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Question: What is Transmedia? But with a twist. How would you define it to an 85-year-old grandmother in the middle of nowhere?
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A joint project between Carnegie Mellon University and non-profit Web Wise Kids seeks to help educate children about the dangers prevalent of social networks through a mobile game interface.
BMW Transmedia Case Study looking at how brands tell their story through different platforms.
Bill Desowitz finds out how Digital Domain and Giant Studios took virtual production to the next level.
Congratulations to ‘Civilian Alliance’ (Nina Wells, Aasta Otnes and Ruth Barton), winners of the Project CONNECT Documentary Challenge.
In Vodafone NZ's implementation - claimed to be "the first large scale augmented reality implementation of its kind in New Zealand" - staff in its retail stores have been issued with T-shirts bearing music-related graphics that are recognised by Android and iPhone apps that have been made available for download. When the app is installed in a phone and its camera pointed at the person wearing the T-shirt, the T-shirt's image appears on the screen of the phone, animated and with accompanying music. Vodafone developed the app in conjunction with Smudge Apps in Christchurch.
As everyone knows, Facebook schooled the web last week, and expanded its territorial ambitions to the world of media. Launching with partners in print, music, and video, Facebook’s latest update pushes toward a world where consumption’s default...
Exploring the craft of storytelling, and its evolving role in marketing, Stephen Kim, general manager, global creative solutions at Microsoft, shares how advances in technology are bringing brand stories to life.
Bruce Wayne might be a rich guy, but he's sympathetic to protesters' cause. Berlin-based artist Anjin Anhut's Occupy Gotham is part of the first wave of comic book visuals based on the Occupy Wall Street movement.
O is for... occupation? Occupy Wall Street has spread to more than 25 cities nationwide, and one of those is inhabited by a big yellow bird.
The elusive apparition of Ghostbusters III has tormented us for years. Could there be a 2013 release?
In the past three months, players have demonstrated their willingness to pay for alternate reality games.
NEW YORK — Big Bird's problems getting into "The Good Birds Club" are at the center of an anti-bullying effort being launched by "Sesame Street." The venerable PBS show will air a special episode Monday that aims to teach preschoolers how to...
Considered as a revolution in the “book publishing” industry, Inanimate Alice is a multiplatform immersive project. Often presented as transmedia, mostly thanks to its interactivity and multimedia use, Inanimate Alice is an interesting case of storytelling usage.
Piracy might be a filmmaker’s best friend. Or at least not the worst enemy.
What's behind the clamour for more Veronica Mars and Entourage? Could it be their newly unemployed makers suddenly having time to tweet?
The boy reporter's journey from cartoon panel to big screen is complete. Adam Dudding goes behind the scenes at Weta Workshop to find out how they did it.
Kiwi musicians are begging fans to follow them on Facebook and Twitter to qualify for $10,000 grants.
Most people reading this website will not be surprised to hear that the era of film is coming to an end. Even those of you who, like me, spent days in darkrooms perfecting your dodge technique, are likely unruffled at the notion.
EXCLUSIVE: I’ve learned that Google has put Hollywood on notice to keep mum as it prepares to announce its big plan to redefine YouTube with 25 or so channels that will offer professionally produced news, information and entertainment.
It started as a hypothetical question, one of countless musings proposed by frequenters of the social news and conversation site.
When protesters first gained attention for camping out in Manhattan's Zuccotti Park, pundits and politicians were constantly asking what Occupy Wall Street was really about?
Douglas Rushkoff: Media derides the Wall Street protest at its peril. The net-driven movement is a preview of a new sustainable disussion on disconnect in U.S.
From oscillator to audience, or how the music of the orchestra travels from the studio to your home.
Plenty of games have been positioned as art, but what happens when a work of art is turned into a game? Developer Pippin Barr talks to Gamasutra about his video game version of Abramovic's The Artist Is Present.