Transmedia: Storytelling for the Digital Age
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a look at the creative and technical worlds of immersive storytelling
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How to write a comic book

How to write a comic book | Transmedia: Storytelling for the Digital Age | Scoop.it

Zack Smith:  "There's no one set formula for writing a comics script — but here are a number of great resources to give you some guidance" ...

Henrik Safegaard - Cloneartist's curator insight, November 29, 2012 7:04 AM

It's all about Visual Storytelling. If you make Comic's or Animation movies the most important thing is the story it self: Both genre is Visual but both need the same thoughts behind them to make a great script and  let it become alive. 

@safegaard

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The Future is Here and it is Grumpy: The Monetization of Memes by Caitlin Burns

The Future is Here and it is Grumpy: The Monetization of Memes by Caitlin Burns | Transmedia: Storytelling for the Digital Age | Scoop.it

Caitlin Burns:  "Microcelebrities and in-jokes have gone global. Rare is the life untouched by memes and even if you don’t know their individual formal titles, you’ve probably encountered Scumbag Steve, Nyan Cat or of course– the current Queen of Internet Memes: Grumpy Cat."

The Digital Rocking Chair's insight:

And, here's another informative article for those interested in internet memes:  The lifespan of a meme: The rise and fall of Grumpy Cat and other Internet celebrities.


Note:  The picture of Grumpy Cat, above, is from this second article.

Normand Miron's curator insight, April 9, 8:00 AM

Memes market. Can't wait to have my first client asking me to make him a memes campaign #buzzcampaign #viralcampaign #talkofthetowncampaign #don'thavebudgetsocreatesomethinghugewithzerodollarsplease #ahwell

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The Nielsen Family Is Dead

The Nielsen Family Is Dead | Transmedia: Storytelling for the Digital Age | Scoop.it

Tom Vanderbilt:  "From Game of Thrones to the new Arrested Development, television is better than ever. And it's not just a lucky accident. Turns out that networks and advertisers are using all-new metrics to design hit shows."

The Digital Rocking Chair's insight:
A look behind the curtain: "the new rules of the hyper-social, data-driven, actor-friendly, super-seductive platinum age of television".
Tom Brehme's curator insight, March 22, 12:20 PM

Interesting article regarding the influence social media has on programming. 

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Seven Ways to Fail at Promoting Your Film Online (Broken Record Edition)

Seven Ways to Fail at Promoting Your Film Online (Broken Record Edition) | Transmedia: Storytelling for the Digital Age | Scoop.it

Scott Macaulay:  "Want to decrease press interest and the size of your audience? Then do these seven things" ...

The Digital Rocking Chair's insight:

I think we can acknowledge that transmedia storytelling and marketing extensions are not right for every project so, for those who are looking to take a more "traditional" approach to marketing their film online, this article is for you.  It's a very informative read.

Asil's curator insight, February 21, 3:22 AM

There are some good ideas here ... love the one on Facebook.

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Binge-viewing is transforming the television experience

Binge-viewing is transforming the television experience | Transmedia: Storytelling for the Digital Age | Scoop.it
Dawn C. Chmielewski "Services like Netflix and Hulu let fans watch multiple episodes or even entire seasons of shows all at once, giving life to new series such as 'House of Cards.'"
The Digital Rocking Chair's insight:

Yep, count me in!   I'm definitely a fan of binge viewing.

Eileen Marable's curator insight, February 3, 11:46 AM

I'm all for it! Keeps the story arcs fresh in my mind!

 

Cultureel Persbureau's curator insight, February 4, 4:35 AM

De term 'Binge-viewing' is eigenlijk wel grappig: net als het achteroverslaan van ettelijke kratten bier en wodka ineen zuipkeet comazuipen heet, is het kijken van een hele serie op een dag een vorm van comakijken. Wij doen het in ieder geval regelmatig en er is geen betere manier om de boze buitenwereld buiten te sluiten dan dat. Wat vind jij?

Henrik Safegaard - Cloneartist's curator insight, February 12, 4:39 AM

After watching the first 5 episodes I'm impressed.

I do like the style and i find it top entertainment. 

4 out of 5 stars from me and my family. 

Love it:-)

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Kickstarting The Oscars: 4 Crowdfunding Tips From The Makers Of Academy Award-nominated “Buzkashi Boys”

Kickstarting The Oscars: 4 Crowdfunding Tips From The Makers Of Academy Award-nominated “Buzkashi Boys” | Transmedia: Storytelling for the Digital Age | Scoop.it

Jillian Goodman "Thousands of films get their funding on Kickstarter, but so far in the site’s history, only three have made their way to the Academy Awards."

The Digital Rocking Chair's insight:

It's only 4 crowdfunding tips but boy are they pertinent!

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Fake and Funny: Twitter as Interactive Performance Art [#Transmedia]

Fake and Funny: Twitter as Interactive Performance Art [#Transmedia] | Transmedia: Storytelling for the Digital Age | Scoop.it

Dr. Pamela Rutledge:  "Twitter is one of the many tools that invite reimagining story, creative exploration and the extension of content across media channels."

The Digital Rocking Chair's insight:

Twitter, a great creative tool for transmedia storytellers.

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How to Create a Winning Meme [INFOGRAPHIC]

How to Create a Winning Meme [INFOGRAPHIC] | Transmedia: Storytelling for the Digital Age | Scoop.it

Anita Li:  "What's the recipe for a winning meme? One infographic looks at patterns in 100 memes from 1980 to today, and determined the ingredients necessary for a video or photo to take off" ...

The Digital Rocking Chair's insight:

No prizes for guessing that cats are involved. LOL

Gustavo Munevar's curator insight, January 13, 8:10 PM

Anita Li ayuda a cultivar el conocimiento trayéndonos esta infografía que ilustra la receta para 'cocinar' un Meme de éxito.


Alguien usando algo similar? Cuál ha sido la experiencia creando Memes? Cuéntanos aquí y fomenta la conversación, gracias! ... 

Linda Buckmaster's curator insight, January 13, 9:53 PM

Students create their own meme !

Brad Tollefson's curator insight, January 23, 5:53 PM
Memes through the years...
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The Connector: Meet The Woman Behind HBO’s Social Scene

The Connector: Meet The Woman Behind HBO’s Social Scene | Transmedia: Storytelling for the Digital Age | Scoop.it

Christine Champagne:  "HBO’s head of social media marketing, Sabrina Caluori, talks about the evolution of HBO Connect and social TV."

The Digital Rocking Chair's insight:

A look at HBO's strategy for brand extensions and audience engagement in the social media space.

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A Natural Born Story Teller Becomes A Distribution Innovator: Ed Burns’ Hybrid Film Career

A Natural Born Story Teller Becomes A Distribution Innovator: Ed Burns’ Hybrid Film Career | Transmedia: Storytelling for the Digital Age | Scoop.it

Steve Ramos:  '"Fitzgerald Family Christmas" director Ed Burns has carved a path as an indie pioneer and a self-taught VOD success story' ...

The Digital Rocking Chair's insight:

Interesting look at how Ed Burns developed a "model for near certain profit" ... something I think we all strive for.


Tags: Distribution, Independent Film, Storytelling

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How Social Media and Viral Marketing are Saving the Film Industry [INFOGRAPHIC]

How Social Media and Viral Marketing are Saving the Film Industry [INFOGRAPHIC] | Transmedia: Storytelling for the Digital Age | Scoop.it

Anita Li:  "An infographic reveals how the film industry is using social media and viral marketing to compensate for declining ticket sales."

The Digital Rocking Chair's insight:

Another great infographic.

Justin Nalepa's curator insight, December 20, 2012 11:32 AM

In applying this to documentary filmmaking, I think the "Varied Monetization" section to be particularly interesting. As most documentary films don't have a very long or wide release in theatres, exploring other venues for splitting up the rights to your project may prove to be a more successful and lucrative option for most independent filmmakers. 

Jeni Mawter's curator insight, December 20, 2012 9:38 PM

Awesome infographic to show how the declining film industry is fighting back!

Dolly Bhasin 's curator insight, December 23, 2012 11:23 PM

Gr8 Infographics on how Documentary films are using Technology

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5 Innovations Transforming the Entertainment Industry

5 Innovations Transforming the Entertainment Industry | Transmedia: Storytelling for the Digital Age | Scoop.it

Lauren Drell:  "Because of his experience and success in entertainment, from web video to feature films, we asked Jon M. Chu to curate the top 5 innovations of 2012 in entertainment for Mashable's Innovation Index" ...

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Interactive Documentary Conference – Amsterdam – Nov 2012

Interactive Documentary Conference – Amsterdam – Nov 2012 | Transmedia: Storytelling for the Digital Age | Scoop.it

Mandy Rose: '“How does the documentary genre connect to visual art, music or the digital revolution? To robots, poetry and interactive installations?” What’s “…the link between documentary and innovation, experiment and adventure.” This was the territory of Expanding Documentary' ...

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A Social Network for Kids

A Social Network for Kids | Transmedia: Storytelling for the Digital Age | Scoop.it

Margaret Rock: 'Some argue children are too young for social networking, and others assert kids don't want an "age appropriate" network because there is "no fun in that."'



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Why ebooks are a different genre from print

Why ebooks are a different genre from print | Transmedia: Storytelling for the Digital Age | Scoop.it

Stuart Kelly "The differences in format are beginning to change the nature of what we're reading, and how we do it" ...

The Digital Rocking Chair's insight:

An interesting look at the future of reading and our relationship with what we read.

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How Syfy Turns TV Shows Into Social Phenomenons

How Syfy Turns TV Shows Into Social Phenomenons | Transmedia: Storytelling for the Digital Age | Scoop.it

Brian Anthony Hernandez:  "Syfy is striving to keep pace with viewers’ ever-changing TV viewing habits, concocting interactive digital and social tactics. An exec details the strategies on Mashable" ...

The Digital Rocking Chair's insight:

Truer words ... " we have to make sure we're on the top of our game when it comes to social, because if it feels like we're faking it, the audience will know right away."


Henrik Safegaard - Cloneartist's curator insight, March 10, 4:13 AM

We don't look at social as something we do, we look at social as part of who we are.

Pamela Bartar's curator insight, March 10, 6:23 AM

added value ! ?....

Luca Brigada's curator insight, March 18, 6:56 PM

"Ideally before any show begins production we'll sit down with our TV development team, the show's creators and our marketing and digital teams to kick around social ideas and discuss what we think makes the most sense for that particular show. We focus on ideas that complement the show's content, that will have a wide reach and that are technically feasible to achieve.

Our major emphasis is that any social TV content has to feel organic to the audience and authentic to the show, not like it's a force fit, because that's not fun for anyone. We'll discuss dozens of ideas and then hone in on the one that makes the most sense. Sometimes that's a variation on something we've done before, but most often it's something that no one has tried before. Those are the most gratifying."

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The next chapter: storytelling embarks on an interactive adventure

The next chapter: storytelling embarks on an interactive adventure | Transmedia: Storytelling for the Digital Age | Scoop.it

David Cornish:  Our hero, Publishing, tumbles forth from the Pit of Paper Projects in a flurry of dust and curses. His tunic is torn, his shield lost, and his future far from certain. Regaining his breath, he rises to his knees and looks about him [...]


Wired.co.uk investigates the attempts of the publishing industry to make the most of new technologies.

The Digital Rocking Chair's insight:

A fabulously in-depth look at how publishing is meeting the challenges of changing audience behaviours.

Asil's curator insight, February 6, 11:42 PM

How can you not love a story that leads with a superhero?

 

readmusync's curator insight, March 24, 6:16 PM

We are also making somekind of attempt, do you want to try it?

 

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The Power of Adaptive Content: Q&A with Karen McGrane

The Power of Adaptive Content: Q&A with Karen McGrane | Transmedia: Storytelling for the Digital Age | Scoop.it

Dan Levy:  "Forget responsive design. The key to multiplatform publishing success is “adaptive content,” argues Karen McGrane in her book, Content Strategy for Mobile. We spoke to the author about why she thinks all content is mobile."

The Digital Rocking Chair's insight:

Although more crossmedia than transmedia, this article contains some interesting points for those who include mobile in their multiplatform projects.

Dolly Bhasin 's curator insight, January 27, 10:43 PM

"There’s a huge underserved population today who are consuming content on their phones and we’re giving them a crappy experience. We’re telling them, “Here’s how the web works for you: You have to pinch and zoom your way through sites that were designed for a much larger monitor, you’re going to get errors and the fonts are going to be really tiny.”

Dolly Bhasin 's curator insight, January 27, 11:04 PM

"Forget responsive design. The key to multiplatform publishing success is “adaptive content,” argues Karen McGrane in her book, Content Strategy for Mobile.

Matmi's curator insight, January 29, 6:38 AM

A great piece on the importance of having content that is viewable or playable across all devices . Matmi CEO Jeff has been pushing the "content should belong to the user and not to the device " mantra for a while.

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Henry Jenkins on 'Spreadable Media': How Web 2.0 went wrong, why 'viral' sucks, and the UGC problem

Henry Jenkins on 'Spreadable Media': How Web 2.0 went wrong, why 'viral' sucks, and the UGC problem | Transmedia: Storytelling for the Digital Age | Scoop.it

"Let's start by making a distinction between participatory culture and Web 2.0. Today's partic­ipatory culture is the result of more than a hundred years of struggle" ...

The Digital Rocking Chair's insight:

Part II of Frank Rose's interview with Henry Jenkins about his upcoming book, Spreadable Media.  Part I of the interview can be found here.

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Henry Jenkins on 'Spreadable Media,' why fans rule, and how 'The Walking Dead' takes on a life of its own

Henry Jenkins on 'Spreadable Media,' why fans rule, and how 'The Walking Dead' takes on a life of its own | Transmedia: Storytelling for the Digital Age | Scoop.it

Frank Rose: '"If it doesn't spread, it's dead": With this pithy dictum, Henry Jenkins summed up the nature of media distribution in the Internet age.'

The Digital Rocking Chair's insight:

You should also check out Spreadable Media's website.

Mattia Nicoletti's curator insight, January 19, 3:15 AM

Spreadable media is ispirational for the next tv. It's about spreading contents through media. It's about web 1.0 and 2.0. It's about retro culture. 

 

In this interesting interview what comes out is that storytelling and simplicity is a winner in a spreadable world.

Brad Tollefson's curator insight, January 23, 5:49 PM
Spreadable Media on preorder...
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Chasing Ice—And Audience Action: How Top Docs Galvanize Causes Online

Chasing Ice—And Audience Action: How Top Docs Galvanize Causes Online | Transmedia: Storytelling for the Digital Age | Scoop.it

Hugh Hart: "The makers of docs in contention for Oscar nominations talk about activating audiences after they leave the theater."

The Digital Rocking Chair's insight:

How to convert an audience from observer to advocate for your cause.

Transmedia NZ's curator insight, January 5, 11:19 PM

A look at the different ways documentary filmmakers are using online engagement to further real world goals.

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The second screen explained: What it is and how it works

The second screen explained: What it is and how it works | Transmedia: Storytelling for the Digital Age | Scoop.it

Adam Poltrack:  "You've probably been hearing a lot about the "second screen" lately, but do you understand what it is and what it means for the future of televised entertainment?"

The Digital Rocking Chair's insight:

A straightforward, yet in-depth, explanation of the second screen "phenomenon".


Tags:  Multiscreen, Second Screen, Social TV, Television

Nicolas Moulard - Actuonda's curator insight, December 27, 2012 6:30 AM

add your insight...

Brad Tollefson's curator insight, January 3, 1:42 AM

Multitasking meets emersion...

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Why the entertainment industry's release strategy creates piracy

Why the entertainment industry's release strategy creates piracy | Transmedia: Storytelling for the Digital Age | Scoop.it

Cory Doctorow: "If companies refuse to release films or TV shows in US and UK at same time, they only have themselves to blame for piracy" ...

The Digital Rocking Chair's insight:

Cory Doctorow always makes a lot of sense when commenting on the piracy debate.


Tags: Piracy, Copyright, Legal, Film, Television

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How show runners should be using social TV, an interview with Sons of Anarchy’s Kurt Sutter

How show runners should be using social TV, an interview with Sons of Anarchy’s Kurt Sutter | Transmedia: Storytelling for the Digital Age | Scoop.it

Natan Edelsburg:  "TV creators and show runners, who have always been the backbone of the TV content we love are now embracing social in ways we could have never imagined" ...

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Will storytelling take social TV’s center stage in 2013?

Will storytelling take social TV’s center stage in 2013? | Transmedia: Storytelling for the Digital Age | Scoop.it

Jacob Shwirtz:  "As social TV continues to evolve, with more start-ups, more consolidation and broader impact on our industry, it seems appropriate to take stock of 2012 and try to foresee what 2013 has in store for the hottest buzzword in the media industry."

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Exploring 48 Frames Per Second

Exploring 48 Frames Per Second | Transmedia: Storytelling for the Digital Age | Scoop.it

Hugh Hart:  "With The Hobbit trilogy Peter Jackson will introduce audiences to a 3-D film shot at 48 FPS. Depending on the response, it could open a whole new dimension for directors" ...

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