Transmedia: Storytelling for the Digital Age
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a look at the creative and technical worlds of immersive storytelling
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How TV can leverage Tumblr for social buzz and analysis

How TV can leverage Tumblr for social buzz and analysis | Transmedia: Storytelling for the Digital Age | Scoop.it

Natan Edelsburg: "[Rachel Webber, Tumblr’s Director of Partnership Development] gave Lost Remote an extremely detailed interview and inside look on how Tumblr fits into the social TV ecosystem, network’s doing a great job on Tumblr and best practices for launching and succeeding on the platform"...

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Reader Engagement With Transmedia: How To Use QR Codes

Reader Engagement With Transmedia: How To Use QR Codes | Transmedia: Storytelling for the Digital Age | Scoop.it

Joanna Penn:  "In this post, guest blogger Emily Craven explains how you can use one simple thing – a QR code – to give your readers a more interactive experience" ...

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QR Codes as Storytelling Tools

QR Codes as Storytelling Tools | Transmedia: Storytelling for the Digital Age | Scoop.it

Jason Boog: "Can QR codes actually help you tell a story? On the Morning Media Menu today, one filmmaker outlined his efforts to promote a mind-bending movie" ...

Mariana Soffer's comment, July 21, 2012 7:19 AM
interesting
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QR Codes - the Gateway to Augmented Reality Books

QR Codes - the Gateway to Augmented Reality Books | Transmedia: Storytelling for the Digital Age | Scoop.it
Just imagine that you are reading a book and a QR code is printed on the page that connects you a video, connect with people mentioned on social networks, view a map of geographic place or be lead to website with more information or interactive...
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How QR Codes can create a Social Transmedia Environment

How QR Codes can create a Social Transmedia Environment | Transmedia: Storytelling for the Digital Age | Scoop.it

"I’ve personally been fascinated with QR Codes since I first became aware about them some time ago [...]"

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QR Codes: Interactive Bridge Between Real and Virtual Worlds

QR Codes: Interactive Bridge Between Real and Virtual Worlds | Transmedia: Storytelling for the Digital Age | Scoop.it
QR codes are shaping up to become a big player in 2012. Today, we take look at some of the coolest QR code campaigns and interesting ways to implement them.
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Personal tech: QR codes let marketers, businesses branch out

Personal tech: QR codes let marketers, businesses branch out | Transmedia: Storytelling for the Digital Age | Scoop.it
Whether they're the wave of the future or just another fad, though, remains to be seen.
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Dirty Hands in Transmedia & Print

Dirty Hands in Transmedia & Print | Transmedia: Storytelling for the Digital Age | Scoop.it

Emily Craven: "I have been advocating for over twelve months that the print book is a fantastic place to explore a multimedia experience, yet only a daring few are moving into the print/transmedia realm. In fact, as far as I’m aware, only one print book has taken that step into interactivity using my favourite free technology, the QR code, and that book is Awake by Joel N. Clark" ...

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Scott Blake's Interactive Bar Code Portraits (PHOTOS, VIDEO)

Scott Blake's Interactive Bar Code Portraits (PHOTOS, VIDEO) | Transmedia: Storytelling for the Digital Age | Scoop.it
Scott Blake makes incredible interactive portraits out of bar codes, illustrating how black-and-white data can come to resemble a personal connection.


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Wikipedia launches new QR code project to document daily life in Monmouth, UK

Wikipedia launches new QR code project to document daily life in Monmouth, UK | Transmedia: Storytelling for the Digital Age | Scoop.it

Wikipedia has chosen the Welsh town of Monmouth in the UK for a new project that will make use of QR codes. The project will be named Monmothpedia and aims to document the life of the entire town.


Via Anise Smith, Gust MEES, Yannick Vernet
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Creating the future? QR codes + new forms of storytelling

Creating the future? QR codes + new forms of storytelling | Transmedia: Storytelling for the Digital Age | Scoop.it
There is something retro about the concept of 'storytelling' and I prefer it to the concept of immersive experience when it comes to new media forms, not least because I find that storytelling has ...
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QR Codes Embedded in Paintings [Cool!]

QR Codes Embedded in Paintings [Cool!] | Transmedia: Storytelling for the Digital Age | Scoop.it
The idea that you take a piece of the painting with you, that the story continues on beyond your first impressions and exists in both the physical and digital worlds.

 

[This has such amazing transmedia storytelling possibilities.]

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Designed QR codes: the next level

Designed QR codes: the next level | Transmedia: Storytelling for the Digital Age | Scoop.it

Say what you will about QR (Quick Response) codes: they are just a fad, they will be forgotten once augmented reality takes hold or they’re just an extra step in inputting a URL but they are here and people are enjoying using them, so make the most of them!

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