videogames, Transmedia and Here's His E-mail | Transmedia: Storytelling for the Digital Age | Scoop.it
I'm trying to learn everything I can about different media, because I'm a firm believer in transmedia. I think it's a mistake to assume that since I know how to make movies, I know how to make videogames.
more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

Why I like cinematic video games and 3D

Why I like cinematic video games and 3D | Transmedia: Storytelling for the Digital Age | Scoop.it
“I don’t love video games. I’m not good at them. But I’m so enthralled by Raiders of the Lost Ark-like cinematic experience of games such as Uncharted: Drake’s Deception that I’ll play them on “Easy” just to get to the next reveal.”
more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

What is Mario’s Secret Ingredient?

What is Mario’s Secret Ingredient? | Transmedia: Storytelling for the Digital Age | Scoop.it
Our recent posts and discussions on GeekDad about Super Mario 3D Land got me wondering what it was about Mario that makes him such an enduring character...
more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

How Improv Everywhere Brought The Mall Santa Musical To Life

How Improv Everywhere Brought The Mall Santa Musical To Life | Transmedia: Storytelling for the Digital Age | Scoop.it
An everyday location. A sudden burst of inappropriate activity. Bemused spectators pointing and capturing the scene on their cellphones. Some of those same bemused spectators turning into performers. You know the drill.
more...
No comment yet.
Scooped by The Digital Rocking Chair
Scoop.it!

Greenpeace unleashes potent multi-platform protest

Greenpeace unleashes potent multi-platform protest | Transmedia: Storytelling for the Digital Age | Scoop.it
Powerful, emotive and starkly original, Publicis Mojo‘s latest multi-platform campaign for Greenpeace is a simple yet stunning piece of PR, incorporating everything from pop-up art galleries to support from Radiohead...
more...
No comment yet.
Rescooped by The Digital Rocking Chair from SOCIAL MEDIA, what we think about!
Scoop.it!

The Most Effective Tools To Enrich Reader Engagement On Your Site

The Most Effective Tools To Enrich Reader Engagement On Your Site | Transmedia: Storytelling for the Digital Age | Scoop.it

To sum up we could compare reader engagement with building a community. A community where readers care about each other, where action doesn’t stop after reading the final paragraph and where exciting discussions are born...


Via Martin Gysler
more...
jeevanand's curator insight, July 3, 2013 3:17 PM

Does outbrain really increase reader engagement? In most of the sites i hv seen Outbrain (taboolaa and similar others), they show quite unrelated and random stuff!

Scooped by The Digital Rocking Chair
Scoop.it!

6 Secrets To Branding, Ripped From "Raiders Of The Lost Ark"

6 Secrets To Branding, Ripped From "Raiders Of The Lost Ark" | Transmedia: Storytelling for the Digital Age | Scoop.it

What do "Raiders of the Lost Ark" and Ikea have in common? They both create overtures--opening sequences that communicate what comes next.

more...
Jeff Pawlow's curator insight, July 26, 2014 10:20 AM

An interesting read about how you can "script" your BD efforts. Plus, who doesn't like Indiana Jones!

William Hulbert's curator insight, November 5, 2014 8:23 PM

This article draws a parallel between "show biz" and branding by explaining the concept of an overture. The article explains that the introduction to a brand helps drive its success. For example, for In-N-Out Burger, the kitchen is open and you can watch your food being cooked. A direct result of this is customer perception of fresh, nothing-to-hide, good food. While judging a book by its cover is a part of human nature, this article covers the first chapter of the book - to some a deciding factor whether or not they will continue to read. The "overture" of a brand helps fortify it and give it depth, which is extremely important in today's society.