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![Creative Code [innovating story-driven technology] | Transmedia: Storytelling for the Digital Age | Scoop.it](http://img.scoop.it/s-0M5ghjf482HYB3eYzQYzl72eJkfbmt4t8yenImKBVaiQDB_Rd1H6kmuBWtceBJ)
Lance Weiler: "Developing an understanding of code is a valuable skill. In fact its now a 21st century storytelling reality. While it’s not critical for you to rush off and learn how to code, it wouldn’t hurt to become more familiar with the terminology, process and realities of producing digital / interactive projects."
This post contains a great list of resources for transmedia practitioners.
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Adam Poltrack: "You've probably been hearing a lot about the "second screen" lately, but do you understand what it is and what it means for the future of televised entertainment?"
The Digital Rocking Chair's insight:
A straightforward, yet in-depth, explanation of the second screen "phenomenon". Tags: Multiscreen, Second Screen, Social TV, Television Delete the scoop?
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social@Ogilvy: "The increase in multi-screening, coupled with time spent on social channels, means existing content creation strategies need to evolve. We have outlined five principles to Here are five strategies to help you succeed with storytelling in a multi-screening world" ... Delete the scoop?
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Ingrid Lunden: "New research out from Google, working with market analysts Ipsos and Sterling Brands, puts some hard numbers behind the often-noticed trend of how people in the U.S. are using a combination of phones, tablets, computer and TVs to consume digital content." Delete the scoop?
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John Gaudiosi: "Multiscreen gaming is emerging as a major trend as consumers increasingly access games through their PCs, consoles, tablets and smartphones" ... Delete the scoop?
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This post contains a great list of resources for transmedia practitioners. And a link to Lance Weiler's Text of Light website....enjoy!
21st century storytelling is all about creative use of technology and publishing in multiple mediums with seamless navigation and using the power of each medium effectively!
Lance Weiler describes the blend of story and technology and how to get started in transmedia. Great story stuff!