Transmedia: Storytelling for the Digital Age
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a look at the creative and technical worlds of immersive storytelling
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Personalized Entertainment – Social, Transmedia Storytelling

Personalized Entertainment – Social, Transmedia Storytelling | Transmedia: Storytelling for the Digital Age | Scoop.it
Lean forward, and keep your eyes peeled, updates from your Facebook page are about to be incorporated into your favorite TV show’s narrative. (Your best friend becomes the suspect!) As you immerse yourself in the story, the story immerses itself in your social world.
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Social TV: How Content Producers Can Engage Their Audiences in New Ways

Social TV: How Content Producers Can Engage Their Audiences in New Ways | Transmedia: Storytelling for the Digital Age | Scoop.it
As social media matures, new opportunities are arising for content producers. Social TV, for instance, hasexploded in 2011. While terms like “cross-media” and “transmedia” have only started to become part of the media lexicon, technology advances are creating new opportunities for content creators and audiences to engage with one another – an experience I call “intermedia.”
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Simon Staffans: From Transmedia to… Intermedia?

Simon Staffans: From Transmedia to… Intermedia? | Transmedia: Storytelling for the Digital Age | Scoop.it

Could Beyoncé tweeting her pregnancy from the VMAs be the ultimate example of optimised transmedia?

 

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The Coming Intermedia Revolution

The Coming Intermedia Revolution | Transmedia: Storytelling for the Digital Age | Scoop.it

What do you call it when Beyonce tweets back during the Video Music Awards - responding to fans who are watching the show and tweeting - in real time - about her "baby bump?"

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Intermedia – The Next Phase In Consumer Engagement

Intermedia – The Next Phase In Consumer Engagement | Transmedia: Storytelling for the Digital Age | Scoop.it

But I believe the rise of Social TV is bringing about something different. [...] I think we are starting to see the evolution of content traveling between multiple platforms and channels (intermedia).

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