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"Now that the National Film Board of Canada is not the only big player in the game of transmedia storytelling (outside of the branding world, of course), the Tribeca Film Institute, Mozilla and more are eager to put their money and support behind transmedia storytelling"
Nuno Bernardo: "Don't try and build the Louvre from the outset, says beActive's Bernardo: focus on your Mona Lisa first" ...
Mike Springer: "Before he was a big game hunter, before he was a deep-sea fisherman, Ernest Hemingway was a craftsman who would rise very early in the morning and write."
Startup Weekend Transmedia: "Transmedia is fundamentally about leveraging multiple platforms and mediums to tell a story or build an interactive experience. In most cases, projects require the collaboration of people with very different skill sets and specific expertise" ...
Jay Bushman: "I’m going to answer two questions in one post. Warning - Long and boring historical content about some of the crap I’ve done" ...
Robert Pratten: "Design methodology for creating participatory transmedia stories."
Michael Rundle: "How do you make a video game? Sometimes the answer seems simple: you don't."
Simon Britton: "Starting this week, MediaWave presents a multi-part series on the state of Transmedia collaborations in Australia" ...
Simon Staffans: "Now broadcasters expect projects to have cross- or transmedia elements, how can producers be prepared? Look no further" ...
"It's template time! Get yourself the free film production documents that every production needs but are surprisingly hard to find. Enjoy responsibly!"
Via siobhan-o-flynn
Ken Carbone: "A compelling story helps create the emotional attachment to a brand, and the right balance of the familiar and the new is at the heart of all great storytelling" ...
Sandra Gaudenzi: "As transmedia is becoming a “must know of” for any digital producer, Dr Siobhan O’Flynn and Anthea Foyer have decided to make our life easier and to put all we need to know about it into one single place" ...
Angela Natividad: "At MIPCOM, YouTube gave a video-augmented "creators' masterclass". Here's our super-handy report. One to keep!"
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John Vaskis: "Setting up a gaming crowdfunding campaign is easy. Creating a successful one that reaches its fullest potential takes some more effort though — think of it as the difference between beating Halo on Normal and Difficult."
Andrea Phillips: "They say that running a Kickstarter is a full-time job. That's a pretty big overstatement as far as I can tell, but running a Kickstarter does in fact take a big investment of time, and sometimes of money, as well" ...
Mike Vogel: "Social TV is already one of the biggest trends of 2013, but if you’re an independent transmedia producer it might be hard to see how this trend benefits your project" ...
Nuno Bernardo: "Extending or crossing stories to different media and platforms is not a recent activity. [...] However, the way in which audiences consume content has evolved, and the media experience is no longer defined by the device it is consumed on."
Simon Staffans: 'During the eight years I’ve been working in the television format field, I’ve nearly lost track of all the people who’ve claimed they were going to ”disrupt television”' ...
Lance Weiler: "Developing an understanding of code is a valuable skill. In fact its now a 21st century storytelling reality. While it’s not critical for you to rush off and learn how to code, it wouldn’t hurt to become more familiar with the terminology, process and realities of producing digital / interactive projects."
Mike Vogel: "Transmedia is going to get big in 2013, which means lots of opportunity for independent transmedia producers. Here are five ways to stay relevant as audiences embrace transmedia" ...
“I’m fascinated by end credits,” said Colvard. “They’re so revealing. They’re fascinating in that filmmakers use them to continue the story….there’s so much more information there.”
XHIBITOR: "With the amount of time we spend online it’s no surprise that traditional narratives are morphing into a more web-friendly format" ...
Lewis Wallace: "If you’re looking to build a web video empire, you’d be wise to take a lesson or two from Felicia Day.After finding success on Buffy the Vampire Slayer, The Guild and Doctor Horrible’s Sing-Along Blog, the actress, writer and producer rolled out an impressive roster of web series under her Geek & Sundry banner."
"Now audiences can interact with - and even create - content, they can make or break it, argues MediaCity Finland's [Simon] Staffans" ...
Chuck Wendig: "With NaNoWriMo about to storm surge the writer (and wannabe-writer) community, this seems a good time to both tickle your pink parts and jam my boot up your boothole in terms of getting your penmonkey asses motivated. So, here goes — 25 motivational thoughts for writers, starting in 3… 2… 1…"
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