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David Cornish: Our hero, Publishing, tumbles forth from the Pit of Paper Projects in a flurry of dust and curses. His tunic is torn, his shield lost, and his future far from certain. Regaining his breath, he rises to his knees and looks about him [...]
Wired.co.uk investigates the attempts of the publishing industry to make the most of new technologies.
A fabulously in-depth look at how publishing is meeting the challenges of changing audience behaviours.
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PricewaterhouseCoopers’ annual Global Entertainment & Media Outlook traditionally offers a solid overview of the industry. But it has never amended its findings — until now. Delete the scoop?
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![Hour-By-Hour Breakdown Of Media Consumption By Generation [Infographic] | Transmedia: Storytelling for the Digital Age | Scoop.it](http://img.scoop.it/A0m2o4qE4nda2kzTp8tJ1Dl72eJkfbmt4t8yenImKBVaiQDB_Rd1H6kmuBWtceBJ)
MBA Online has visualized the data provided to AdAge by Magid Generational Strategies. The resulting infographic breaks down media consumption during different time periods and into five generations: Baby Boomers (47-65), Generation X (30-46), Adult Millennials (18-29), Teen Millennials (13-17), and iGen(12 and under).
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While digital tech originally made print publications more efficient, it ultimately lead to many a media demise. We're still in the throes of change today, as digital affects every form of news and entertainment. Delete the scoop?
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