Budweiser Canada created a transmedia marketing movement and invited all of us to become a part of it. Here are five phases to create your own.
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Budweiser Canada created a transmedia marketing movement and invited all of us to become a part of it. Here are five phases to create your own.
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Steve 'Frosty' Weintraub: "If you’re curious about the new timeline, when the movie takes place, how writing the sequel was different than the first film, studio notes, how casting Benedict Cumberbatch changed the script, the way Abrams wanted to convey the Enterprise was this massive starship, Easter eggs, Redshirt deaths, and so much more, hit the jump."
The Digital Rocking Chair's insight:
An extensive interview which provides great insight into the creative process behind a major movie franchise. Delete the scoop?
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Merri Howard spent 17 years in the Trek universe, working her way up the production food chain from first assistant director to producer on TNG, Voyager and Enterprise. Today, StarTrek.com talks to Howard about her experiences. Delete the scoop?
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When it was announced in July that IDW and DC Comics were going to bring together these major geek franchises, you could practically hear the collective sigh of contentment reverberating from the comic shops and message boards... Delete the scoop?
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Star Trek and The Legion of Superheroes team up for their debut joint adventure in Star Trek/Legion of Superheroes #1. Delete the scoop?
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Together, they fill us in on the new Star Trek comic-book series, and Orci even chats -- just a bit -- about the next Star Trek big-screen adventure. Delete the scoop?
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While you wait for your Star Trek 2 fix, IDW will be bringing the continuing adventures of the revamped, reinvigorated, and rebooted Enterprise to comics. The goal of the new series is to "explore the vast implications of the alternate timeline created by the film in a new, monthly, ongoing comics series." Delete the scoop?
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Icons of Star Trek and Star Wars recently took to the internet arguing that their franchise reigned supreme. When things got personal, George Takei--the only actor who has worked in both--stepped in to broker the peace by identifying a mutual threat... Delete the scoop?
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What was up with all those Borg posts yesterday on StarTrek.com? Well, we staged a Borg attack event to celebrate the 15th anniversary of Star Trek: First Contact's release. Today, we recap the proceedings.
[This week has been all about storyworld anniversaries and fan engagement, so do check out the other stories I've posted today.] Delete the scoop?
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“Trek Class” is a course at Syracuse University’s School of Information Studies more formally titled “Star Trek and the Information Age.” The course examines episodes of Star Trek series as a method of introducing concepts related to technology, society and leadership in our world... Delete the scoop?
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Nimoy has said the convention in suburban Chicago celebrating the 45th anniversary of Star Trek would be his last. Delete the scoop?
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On sale this week from IDW Publishing is Star Trek Ongoing #1, launching a new series starring the modernized characters of director J.J. Delete the scoop?
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Gene’s Journal® is the untold, true story behind the adolescent years of Gene Roddenberry. It was during these years that Gene was continuously abducted by aliens for the extraterrestrial purpose of studying human beings – all of his experiences recorded faithfully in his boyhood journal. Delete the scoop?
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