At the dawn of 2012, TheWrap asked six industry experts what the future holds for Hollywood and what, if anything, can prevent the business from being a casualty of the digital revolution taking place around it...
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a look at the creative and technical worlds of immersive storytelling
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The Digital Rocking Chair
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Welcome to Transmedia: Storytelling for the Digital Age …
Here, you'll not only find articles on the many facets of transmedia storytelling, but also articles exploring the creative and technical achievements of individual platforms. If you would like to know more about my approach to curating this topic, then please follow the title link to Scoop.it's Lord of Curation Series. I really enjoy your support and hope you find the articles that I share as interesting and useful as I do.
Thank you Scoop.it for the recognition and acknowledgment, it is very much appreciated. Delete the scoop?
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Carla Engelbrecht Fisher, Ed.D: "I've frequently lamented how hard it is to find out the story behind games, the failures and successes. The sales and marketing strategies. Even the cost."
The Digital Rocking Chair's insight:
Some very good, basic information ...oh, and cats with mustaches. LOL Delete the scoop?
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Molly McHugh: "To celebrate, we're looking pack at some of our favorite GIF moments. Never change, you image format you. Never change."
The Digital Rocking Chair's insight:
"A brief yet significant history of the GIF" .... 
Digital Cinema in Transition's curator insight,
June 16, 11:30 AM
Digital Cinema in Transition's insight: Please also visit http://www.digitalcinema.ca for one of our surveys! Delete the scoop?
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Simon Staffans: "The Author is no longer in control. No matter if audience interaction and participation is planned for or not, if the content is great enough and make people relate to it enough, people will start to engage and co-create" ...
The Digital Rocking Chair's insight:
This makes an interesting companion piece to yesterday's scoop.it post where Steven Spielberg and George Lucas discuss the difference between narrative media and interactive media.
Digital Cinema in Transition's curator insight,
June 15, 6:51 PM
Digital Cinema in Transition's insight:
Please also visit http://www.digitalcinema.ca for one of our surveys! Delete the scoop?
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Belinda Parmar: It's a tired cliche that all gamers are male, and it's time manufacturers woke up to the fact that women want to see female characters they can relate to
The Digital Rocking Chair's insight:
Some facts and figures ....
Digital Cinema in Transition's curator insight,
June 13, 2:17 PM
Also see our digital cinema study at http://www.digitalcinema.ca and fill out a survey! Delete the scoop?
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Marama Whyte: "'Welcome to Sanditon's transmedia producer Alexandra Edwards responds to fan criticism of the show, dealing with fan expectations from 'The LBD', and more."
The Digital Rocking Chair's insight:
On the challenges of following in the footsteps of a hit transmedia series .... Delete the scoop?
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"Creating movies from within computer games may sound like something best left to teenage boys, but the art of machinima, making animated films from within the real-time 3-D 'engine' of a video game, is proving anything but says Aaron Martin, Collective London's head of strategy" ...
The Digital Rocking Chair's insight:
Check out Machinima.com for the ultimate in specialized machinima-style filmmaking. With 7.7 million subscribers it's definitely a success story! 
Henrik Safegaard - Cloneartist's curator insight,
June 9, 2:04 PM
Seeing the opportunity, EA commissioned Stoneman to create a piece of machinima that showcased the new downloadable content while paying homage to those "Only in Battlefield" moments. The resulting short movie quickly became one of the most effective pieces of content EA has produced, generating more than 765,000 views and 25,000 likes without even as much as a sponsored post in media support. EA’s campaign for 'Battlefield 3' garnered them the top spot in the newly released Social Brands 100 for 2013. Click headline for full story. 
Shiraz Bazin-Moussi's curator insight,
June 9, 5:36 PM
Machinima: How brands are making films within games 
Juan Carlos Burgon's curator insight,
June 17, 6:21 PM
I think in this times of life videogames are openning the doors for new types of filmaking by giving them chances to start producing about new topics and types of themes that are related to life and to actual information that would be great for editing and producing films, they would be magical, or of action, drama and they will have too many kind of brilliant acts to show Delete the scoop?
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Simon Staffans: "Rob Pratten had a brief but excellent post up on Transmedia Coalition the other day, entitled ”The 5Rs of Mobile in Transmedia Storytelling”. To recapitalize briefly, the gist of the post were that" ...
The Digital Rocking Chair's insight:
Simon Staffans builds on Robert Pratten's 5Rs of Mobile in Transmedia Storytelling. 
Ryan Crowder's curator insight,
June 7, 2:16 PM
Peeps consume different media at different times on different devices. Worth some thought for sure. Delete the scoop?
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Seth Rosenblatt: "Comics fans are getting a double-dose of digital innovation this summer, as DC Comics lets you choose your own Batman adventure and revel in new tales of the campy '60s Batman."
The Digital Rocking Chair's insight:
Despite the odd hiccup, comics seem to be successfully embracing digital whilst also growing their traditional print base. It makes a great lesson for any of the creative industries struggling with the transition to digital. 
Dorothea Martin's curator insight,
June 6, 1:57 AM
Very interesting. Looking forward to how comics adapt 
Claudio Gentile's curator insight,
June 6, 6:14 AM
Importanti novità da @DCComics le storie #vintage si fanno #transmediali Delete the scoop?
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Brian Anthony Hernandez: "Social networks often put up their defenses against opposing social platforms. The social media wars are detailed in this Game of Thrones-themed infographic."
The Digital Rocking Chair's insight:
It's been a great week for infographics ... here's another one!
Digital Cinema in Transition's curator insight,
June 3, 10:31 AM
We'd be happy to read your input re. digital cinema. Visit http://www.digitalcinema.ca for one of our surveys! 
Sandrine Delage (Borgé)'s curator insight,
June 3, 3:24 PM
Très drôle et instructif pour ceux qui aiment "Game of Thrones" Delete the scoop?
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Charlie Jane Ander: "Today's escapist storytellers share a rich legacy, from classic TV to great SF novels. But most of us also guzzled superhero comics during our formative years" ...
The Digital Rocking Chair's insight:
An interesting list! 
LucaVanin's curator insight,
June 1, 8:29 AM
Il Webinar è un evento fortemente impregnato di Story Telling: durante un evento live non mostri solo del slide e le commenti a voce. Durante un Webinar che si rispetti racconti una storia, ritagli una prospettiva, definisci un percorso e lo condividi con i partecipanti! Impariamo a fare dello Story Telling in ogni singolo Webinar!
Digital Cinema in Transition's curator insight,
June 1, 10:33 AM
Thank you for your feedback and survey input on our digital cinema study at http://www.digitalcinema.ca ! 
Ken Morrison's comment,
June 2, 7:50 AM
This is very interesting. Thank you. I really like the insert of a battle seen because there is time for one and the simplification of female characters.
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Colin Brown: "Welcome to the indie world’s new arithmetic, a film financing revolution for which Braff has become the inadvertent poster-child through his committed embrace of crowdfunding" ...
The Digital Rocking Chair's insight:
"For some reason crowd donations have come to be characterized as replacement film financing for private equity. In truth, those pledges are really another iteration of soft money, one that comes with the added bonus of indicating future audience demand [with infographic from Slated]" ...
Digital Cinema in Transition's curator insight,
May 30, 9:10 AM
Also see our digital cinema study at http://www.digitalcinema.ca Delete the scoop?
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Rita J. King: "New mediums aren’t destroying fiction, they’re allowing us to innovate even more in how we create and consume our stories" ...
The Digital Rocking Chair's insight:
And, if you're interested in twitter as a storytelling tool, you might also like the post I wrote for Transmedia NZ's blog over at The Big Idea ....
Digital Cinema in Transition's curator insight,
May 29, 7:06 PM
Also see our digital cinema study at http://www.digitalcinema.ca 
Brad Tollefson's curator insight,
June 18, 8:13 PM
How might this deliver in a 48Hr Film Project context? Delete the scoop?
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John Gaudiosi: "There’s a new transmedia take on Mickey Mouse underway at the Walt Disney Company. Disney Mobile is releasing the latest iteration of its bestselling Where’s My Water? franchise on June 20 and the first to feature Mickey Mouse" ...
The Digital Rocking Chair's insight:
Read Mashable's Disney's 'Infinity' Is a Toy Box Like No Other for more on Disney at E3. Delete the scoop?
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James Martin: "MediaCity Finland's Staffans talks co-creation with Carri Bugbee, who brought Mad Men's Peggy Olson to life on Twitter" ...
The Digital Rocking Chair's insight:
Another great article from Simon Staffans. Delete the scoop?
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Sean Fitz-Gerald: "@SummerBreak, a new reality show that will exist — not on TV -— but exclusively on Twitter, Instagram, Tumblr, YouTube and Vine. Here's how it works" ...
The Digital Rocking Chair's insight:
Looks interesting ....
Digital Cinema in Transition's curator insight,
June 15, 11:24 AM
Please also visit http://www.digitalcinema.ca for one of our surveys! 
arijjan's curator insight,
Today, 11:00 AM
This looks great, now I am looking forward to a serie that has more of a "Breakfast Club" meets "Mysteries of Pittsburg" angle. Delete the scoop?
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Bryan Bishop: 'Speaking Wednesday at a panel at the University of Southern California — joined by Microsoft’s Don Mattrick — George Lucas and Steven Spielberg argued that introducing the concept of interactivity fundamentally changes the experience. "They’re always going to be different," Lucas said when asked if movies and games were going to become more similar. "They’re never going to be the same."'
The Digital Rocking Chair's insight:
A must read: Steven Spielberg and George Lucas discuss the difference between narrative media and interactive media.
Digital Cinema in Transition's curator insight,
June 14, 3:14 PM
Please visit http://www.digitalcinema.ca for one of our surveys! 
Louise Robinson-Lay's curator insight,
June 14, 6:22 PM
The way that we connect to static story as opposed to interactive story is an interesting topic. The masters of the genres discuss it here. Delete the scoop?
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Frank Rose: "One of the many fascinating things about Then She Fell is the way it resonates with the digital world we live in. An entirely no-tech production, it nonetheless manages to feel utterly contemporary in a time of video games and online media." ...
The Digital Rocking Chair's insight:
Forbes calls it "theater for the video game generation" .... Delete the scoop?
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Christine Erickson: "Experiencing a little Viner's block lately? Consider switching up your game a bit, with these 11 creative types of Vine video."
The Digital Rocking Chair's insight:
For Vine aficionados ....
Brad Tollefson's curator insight,
June 18, 8:05 PM
Wonder how you might use these in a 48 Hr Film Project context? Delete the scoop?
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Nick DeMartino: "The session was called "Unlock the Power of Fans" at Transmedia Los Angeles’ monthly meetup earlier this week, but I’ll remember it as the Fanthropology of Theatrics, because I learned so much about the way audiences are using the new collaborative storytelling platform that I was there to represent."
The Digital Rocking Chair's insight:
Nick DeMartino takes us through Theatrics, the storytelling tool behind Beckinfield, Welcome To Sanditon, and Psych's The S#cial Sector. 
Fred Harden's curator insight,
June 9, 10:30 PM
Now to move this up a notch, what about a few slicker videos, wannabe actors etc.? Delete the scoop?
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With media becoming pervasive and every one of us capable of making some degree of noise, how do you cut through a 'chaotic storm of omni-casting for many' to reach your target audience?
The Digital Rocking Chair's insight:
Jeff Gomez is always very generous with his expertise and this week he agreed to answer some questions on how smaller content producers can utilise transmedia storytelling techniques in their own work.
Digital Cinema in Transition's curator insight,
June 6, 11:11 AM
Also see our digital cinema study at http://www.digitalcinema.ca and fill out a survey! Delete the scoop?
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Anne Cassidy: "James Cameron talks about the essence of storytelling, the role of tech in his films and his creative relationship with his audience and critics."
The Digital Rocking Chair's insight:
From the master of "cool stuff"!
Claudio Gentile's curator insight,
June 4, 4:35 AM
L'evoluzione dello #storytelling secondo James Cameron
Digital Cinema in Transition's curator insight,
June 4, 12:22 PM
Also read about our digital cinema study at http://www.digitalcinema.ca ! Delete the scoop?
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Chris Baker: "Recognizing that the world of fan fiction has produced a bona fide blockbuster, Amazon is now turning fanfic from a grey market to a sanctioned revenue opportunity with Kindle Worlds."
The Digital Rocking Chair's insight:
If you're a writer of fan fiction then I suggest you also check out: What Fans Should Know About Amazon's Kindle Worlds Program from the Organization for Transformative Works.
Henrik Safegaard - Cloneartist's curator insight,
June 2, 3:29 AM
A new initiative from Amazon called Kindle Worlds, introduced yesterday, is offering fanfic authors a cut of the sales when their works are published through the program. Amazon’s first partner in this project is Alloy Entertainment, a division of Warner Bros TV Group, which is providing the licenses to the franchises Gossip Girl, Pretty Little Liars, and The Vampire Diaries.
Very interesting indeed - 
Greer Noble's curator insight,
June 2, 10:41 AM
Kirkus Indie Review - An intelligent criminal and intense bloodlust highlight this actioner. - Fans say "This book is better than 'Fifty Shades' as it has it all! Click here for more.. 
JudithBriles's curator insight,
June 11, 10:39 AM
I wonder what Fifty shades of money to the lucky authors will look like! Delete the scoop?
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Jordan Kushins: "Netflix has proven it’s possible to get incredibly granular when breaking down different types of films" ...
The Digital Rocking Chair's insight:
Who can resist a great infographic?
Digital Cinema in Transition's curator insight,
May 31, 10:18 AM
Please remember to fill out one of our surveys at http://www.digitalcinema.ca Delete the scoop?
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Joe Berkowitz: "Perhaps no other cultural artifact is packed with as many hidden and recurring jokes as Arrested Development. Series creator Mitch Hurwitz reveals how he and his team put more information on-screen at any given moment than the untrained eye could possibly observe."
The Digital Rocking Chair's insight:
A different take on building story worlds.
Digital Cinema in Transition's curator insight,
May 30, 10:33 AM
What 'screens' do you use for watching content? Visit http://www.digitalcinema.ca for our digital cinema study. Delete the scoop?
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Bob Al-Greene: "There's a science to setting up the perfect YouTube channel page. Get the lowdown on crucial elements."
The Digital Rocking Chair's insight:
Mashable's "How to" pages are a great resource for both social media newbies and power users alike .... 
Dolly Bhasin 's curator insight,
May 29, 10:09 AM
Youtube has become the common man's channel for story telling!
Digital Cinema in Transition's curator insight,
May 29, 7:24 PM
Learn about our research at http://www.digitalcinema.ca Delete the scoop?
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