Transmedia: Storytelling for the Digital Age
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Transmedia: Storytelling for the Digital Age
a look at the creative and technical worlds of immersive storytelling
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Wyrd Con 2: One LARP, Two Panels, Infinite Fun

Wyrd Con 2: One LARP, Two Panels, Infinite Fun | Transmedia: Storytelling for the Digital Age | Scoop.it
I wanted to see if I could have the LARP begin well before Wyrd Con and continue after the convention was over by using a persistent world setting as the backdrop for the LARP and having the story start before Wyrd Con and continue after the LARP.

 

[Wyrd Con is a "convention focused on live action role-playing (LARP)".]

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Transmedia Storytelling and Content Marketing

Transmedia Storytelling and Content Marketing | Transmedia: Storytelling for the Digital Age | Scoop.it
The future of marketing isn’t social media in the the way we think social media is Facebook or Twitter.
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Angry Birds boss: 'Piracy may not be a bad thing: it can get us more business'

Angry Birds boss: 'Piracy may not be a bad thing: it can get us more business' | Transmedia: Storytelling for the Digital Age | Scoop.it
Rovio's Mikael Hed tells music industry audience that embracing pirates can attract new fans...

 

[Here's an interesting take on things - piracy as a form of informal marketing.]

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. . . And the Final Lesson from "Game of Thrones" Is, "Always Support the Bottom"

. . . And the Final Lesson from "Game of Thrones" Is, "Always Support the Bottom" | Transmedia: Storytelling for the Digital Age | Scoop.it
When Campfire's Steve Coulson set out to create an immersive experience around the HBO production of George R. R. Martin's Game of Thrones, he faced a now-familiar problem: How to simultaneously generate buzz for the show, introduce the story to a new audience, and provide a deeper level of engagement for fans of the book...
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The future of books, today

The future of books, today | Transmedia: Storytelling for the Digital Age | Scoop.it
There is much talk of bright tomorrows for publishing at New York's Digital Book World expo, but how optimistic are readers?
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Transforming data into narrative content

Transforming data into narrative content | Transmedia: Storytelling for the Digital Age | Scoop.it
Scaling content no longer requires new hires — Narrative Science automatically generates stories from data. In this interview, CTO Kristian Hammond explains how it works and how the expanding types of data are creating new storytelling opportunities.
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How iBooks Author Stacks Up to the Competition [CHART]

How iBooks Author Stacks Up to the Competition [CHART] | Transmedia: Storytelling for the Digital Age | Scoop.it
Check out this chart, which compares the features of iBooks Author with seven other self-publishing tools available to independent writers.
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What is Cosplay?

What is Cosplay? | Transmedia: Storytelling for the Digital Age | Scoop.it
Almost every time we make a cosplay post here on Kotaku, the questions come out. Why are these grown men and women playing dress-ups? Why are these women (and sometimes men) walking around showing so much skin?
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Jesse Cleverly: What if YouTube was the future for TV producers?

Jesse Cleverly: What if YouTube was the future for TV producers? | Transmedia: Storytelling for the Digital Age | Scoop.it

Welcoming Connective Media's CEO to MIPBlog! Here, he wonders whether digital channels could be content makers' saviours...

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Bear 71

Bear 71 | Transmedia: Storytelling for the Digital Age | Scoop.it

"Just launched at Sundance, Bear 71 is a brilliant interactive documentary created by Jeremy Mendes and Leanne Allison with the NFB Digital Studio. It’s a haunting story told from the point-of-view of a female grizzly bear – Bear 71 – about humans and animals in the Banff National Park, and how animals are being devastated in that relationship."

 

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Transmedia and iBooks Author

Transmedia and iBooks Author | Transmedia: Storytelling for the Digital Age | Scoop.it
A few things transmedia is not:Transmedia is not covering your book with photos, illustrations, comic strips, wigs, makeup and heels. That’s called cross dressing. Uh . . . I mean...
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Behind The Ultimate Crowdsourced Film--"Star Wars Uncut"

Behind The Ultimate Crowdsourced Film--"Star Wars Uncut" | Transmedia: Storytelling for the Digital Age | Scoop.it
"Star Wars Uncut" is a Frankensteined love letter of absurdities--and that’s just how mastermind Casey Pugh wanted it. Warning--once you start, you can't stop watching.
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On Transmedia and Education: A Conversation With Robot Heart Stories' Jen Begeal and Inanimate Alice's Laura Fleming (Part Two)

On Transmedia and Education: A Conversation With Robot Heart Stories' Jen Begeal and Inanimate Alice's Laura Fleming (Part Two) | Transmedia: Storytelling for the Digital Age | Scoop.it

Some transmedia properties are entirely top-down, deploying fairly conventional models of authorship, despite their deployment across multiple media platforms. Others include strong elements of participatory culture. How central is youth participation in the production and circulation of media to your visions for transmedia education?

 

[Part one can be found @scoopit http://bit.ly/y2Wxdm]

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How Mobile Games Leapt From Cult to Cultural Phenomenon

How Mobile Games Leapt From Cult to Cultural Phenomenon | Transmedia: Storytelling for the Digital Age | Scoop.it

"How is it that casual mobile games, which sell for less than a cup of coffee, can have permeated culture so profoundly?"

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Matmi's curator insight, February 26, 2013 9:46 AM

The mere fact that mobile games are being described a cultural phenomenon indicates the need for brands to be aware of the massive impact mobile games can have. Having your own branded mobile game will enable your brand to become part of this cultural phenomenon and have users all over the world interacting with your brand - which business wouldnt want that?

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“Nightshade” and Participatory Marketing

“Nightshade” and Participatory Marketing | Transmedia: Storytelling for the Digital Age | Scoop.it
The full vision involved publishing content across multiple platforms in an integrated approach to produce an experience for fans that ultimately walked them right up to the release of “Nightshade.”

 

[A great case study in "interactive world-building experiences".]

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What is Content Marketing?

What is Content Marketing? | Transmedia: Storytelling for the Digital Age | Scoop.it
2012 seems to be the year of Content Marketing. It’s everywhere.

 

[If you haven't already seen them, this post also contains Coca Cola's Content 2020 videos which explain how transmedia storytelling can be applied to brand marketing.]

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The Emergence Of The Content Creation Class

The Emergence Of The Content Creation Class | Transmedia: Storytelling for the Digital Age | Scoop.it
The content creation class shall inherit the Internet. Richard Florida coined the expression the Creative Class, his belief being that these 30 to 40 million would be the driving force for economic development in a postindustrial world.
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Fiction gets technology makeover

Fiction gets technology makeover | Transmedia: Storytelling for the Digital Age | Scoop.it
LJ Rich investigates the possibilities of multimedia story-telling by getting dressed up for a starring role in a multimedia project.
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HTML5 Video on the Web Today

HTML5 Video on the Web Today | Transmedia: Storytelling for the Digital Age | Scoop.it
The hype surrounding HTML5 video has thankfully receded from the high water mark of 2011. But the absence of hype doesn’t mean HTML5 video is a thing of the past...

 

[This post contains a link to an excellent report on the state of HTML5 video.]

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The YouTube Laugh Factory: A Studio System for Viral Video

The YouTube Laugh Factory: A Studio System for Viral Video | Transmedia: Storytelling for the Digital Age | Scoop.it
On the fringes of Hollywood, comics, singers, and goofballs are building a studio system for viral video, hoping to turn one-click wonders into valuable brands.
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Meet Beckinfield, a YouTube Show With 4,000 Actors [PICS]

Meet Beckinfield, a YouTube Show With 4,000 Actors [PICS] | Transmedia: Storytelling for the Digital Age | Scoop.it
Beckinfield is like a soap opera where anyone can be an actor. Three minute recaps are posted once-per-week on theatrics.com.
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The Arrglington Jump - A Year in Showcases (Part 3)

The Arrglington Jump - A Year in Showcases (Part 3) | Transmedia: Storytelling for the Digital Age | Scoop.it
I'm profiling below the most notable projects out of Transmedia LA...

 

[Part 1 (showcasing Storyworld 2011 projects) can be found @scoopit http://bit.ly/rEb6gZ and Part 2 (showcasing DIY DAYS '11 projects) can be found @scoopit http://bit.ly/zsHC2W]

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Doctor Who writer Russell T Davies laments decline of children's TV

Doctor Who writer Russell T Davies laments decline of children's TV | Transmedia: Storytelling for the Digital Age | Scoop.it
Award-winning television writer Russell T Davies, best known for resurrecting Doctor Who in 2005, has told the Observer that children's programming is an "endangered species"...
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7 Ways to Follow 'The Hunger Games' Movie on Social Media

7 Ways to Follow 'The Hunger Games' Movie on Social Media | Transmedia: Storytelling for the Digital Age | Scoop.it
The release of the first 'Hunger Games' film is less than two months away, but there are many ways to gear up for its debut via social media sites.
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