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Brian Crecente: "Hawken: A year and a half ago no one, beyond the team of nine working on the game, had ever heard the name. But by the end of this year, if all goes to plan, Hawken the game will launch in the eye of a transmedia storm that includes a video web series, a graphic novel, feature film and plans for an animated television show, action figures, a novel and perhaps, one day, lunch boxes."
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Robert Pratten: 'Simple one-sheet to help transmedia storytellers present their projects. The aim is to get some consistency of presentation so that those listening can "get it"'
The Digital Rocking Chair's insight:
Many thanks to Robert Pratten for another great transmedia resource. 
Idea Catalyst's comment,
May 22, 10:03 AM
@IdeaCatalyst1 Framing Ideas: We are storytellers! Thanks. NYC
LucaVanin's comment,
May 22, 11:40 AM
:-) it sounds strange also in Italian: StoryTellers has a Bad connotate, someone who tells not true stories! :-)
Debbie Elicksen (LION)'s comment,
May 23, 7:04 PM
That's so interesting, LucaVanin. We do tend to take our own cultural language for granted, and maybe that is also the lesson in storytelling. Check how it sounds in a different language. I so appreciate everyone's comments, too. Hopefully this sheet will be helpful.
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"The first session in MIPTV’s new Producer’s Hub this morning saw MIP regular, business coach and “Pitch Doctor” Paul Boross, give specific advice to producers on getting themselves noticed: and ultimately, their programmes sold." This article contains a list of "essentials for positive pitching". Delete the scoop?
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As for any entertainment property, how you pitch a Transmedia project is absolutely fundamental in whether it can successfully garner support from collaborators, financiers, the press and even pote... Delete the scoop?
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![Cross-platform Pitch Up! ahead [#Transmedia] | Transmedia: Storytelling for the Digital Age | Scoop.it](http://img.scoop.it/xyuH_7X48CBSrLnXPBH0XDl72eJkfbmt4t8yenImKBVaiQDB_Rd1H6kmuBWtceBJ)
Simon Staffans: "Events that actually look for great multiplatform / transmedia content aren’t THAT prevalent at the moment. There is the Pixel Market, Tribeca have been on the lookout for some, there’s Sundance to some extent, the Content 360 competition at MIPTV" … Delete the scoop?
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Media City Finland format developer Staffans' advice for budding MIPFormats Pitch contestants. Take note! Delete the scoop?
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How to create a compelling 3-minute story that sells, and where to tell them online, ... Delete the scoop?
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